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   Roget’s II: The New Thesaurus, Third Edition.  1995.
 

puff
 
NOUN:An inhalation, as of a cigar, pipe, or cigarette: drag, draw, pull. Slang : hit. See BREATH.
VERB:1. To be in a state of motion, as air: blow1, winnow. See BREATH. 2. To breathe hard: blow1, gasp, huff, pant. See BREATH. 3. To increase or seek to increase the importance or reputation of by favorable publicity: ballyhoo, boost, build up, enhance, promote, publicize, talk up, tout. Informal : plug. Slang : hype. See KNOWLEDGE.
 
 
Roget’s II: The New Thesaurus, Third Edition. Copyright © 1995 by Houghton Mifflin Company. Published by the Houghton Mifflin Company. All rights reserved.

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