Ge Matrix

4.8 I have chosen the above organisations as they are both very similar business setups, therefore they should be slightly harder to evaluate than other businesses that I could have chosen; meaning that I

Multinational corporations (MNC’s) are consistently looking for new unsaturated markets to tap into in optimisms of expanding their business and capitalizing on future industry trends. General Electric Healthcare (GEH) is one of these MNC’s trying to capitalize on the incessantly rising healthcare industry. In 1878, Thomas Edison founded General Electric (GE), which is the corporation that established GEH in 2004. GE was the first company to invent the household light bulb and has successfully ventured forwarded in the electric industry through its innovations and manufacturing of

2. Greener Grass Company (GGC) competes with its major competitor, Better Lawns and Gardens (BLG), in the delivery and installing of in-ground lawn watering systems in

3. What criteria did you use to evaluate the potential solutions? How did these criteria tie into business strategy and project objectives? How does

Analyze both the structure of the competitive priorities and infrastructure of the production process. Develop three (3) new enablers that are aligned with the long-term plan of the selected organization. Evaluate three (3) pros and three (3) cons of the new enablers.

In a real sense, it cannot give a correct strategy that can be taken by the competitor because a competitor is flexible to change their decision any time depending on the goals intended. It also does not explain the reasons behind opting for a certain strategy (Li & Yu, 2016).

This is the most important aspect to help determine the managerial strategy to use, because it help ask two questions to determine

* Create an EFAS and IFAS matrix to understand the external and internal strengths and weaknesses.

Grand Homes has a very simplistic organizational structure. Grand Homes has most of the projects going around the Dallas/Fort Worth metroplex. There’s no need for geographical organization. Mr. Brooks himself is the founder/president of the company. He supervises five major department of Preconstruction, Construction, Sales and Human Resources

The BCG matrix portrays the perspective of the product portfolio, which is the growth-share matrix. This framework of tool categorizes products within a company's portfolio or within the business units as stars, cash cows, dogs, or question marks according to growth rate, market share, and positively or negative cash flow. By using positive cash flows a company can capitalize on growth opportunities. From this analysis, it can be seen that the products that is growing

1. What is your evaluation of each of the three businesses? What is your evaluation of the managers who run them?

To maintain its leading position GE posses Advance Technology Programs witch conduct researches in nanotechnology, molecular medicine, energy conversion, advance propulsion, sustainable energy and organic electronics (General Electric Company, 2012). One of the advance technologies that GE and SI have in common is the research in molecular imaging and diagnosis; GE trying to create new tools for physicians so in the future they could better and faster diagnose person’s diseases with their own molecular makeup (Ciabuschi, 2005). Siemens Ag on the other hand is trying to improve MRI’s so they can create a single continuous move which will result in faster scanners and increase image quality and they are also doing researches in the molecular department. On the other hand GE and

* We are not looking at which projects may have a positive impact on the company’s other business units. Perhaps one project stimulates the retail of licensing business more than the other.

number one or two in its industry--in the United States, and later in the world as a

managers. It was developed by the large US consulting group and is a way that a business can compare all of its products. The two aspects it looks at are market share (relative to that of competitors) and market growth. To use it you would look at all of your products and sort them into 4 categories, stars (products with a high market growth and a high market share), cash cows (high market share in a market with little