CASE study #2
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ACCT-5233-W1.2024SP
Meierhenry 1
Case Study #2: Teledex Company
1.Introduction:
Teledex Company is a manufacturing company that produces customer-specific job orders. They have been using a plantwide predetermined overhead rate based on direct labor costs to apply manufacturing overhead to jobs bids. The company has three departments that do varying amounts of work.
2. Case Background:
The company’s company has just lost a job bid because their estimate was higher than their competitors’ bid. The most recent job was lost to Kooper's because they bid $2000 less than Teledex. 3. Problem Statement:
Teledex Company is encountering difficulties in estimating job bids that are competitive. They are unsure why they are either too high to get the bid or too low to make a profit from the jobs they secure. The Teledex president would like to know why they are not competitive. 4.Analysis: The company has been using a plantwide predetermined rate for job bids. The Estimated overhead rate is based on the total manufacturing overhead costs divided by the direct labor costs. The Teledex company puts their rate at 140% of direct labor costs using this method.
a. Manufacturing overhead plant total
$848,400
b. direct labor total
$606,000
a
÷
b= OH rate
$140
The Teledex bid for the Kooper job used this rate to determine their bid of $43,860 and the overhead applied was $14,140.
OH applied: 10,000hr * 140= $14,140
Total for Bid
ACCT-5233-W1.2024SP
Meierhenry 2
(DM +DL+OH) *150%=
$43,860
However, if Teledex uses a departmental predetermined overhead rate on direct labor, the overhead applied would be only $9,520.
Fabricating department OH rate: $353,500/202,000=175%. *$3200=
Machining OH rate: $404,000/$101,000= 400% *$500=
Assembly department OH rate = 90,900/303,000=30% * $6400=
$5,600
$2,000
$1,920
Total OH applied with departmental OH rate
$9,520
The departmental predetermined overhead rate is calculated by using the overhead rates for fabricating, machining and the assembly departments based on their labor costs. If Teledex uses this method and applies the 150% markup standard, the bid will be $36,940 which is less than the original bid of $43,860.
Total Bid price using Departmental overhead rates:
(DM+DL+OH) * 150%= ($5000+10,100+9,520) *150%=
$36,940
5. Discussion: Traditionally, the Teledex company has been using a plantwide overhead rate to allocate costs to projects at a rate of $140. Teledex has
not
been using activity-based costing to allocate common overhead based on the activities of its company. Three activities (fabrication, machining, assembly) are identified, and the cost driver (labor hours) is used to determine activity rates.
The Teledex activity-based rates are determined by dividing the manufacturing overhead
of each department by their respective direct labor cost. The activity-based overhead is applied by multiplying the direct labor cost by the theses departmental rates: Fabricating 175%, machining 400% and assembly 30%. This is a more accurate method to allocate costs for the 3 departments.
6. Recommendation: The Teledex company needs to use departmental predetermined overhead rates to determine bid prices in the future. For example, the Kooper bid would have been lowered by $6,920 if they had used the departmental overhead rates rather than plantwide overhead rates. The new bid would have been competitive, and Teledex would have won the job. The activity-
ACCT-5233-W1.2024SP
Meierhenry 3
based costing method will improve our profit margins because it will help us determine potentially profitable jobs and prevent us from taking unprofitable ones. The Teledex company president can be reassured that the company will not be bidding too low or too high in the future.
References: Noreen, Eric (2023) Managerial Accounting for Managers
. 6
th
edition. McGraw Hill. https://newconnect.mheducation.com/
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