MBA580 2-1 Presentation

Required: Select any organization that recently made the headlines due to either product / service failure. Conduct research on this organization and discuss the following:• The product or service that the organisation offers. • The product / service experience that the target market enjoys• The planned marketing communication tools mix that the company uses• How the organization responded when the unforeseen negative event occurred,including the mode of communication that was used to engage with the affected customers; as well as details of the corrective actions taken.• Make recommendations on how an organization can improve the handling ofnegative situations that affect customers

Hi, i need some help with ciritcally examine the opportunities and challenges presented by reverse innovation

Choose one (1) from rosters of Tourism and Hospitality businesses in the Philippines and reinvent their business models in order to bring back their passion to go on business during this time of uncertainty.

Rivian-electric power adventure vehicle mission statement.

There are many ways to look for ideas. We are told to read a lot, talk to people, and consider such questions as: What limitations do you think exist in current products and services? What would you like that is not available? Are there other uses for new technology? What are innovative ways to use or to provide existing products? In Australia in 1996, two entrepreneurs founded Aussie Pet Mobile Inc. to bring petbathing and grooming to busy people’s homes. It is now a top U.S. franchise business. Do you think society changing with likes and dislikes? What groups have unfulfilled needs? What about people’s perceptions? Growing demand for healthy snacks created many business opportunities in the United States, for example.

List 3 problems and the innovation(s) that addressed them. Provide a list of references to support your answers.

Create a fictitious Business/Product idea and answer the following •You cannot use an existing Brand or Company. However the actual product/service offering does not have to be an innovation. For example, you can choose to create a branded bakery as a business. The business to have a product, therefore the business cannot be a service alone (for example, if you choose a car wash as a business, you must also sell related products).

Discuss the key benefits of implementing a CRM system for an organization. How can CRM enhance customer satisfaction and loyalty?

Give at least one example for both of the following components of CRM definition.Give real-life examples please 1-Understanding and influencing customer behaviour 2- through meaningful, reliable and continuous communications.

Mobile phone, once seen as a fashion accessory, has been one of the fastest growing technologies and necessities in the world to date. Against the backdrop:1. Interpret and describe the significance of the role of product designers in light of what was already know about products2. Explain any new understanding.3. Propose a model to that effect

5. Conduct an online search to compare small hybrid vehicles (e.g., Toyota Prius, Ford Fusion, Chevrolet Volt) on price, fuel economy, and other specifications. Do you consider the search results structured or unstructured data? Explain.

Explore the trends and future developments in CRM, including the adoption of cloud-based CRM solutions and personalized customer experiences.

Please choose a corporate brand and prepare the following table for the brand that you choose.(Brand options: Microsoft,Samsung,CocaCola)

Define corporate VMS?

compare and contrast user-experience (UX) focused design and responsive Web design (RWD) and they role in the customer experience.   Explain and describe a digital value proposition and provide an example of one that can be developed for a university.   Briefly list and describe 4 of the seven elements of the digital marketing mix. Why is this framework used?

Describe and analyse Samsung electrronics E-commerce Business Model Blueprint?Fill in the picture

Within the context of shared value, contrast the concept of ‘conventional wisdom’ with the concept of ‘new thinking’. In your answer:  • Provide a brief description of these concepts;  • Provide an example of a company which can be linked to each concept (derive own examples);  • Clearly indicate the link between the examples and each associated concept;  • Provide a brief description of shared value;  • Discuss how the concept of ‘new thinking’ culminates in shared value.

From Rapid Innovation Execution concept: How is execution innovation different from stage- gate development?

Using the below link select one of the dashboard examples and answer the following question.   https://www.dundas.com/learning/samples   Describe the types of metrics found on your selected dashboard.  What types of displays are used to provide the information?  Using what you know about common characteristics of dashboards, list three examples about how your selected dashboard applied those characteristics.

What is the main difference between a proof of concept and a prototype?

Within the context of shared value, contrast the concept of ‘conventionalwisdom’ with the concept of ‘new thinking’. In your answer:• Provide a brief description of these concepts;• Provide an example of a company which can be linked to each concept(derive own examples);• Clearly indicate the link between the examples and each associatedconcept;

How does CRM software help in improving customer relationships?

1. VMI has updated data through     FAX     Phones     point-of-sales     Manual 2. Strategic operations of a business 1   is short term and highly effective 2   creates value in the product for the customer 3   finds a balance between competitive advantage and sales 4   finds cost-effective measures 3. Socially Responsible Supply Chain Management ensures 1   Effective supply chain 2   Maximum profits 3   Practices of occupational Rights and safety 4   minimum labor

Support your service feature analysis with a simple example.InseparabilityHeterogeneityPerishability

Feedback from my professor on the market plan I wrote:  Your product strategy section reads more like a product description. The strategy section is based on the product lifecycle stage and should articulate how you plan to strategically get your product to be tried, referred to, etc., within the target audiences you define.   My paper I wrote: (I need some assistance on his feedback based on my paper, please):       Product Strategy:             The app is designed to connect mental health providers and their patients for the treatment and collaboration of mental health symptoms and diagnosis. The app offers a range of features, including mental health providers able to connect, secure messaging, video conferencing, and access to learning materials. The app is designed to be user-friendly and accessible to mental health providers and patients of all levels of technological proficiency. It is the only app available to meet the needs of all area providers to collaborate, while patients…

This video is produced by SOHO, a company that produces and sells CRM Systems. CRM's have become almost madatory for every company is todays business environment. Do some research and find a couple of companies that use CRM effectively. Describe those efforts in a couple of paragraphs.

Describe the role of AI and machine learning in CRM systems. Provide examples of how AI can improve customer engagement.

If we have selected a problem and it is healthcare access which is affecting our environment and we are thinking about a program to launch which is ( Mobile health clinics) Answer the following questions on our product: (just one line answer is needed) And please answer all of them. What are the direct benefits to the customer? • Approximate the best you can anticipate the size of the market? •Where are customers getting the product now? Why would they purchase from us? Is the industry that the business falls within, large and growing? (Favourable) Are the core technologies available? (Have, develop or get) • Are there any laws or regulations against this business concept? • Are there moral or ethical issues that need to be considered? Do our skills and abilities fit the business? •What are the skills needed that we don't have? •Who would we need to hire?

How can a good CRM system increase profits for a company? Give an example (e.g. hoteh, or retailer, etc.) and explain how CRM help the company increase profit.

what's the nature of the Blackberry playbook product/service. An overview of its concept and objectives

Jenny is absolutely exhausted after her shopping trip to pick out a dress for her sorority's formal event. The stores were crowded, and none of her favorite shops carried a dress that she liked in her size. After spending hours at the mall, Jenny decided to order her dress online and just return it if it was not exactly right. This story is an example of how consumer behavior is a(n) ________.   A) industry B) process C) art form D) theory