| The New Dictionary of Cultural Literacy, Third Edition. 2002. |
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| McLuhan, (Herbert) Marshall |
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| (muh-KLOOH-uhn) A twentieth-century Canadian writer and communications theorist who proposed that the mass media, particularly television, were creating a global village. He also maintained that the means of communication has a greater influence on people than the information it carries. (See The medium is the message.) | 1 |
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| | | The New Dictionary of Cultural Literacy, Third Edition. Edited by E.D. Hirsch, Jr., Joseph F. Kett, and James Trefil. Copyright © 2002 by Houghton Mifflin Company. Published by Houghton Mifflin Company. All rights reserved. |
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