| Simpson’s Contemporary Quotations, compiled by James B. Simpson. 1988. |
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| NUMBER: | 5266 |
| AUTHOR: | George Orwell |
| QUOTATION: | The great enemy of clear language is insincerity. When there is a gap between one’s real and one’s declared aims, one turns, as it were, instinctively to long words and exhausted idioms, like a cuttlefish squirting out ink. |
| ATTRIBUTION: | From his 1941 book The Lion and the Unicorn, recalled on his death 21 Jan 50 |
| SUBJECTS: | Humankind: Wisdom, Philosophy & Other Musings |
| BIOGRAPHY: | Columbia Encyclopedia. |
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