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Simpson’s Contemporary Quotations, compiled by James B. Simpson.  1988.
 
 
NUMBER:8416
AUTHOR:Edward R Murrow, CBS News
QUOTATION:If we were to do the Second Coming of Christ in color for a full hour, there would be a considerable number of stations which would decline to carry it on the grounds that a Western or a quiz show would be more profitable.
ATTRIBUTION:On receiving 1964 Family of Man Award, quoted by Alexander Kendrick Prime Time Little, Brown 69
SUBJECTS:Communications & the Arts: Radio & Television: Personalities
BIOGRAPHY:Columbia Encyclopedia.
 
Simpson’s Contemporary Quotations, compiled by James B. Simpson. Copyright © 1988 by James B. Simpson. Published by the Houghton Mifflin Company. All rights reserved.

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