COM 127 Reference Guide Template (1)
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Jan 9, 2024
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Reference Guide
Crystal L. Luciano
Department of Business, Southern New Hampshire University
COM 127 Intro to Communication
Paul Hamel
November 12, 2023
1
Communication Channels Reference Guide
Name: Crystal Luciano
Mass Communication
The process of creating., sending, receiving, and analyzing messages to a large audience through verbal or written communication (master’s in communication, 2022),
The Mass Communication channel can be used by communicators in several ways. Some ways are. using social media such as Twitter and Facebook. Communicators may share their beliefs by informing people and creating a public image.
Common Types
1.
Sound Mass Media: Communication via sound.
a.
Examples: The telegraph, radio (Primer on Communication Studies, n.d.), and podcasts. 2.
Visual Mass Media: Visual form of communication.
a.
Examples: Television and movies (Primer on Communication Studies, n.d.).
3.
Print Mass Media: Physical written forms of communication.
a.
Examples: Books, magazines, and newspapers (Primer on Communication Studies, n.d.).
4.
Social Media: Websites and applications used to share content and create a social network.
a.
Examples: Twitter, TikTok, and Facebook.
5.
Internet and Digital Media: Communications received through the Internet and other digital means.
a.
Examples: Smartphones, tablets, and E-readers.
Interpersonal Communication
Interpersonal communication is the process by which people exchange information, feelings, and meaning through verbal and nonverbal messages (Skillsyouneed.com, n.d.).
Interpersonal communication Can be used to influence the attitudes and behaviors of others., form contacts and maintain relationships, make sense of the world and our experiences in it., and give and receive emotional support.
Common Types
1.
Verbal Communication: Conveys a message verbally face to face or over the phone.
b.
Examples: Conversation, speech, and presentation. (Business Terms, 2018).
6.
Nonverbal communication: Communicates nonverbally to convey a message.
a.
Examples: Facial expressions, personal space, and gestures. (Cherry, 2023
7.
Active Listening: Listening and watching for verbal and nonverbal cues.
a.
Examples: Showing empathy, summarizing to show understanding, and nonverbal cues such as nodding and eye contact (Doyle, 2022)
Group Communication
Group communication is the act of sending and receiving messages to multiple members of a group.
2
In a business environment, groups often use this type of communication to exchange ideas, determine goals, and motivate other members (Indeed Editorial Team, 2023).
Common Types
1.
In-person meetings: Gathering the group in one place to conduct a meeting (Indeed Editorial Teams, 2023).
b.
Examples: Weekly meetings, training sessions, and going over new projects.
8.
Digital messages: messages sent via email or online messaging platforms (Indeed Editorial Team, 2023).
a.
Examples: Microsoft Teams, email, and Slack
9.
Conference calls. Digital team meeting that allows remote employees to attend (Indeed Editorial Team, 2023).
a.
Examples: Microsoft teams, zoom., and 3CX.
References
A primer On Communication Studies, Section 15.1. (n.d.). Retrieved from https://learn.snhu.edu/d2l
/le/content/1271289/view
Content/23124501/View Business Terms. (2018). Verbal Communication Definition.
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https://businessterms.org
/verbal-
communication/#:~:text
=Examples%20of
%20verbal
%20communication
%20are,symbols
%20or%20through
%20body%20language
. Cherry, K. (2023). Types Of Nonverbal Communication. Very Well Mind.
4
https://www.verywellmind
.com/types-of-nonverbal-
communication-2795397 Doyle, A. (2022). Active Listening Definition, Skills, And Examples. The
Balance. https://www.thebalancem
oney.com/active-
listening-skills-with-
examples-
2059684#:~:text=Exam
ples%20of%20Active
%20Listening
5
%20Techniques&text=De
monstrating%20concern,
%2C%E2%80%9D%20or
%20%E2%80%9CI
%20understand
%E2%80%9D iEduNote. (n.d.). 10 Purpose Of Mass Communication. https://www.iedunote.co
m/mass-
communication Indeed Editorial Team. (2023). Group Communication:
Your preview ends here
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Definition, Types, and Best Practices. Indeed. https://www.indeed.com/
career-advice/career-
development/group-
communication
Manoela, P., & Cecilia, C. L. (2013). Interpersonal Communication Skills, At The Organizational Level, Relevant In The Context Of Globalization. Romanian Economic
7
and Business Review, 8(4SI), 410+. https://link-
gale-
com.ezproxy.snhu.edu/ap
ps/doc/A545066302/GPS?
u=nhc_main&sid=bookm
ark-
GPS&xid=73d2d047 A primer On Communication Studies, Section 15.1. (n.d.). Retrieved from
8
https://learn.snhu.edu/d2l
/le/content/1271289/view
Content/23124501/View Business Terms. (2018). Verbal Communication Definition. https://businessterms.org
/verbal-
communication/#:~:text
=Examples%20of
%20verbal
%20communication
%20are,symbols
%20or%20through
%20body%20language
.
Your preview ends here
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- Access to all documents
- Unlimited textbook solutions
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9
Cherry, K. (2023). Types Of Nonverbal Communication. Very Well Mind. https://www.verywellmind
.com/types-of-nonverbal-
communication-2795397 Doyle, A. (2022). Active Listening Definition, Skills, And Examples. The
Balance. https://www.thebalancem
oney.com/active-
listening-skills-with-
examples-
10
2059684#:~:text=Exam
ples%20of%20Active
%20Listening
%20Techniques&text=De
monstrating%20concern,
%2C%E2%80%9D%20or
%20%E2%80%9CI
%20understand
%E2%80%9D iEduNote. (n.d.). 10 Purpose Of Mass Communication. https://www.iedunote.co
m/mass-
communication
11
Indeed Editorial Team. (2023). Group Communication: Definition, Types and Best Practices. Indeed. https://www.indeed.com/
career-advice/career-
development/group-
communication
Manoela, P., & Cecilia, C. L. (2013). Interpersonal Communication Skills, At The
Your preview ends here
Eager to read complete document? Join bartleby learn and gain access to the full version
- Access to all documents
- Unlimited textbook solutions
- 24/7 expert homework help
12
Organizational Level, Relevant In The Context Of Globalization. Romanian Economic and Business Review, 8(4SI), 410+. https://link-
gale-
com.ezproxy.snhu.edu/ap
ps/doc/A545066302/GPS?
u=nhc_main&sid=bookm
ark-
GPS&xid=73d2d047 A Primer on Communication Studies, Section 15.1. (n.d.). Retrieved from https://learn.snhu.edu/d2l/le/content/1271289/viewContent/23124501/View
13
Business Terms. (2018). Verbal Communication Definition. https://businessterms.org/verbalcommunication/#:~:text=Examples%20of%20verbal
%20communication%20are,symbols%20or%20through%20body%20language
. Cherry, K. (2023). Types Of Nonverbal Communication. Very Well Mind. https://www.verywellmind.com/types-of-nonverbal-communication-2795397
Doyle, A. (2022). Active Listening Definition, Skills, And Examples. The Balance. https://www.thebalancemoney.com/active-listening-skills-with-examples-
2059684#:~:text=Examples%20of%20Active%20Listening
%20Techniques&text=Demonstrating%20concern,%2C%E2%80%9D%20or%20%E2%80%9CI
%20understand%E2%80%9D
Indeed, Editorial Team. (2023). Group Communication: Definition, Types and Best Practices. Indeed. https://www.indeed.com/career-advice/career-development/group-
communication
Masters in communication. (2022). Question: What is mass communication? What can you do with a major in mass communications? https://www.mastersincommunications.com/faqs/what-is-mass-communication