OPS330T_Wk2_Discussion_Response_&_Replies
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OPS/330T: Strategic Operations and Logistics
Wk. 1 Discussion - Purchase Behavior [due Day 3]
Discussion Topic
Post a total of 3 substantive responses over 2 separate days for full participation. This includes your initial post and 2 replies to classmates or your faculty member. Due Thursday
T
hink about your own purchase behavior.
How important are each of the five value dimensions—cost, quality, delivery, agility, and innovation—to the decisions you make?
Explicitly weigh each value dimension. Be sure your weights add up to 1.0.
Discuss your thought process for weighting each value dimension? Under what circumstances would you change
your weightings? How does your analysis of this point inform service system design?
Due Monday
Post 2 replies to classmates. Be constructive and professional in your responses.
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Related Questions
Plz do not Plagrize the answer,
Do not provide image for answer
Thank you
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Business
FinanceQ&A LibraryYou have just been employed as the New chief executive officer of a medium sized company that is listed on the Ghana stock exchange. At the maiden board meeting,the chairman advised you and your management team to avoid what he termed as "Agency Problem" Explain the term "agency proAm blem " and identify (4) way by which shareholders can deal with it.
You have just been employed as the New chief executive officer of a medium sized company that is listed on the Ghana stock exchange. At the maiden board meeting,the chairman advised you and your management team to avoid what he termed as "Agency Problem" Explain the term "agency proAm blem " and identify (4) way by which shareholders can deal with it.…
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3. Discusses how these groups will be targeted (once identified), by explaining three (3) digital marketing options such as email, voice, text, app alert, app redemption token, etc. The report should be in MS Word format (or equivalent). For the purpose of this assessment, the following assumptions apply: ●95% of sales are electronic (credit card/phone), 5% are cash; ●55% of customers use a loyalty card at time of transaction; ●customers who have a loyalty card have provided credit card/phone/email details; and ●Imagine P/L has a smartphone app, which supports tokens (price discounts, etc) and alerts. 25% of customers have downloaded and use the app. Report Structure Your report should include the following sections: ●Introduction: Briefly explaining the purpose of the report ●Technology Options: Where you describe each type of technology ●Sales Solution: Where you explain how the options will increase sales ●Marketing Channels: Where you discuss how to reach customers…
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Note:-
Do not provide handwritten solution. Maintain accuracy and quality in your answer. Take care of plagiarism.
Answer completely.
You will get up vote for sure.
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Please no written by hand
***Customers:
How is the market segmented? How should it be segmented?How do buyers view us and our competitors?How well does our current offer satisfy our current and potential customers?Are buyer moods changing? In what direction?How satisfied are we with the organization’s customer leadership? (0-10)
Actions considered:
***Distributions:
How effective are the present distribution channels?Quality (0-10)Low cost (0-10)Control (0-10)Ability to adapt (0-10)Coverage of market (0-10)How satisfied are we with the organization’s distribution leadership? (0-10)Actions considered:
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SEM - Chap 1 - Student Copy - Economics of Marketing Review Assignment (1) - Word (Product Activation Failed)
Review
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References
Mailings
EA
Aa -
m,市,新, 外T
AaBbCcD AaBbCcDc AABBCC AaBbCcC AaB
A - ay A ==== E- 2--
1 Normal
1 No Spac. Heading 1
Heading 2
Title
Styles
Paragraph
1. Define and give an example of the term marketing.
2. Explain the marketing concept.
3. Describe the concept of demographics.
4. Explain the marketing mix.
5. Explain the concept of economics.
6. Define intellectual property rights.
7. Name four types of business ownership.
8. Describe how sports and entertainment impact national and local economies.
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Please do not give solution in image format thanku
Strategic planning is a process in which an organization's leaders define their vision for the future and identify their organization's goals and objectives. The process includes establishing the sequence in which those goals should be realized so that the organization can reach its stated vision. Analyse the concept on strategic planning and different types of planning for organisation.
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Formulate the action(s) necessary for customer knowledge management.
I Gathering superior customer knowledge saves a firm the effort of codifying it.
II Accumulating customer knowledge facilitates efficient investment decisions by a firm.
III Customer information is transformed into knowledge through systematic organisation and analysis by a firm.
Choose one correct option.
(a) Both I and II
(b) Both II and III
(c) All of the listed choices
(d) I only.
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Marketing FINAL REIVEW QUESTION
ONLY ANS NEED ...BUT Right Answer please ....... NO EXPLANIATIO
QUESTION 21
The company Macy's, due to the demand collapse caused by the coronavirus disruption in 2020 but also due to facing intense competition by Amazon, has decided to shut down 50 of their stores by 2027. The question of how many stores and where to close in 2023 is part of Macy's
a.
strategic plan
b.
long term plan
c.
tactical plan - implementation of strategic plan
d.
promotion strategy
QUESTION 22
A European chocolate praline manufacturer, trying to enter the NYC market, decides to open with just one initial store instead of 10 stores. This is an example of
a.
Trend Analysis
b.
Market test
c.
Surveys of buyer intentions
d.
Delphi Technique
QUESTION 23
Examining and analyzing the breakfast cereal industry characteristics, we can identify it as operating like a(n)
a.…
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How to handle convenience buyers
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What are the appropriate answers to the problems in the attached image?
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Typed plzzzz
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Recommendation(s) for the food and beverage organisation(Nestle) to seize the opportunities and eliminate the threats.
use management function (planning, organising,leading,controlling)
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Home Page - JagApp
Week 13 - Homework #8 (100 points) i
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Oli
M Question 1 - Week 13 - Homework #8 (100 points) - Connect
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The following account balances appear in the 2024... | Chegg.com
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The following account balances appear in the 2024 adjusted trial balance of Beavers Corporation: Service Revenue, $275,000;
Salaries Expense, $110,000; Supplies Expense, $20,000; Rent Expense, $26,000; Advertising Expense, $44,000; and Delivery
Expense, $18,000.
Prepare an income statement for the year ended December 31, 2024.
Expenses:
References
Mc
Graw
Hill
BEAVERS CORPORATION
Income Statement
For the year ended December 31, 2024
Total expenses
Check my work
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What's the correct answer A,B,C,D or E no explanation needed thanks
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Design a strategic marketing plan that tactically applies the use of the 7Ps to achieve overall marketing objectives.(D2)
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1 Advertising model
> Inputs
* Exposures to various groups per ad
Men 18-351
7 Men 36-55
Men >55
Women 18-35
10 Women 36-55
11 Women >55
2Total viewers
13
14 Cost per ad
17
Advertising plan
22 Men 18-35
23 Men 36-55
24 Men >55
25 Women 18-35
26 Women 36-55
27 Women >55
29 Objective to minimize
30 Total cost
45.9
Number ads purchased
Constraints on numbers of exposures
Actual exposures
62.800
60.100
28.000
38.6
Revenge
28.9
28
6
4
1
6
4
3
24
Revenge
120
7
60.500
60.400
???
???
Sunday Night
Football
Q: What is the value in cell B27?
Sunday Night
Football
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5
2
0
4
2
0
13
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Required exposures
60
60
Rachael
Sports
Center Homeland Ray
28
60
60
28
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0.5
0.2
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0.1
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2.5
15
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18
CNN
0.1
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8
18
The Good
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2
5
1
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140
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Wife
0
Minimum
Required
exposures
60
60
28
60
60
28
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Discuss four reasons why some organizations fail to conduct need assessent as thoroughly as they need to before the development and delivery of a training program
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Expert Answer
Step 1
A needs assessment is essential because it supports a company to manage the ways that are hindering it from arriving at its craved purposes.
Step 2
Given below are the four reasons that show why some organizations fail to manage need assessment as completely as they need to before the development and delivery of a training program-
Require Judgement
Time-consuming
Misunderstanding about assessment
Incapability to determine the uses of assessment
Step 3
Need Assessment needs an understanding of the different parameters that are going to affect the organization in the future or are already affecting it. Judgment should be accurate in all manner which can be done only through proper analysis and evaluation. But in actuality, managers and employees think that it takes more…
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1.
Product decisions affect customer
a. Cost
b. Benefits
c. Loyalty
d. Convenience
2.
If a consumer buys Charmin bath tissue that is the exact same quality as a generic brand only more expensive, Charmin has created ________ with the consumer.
a. Brand mark
b. Brand name
c. Brand equity
d. Brand
3.
Producing the most efficient and cost-effective version of a product describes what?
a. Production orientation
b. Sales orientation
c. Market orientation
d. Social orientation
4.
Why is research critical to marketing?
a. To pinpoint whether an economy is production or service oriented
b. To determine if marketing activities are effective
c. To determine what’s likely to be the next hot trend in marketing
d. To determine basic consumer needs
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Question 2
A business owner is in the process of setting up her marketing function. She is considering two options as
given in Figure 1. She wants the option that will better enable her company to become highly focused on
understanding and serving the customer.
Figure 1: Two Options for Setting up the Marketing Function
Option A
PRODUCTION
HUMAN
Option B
PRODUCTION
MARKETING
CUSTOMER
SOURCE
FINANCE
CUSTOMER
HUMAN RESOUR
ว
MARKETING
Explain and justify which option you will recommend, giving the roles and responsibilities of the
marketing function that comes with your chosen option.
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Develop a six-month Merchandise Promotion Plan
Week2
This term, you will develop a six-month Merchandise Promotion Plan (project details to follow) This plan includes assignments develop over the 10 course period Some of you would like to continue to represent the companyâs researched for the Marketing Plan (FASH206 Marketing for Fashion) otherwise you may select another For this course, you will serve as the Fashion Director for the company
You will need to determine a specialty retailer you wish to represent For this assignment, you will need to conduct in-depth analysis on the organizationâs promotion direction, the promotion mix departments (eg, is there a fashion office, PR, etc) You will need to include whether the company uses internal or external agencies To gather this information, you will need to visit the companyâs website as well as contact the company directly for the information For instance, you may locate on the…
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Why sh
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Direction Multiple Choice
1. This refers to measure of how well customer expectation from a purchased product or
service have been met
a.Consumer goods
b. Satisfaction
c.Marketing
d. Brand equity
2. This is the appreciation in a brand's value from the point of view of customers.
a. Brand equity
b. Satisfaction
c.Marketing
d. Consumer goods
3 These are products whose physical characteristics are so identical, that it would be difficult,
it not impossible, to distinguish one purchased from one vendor or another
a. Brand equity
b. Consumer goods
c. Marketing
d. Primary Demand
4. It is a form of communicating or promoting the value of a product, service, or brand to the
consumers.
a Durable
b. Primary demand
c. Marketing
d. Consumer goods
5. This can used in marketing to describe the way in which a service capacity cannot be
stored for sale in the future. Services cannot be stored, saved, returned, or resold once
they have been used Once rendered to a customer, the service is completely…
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- Plz do not Plagrize the answer, Do not provide image for answer Thank youarrow_forwardSuppose menu messageQ&A notifications account_circle Business FinanceQ&A LibraryYou have just been employed as the New chief executive officer of a medium sized company that is listed on the Ghana stock exchange. At the maiden board meeting,the chairman advised you and your management team to avoid what he termed as "Agency Problem" Explain the term "agency proAm blem " and identify (4) way by which shareholders can deal with it. You have just been employed as the New chief executive officer of a medium sized company that is listed on the Ghana stock exchange. At the maiden board meeting,the chairman advised you and your management team to avoid what he termed as "Agency Problem" Explain the term "agency proAm blem " and identify (4) way by which shareholders can deal with it.…arrow_forward3. Discusses how these groups will be targeted (once identified), by explaining three (3) digital marketing options such as email, voice, text, app alert, app redemption token, etc. The report should be in MS Word format (or equivalent). For the purpose of this assessment, the following assumptions apply: ●95% of sales are electronic (credit card/phone), 5% are cash; ●55% of customers use a loyalty card at time of transaction; ●customers who have a loyalty card have provided credit card/phone/email details; and ●Imagine P/L has a smartphone app, which supports tokens (price discounts, etc) and alerts. 25% of customers have downloaded and use the app. Report Structure Your report should include the following sections: ●Introduction: Briefly explaining the purpose of the report ●Technology Options: Where you describe each type of technology ●Sales Solution: Where you explain how the options will increase sales ●Marketing Channels: Where you discuss how to reach customers…arrow_forward
- Note:- Do not provide handwritten solution. Maintain accuracy and quality in your answer. Take care of plagiarism. Answer completely. You will get up vote for sure.arrow_forwardPlease no written by hand ***Customers: How is the market segmented? How should it be segmented?How do buyers view us and our competitors?How well does our current offer satisfy our current and potential customers?Are buyer moods changing? In what direction?How satisfied are we with the organization’s customer leadership? (0-10) Actions considered: ***Distributions: How effective are the present distribution channels?Quality (0-10)Low cost (0-10)Control (0-10)Ability to adapt (0-10)Coverage of market (0-10)How satisfied are we with the organization’s distribution leadership? (0-10)Actions considered:arrow_forwardSEM - Chap 1 - Student Copy - Economics of Marketing Review Assignment (1) - Word (Product Activation Failed) Review View Acrobat Tell me what you want to do... References Mailings EA Aa - m,市,新, 外T AaBbCcD AaBbCcDc AABBCC AaBbCcC AaB A - ay A ==== E- 2-- 1 Normal 1 No Spac. Heading 1 Heading 2 Title Styles Paragraph 1. Define and give an example of the term marketing. 2. Explain the marketing concept. 3. Describe the concept of demographics. 4. Explain the marketing mix. 5. Explain the concept of economics. 6. Define intellectual property rights. 7. Name four types of business ownership. 8. Describe how sports and entertainment impact national and local economies.arrow_forward
- Please do not give solution in image format thanku Strategic planning is a process in which an organization's leaders define their vision for the future and identify their organization's goals and objectives. The process includes establishing the sequence in which those goals should be realized so that the organization can reach its stated vision. Analyse the concept on strategic planning and different types of planning for organisation.arrow_forwardFormulate the action(s) necessary for customer knowledge management. I Gathering superior customer knowledge saves a firm the effort of codifying it. II Accumulating customer knowledge facilitates efficient investment decisions by a firm. III Customer information is transformed into knowledge through systematic organisation and analysis by a firm. Choose one correct option. (a) Both I and II (b) Both II and III (c) All of the listed choices (d) I only.arrow_forwardMarketing FINAL REIVEW QUESTION ONLY ANS NEED ...BUT Right Answer please ....... NO EXPLANIATIO QUESTION 21 The company Macy's, due to the demand collapse caused by the coronavirus disruption in 2020 but also due to facing intense competition by Amazon, has decided to shut down 50 of their stores by 2027. The question of how many stores and where to close in 2023 is part of Macy's a. strategic plan b. long term plan c. tactical plan - implementation of strategic plan d. promotion strategy QUESTION 22 A European chocolate praline manufacturer, trying to enter the NYC market, decides to open with just one initial store instead of 10 stores. This is an example of a. Trend Analysis b. Market test c. Surveys of buyer intentions d. Delphi Technique QUESTION 23 Examining and analyzing the breakfast cereal industry characteristics, we can identify it as operating like a(n) a.…arrow_forward
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Understanding Business
Management
ISBN:9781259929434
Author:William Nickels
Publisher:McGraw-Hill Education
Management (14th Edition)
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ISBN:9780134527604
Author:Stephen P. Robbins, Mary A. Coulter
Publisher:PEARSON
Spreadsheet Modeling & Decision Analysis: A Pract...
Management
ISBN:9781305947412
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Publisher:Cengage Learning
Management Information Systems: Managing The Digi...
Management
ISBN:9780135191798
Author:Kenneth C. Laudon, Jane P. Laudon
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ISBN:9780134728391
Author:Ronald J. Ebert, Ricky W. Griffin
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ISBN:9780134237473
Author:Stephen P. Robbins, Mary A. Coulter, David A. De Cenzo
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