Innovation in Leadership

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Grand Canyon University *

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620

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Arts Humanities

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Feb 20, 2024

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docx

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1 Innovation in Leadership Christine Martinez College of Humanities and Social Sciences: Grand Canyon University Admin-620: Influence and Power in Public Administration Professor Anita Archambeau November 1, 2023

2 Sir Richard Branson's Leadership Theory Sir Richard Branson, the esteemed founder of Virgin Group, exhibits a commendable array of leadership qualities and conducts himself in a manner consistent with the principles of the transformational leadership philosophy. Transformational leadership is a leadership approach that prioritizes the inspiration and motivation of followers to facilitate the realization of their utmost capabilities and surpass their anticipated outcomes. This idea emphasizes the leader's capacity to formulate a compelling vision, proficiently convey it, and actively encourage team members to work towards its actualization (Nawrat, 2021). Northouse (2019) defines transformational leadership as allowing followers to drive change. One objective that these leaders strive for is to enhance the awareness of their followers, setting aside personal interests in order to accomplish significant achievements for others (Northouse, 2019, p. 122). Transformational leaders are encouraged to effectively communicate their expectations regarding the values and norms of their organization clearly and explicitly. They need to develop a clear vision and remain committed to that path of transformation (2019). One notable trait commonly associated with transformational leaders is charisma, and it can be said that these leaders are inherently catalysts for change (Kets De Vries, 1998, p. 8). Some examples of this include having a desire for improvement, being enthusiastic, focused on achieving outcomes, being proactive in seeking new possibilities, and effectively communicating a vision that is attainable for their followers (Kets De Vries, 1998, p. 8). Therefore, Sir Richard Branson is a notable leader who exemplifies the qualities of a transformational leader in these terms.

3 Aligned Leadership Skills, Behavior, and Traits with Leadership Theory Sir Richard Branson exhibits a notable proficiency in communication and a distinct leadership quality. The individual possesses an inherent capacity to effectively communicate his vision and objectives, fostering inspiration and motivation among his subordinates. Branson's communication style is widely recognized for its openness, transparency, and approachability, cultivating an organizational culture characterized by trust and collaboration (Half, 2016). Branson's propensity to take risks and wholeheartedly embrace innovation is one notable example of his leadership style. A manager fosters a culture of innovation and encourages his staff to engage in creative thinking, explore novel concepts, and question established norms. The success of Branson's leadership can be attributed to his entrepreneurial drive and inclination to challenge established business norms (Half, 2016). In the context of leadership traits, Half (2016) notes that it is evident that Sir Richard Branson possesses many qualities that significantly contribute to his remarkable efficacy as a transformational leader. He is renowned for his remarkable charisma, boundless energy, and unwavering zeal for professional endeavors. His fervor is remarkably infectious, inciting a collective inclination among others to partake in his visionary pursuits. Moreover, Branson exemplifies remarkable fortitude and versatility when confronted with adversities, enabling him to deftly maneuver through arduous circumstances and effectively guide his enterprises toward success. Leader's Approach or Style Compared To Other Leadership Theories When comparing Branson's leadership transformational approach to other theories, such as transactional, it is evident that he also embodies many aspects of the servant leadership theory.

4 Servant leaders prioritize the needs of their followers over their own and focus on empowering them to reach their full potential. Branson's emphasis on creating a positive work environment, supporting employee growth, and promoting work-life balance aligns with the principles of servant leadership. In contrast, a transactional leadership style can be seen as suitable in some contexts as it has the potential to foster compliance with established practice norms. However, it may not necessarily encourage a culture of openness to innovation. Transformational leadership is characterized by establishing a compelling vision and motivating subordinates to surpass anticipated performance levels. In contrast, transactional leadership emphasizes utilizing external incentives to encourage the completion of job-related duties. The significance of leadership lies in its influence on the acceptance of innovations, work attitudes, perceptions, behavior, service quality, and client results (Aarons, 2006). Leadership Style or Approach Success Branson's leadership style has been successful for several reasons. Firstly, his ability to communicate effectively ensures that all members of his organization understand his vision and goals. This clarity of purpose helps align everyone towards a common objective. Secondly, his emphasis on innovation and risk-taking has allowed Virgin Group to stay ahead of the curve and disrupt industries. Branson fosters an environment that promotes continuous improvement and adaptation by encouraging creativity and experimentation. Direct quotes from class texts that support my analysis are as follows: Topic Three Discussion Question 1: Gustavo Alvarez: “In Robert K. Greenleaf's compilation of Ten Characteristics of Servant Leadership, qualities like empathy, listening, healing, awareness, persuasion, conceptualization, foresight, stewardship, commitment to personal growth, and community development come to light” (Norman, 2016).

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