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Week 3- Netflix
Written Assignment: 5-7 pages. Submit double-spaced Microsoft Word documents with a 12-point font and one-inch margins utilizing the APA format. References should also be in APA format.
Please answer these questions:
1.
What forces are driving change in this market for streamed entertainment? Are the combined impacts of these driving forces likely to be favorable or unfavorable in term of their effects on competitive intensity and future industry profitability?
2. What does your strategic group map of this industry look like? How attractively is Netflix positioned on the map? Why? 3.
What key factors will determine a streaming company’s success in this industry in the next 3–5 years? 4.
What is Netflix’s strategy? Which of the five generic competitive strategies discussed
in Chapter 5 most closely fit the competitive approach that Netflix is taking? What type of competitive advantage is Netflix trying to achieve? 5.
What does a SWOT analysis of Netflix reveal about the overall attractiveness of its situation in mid-2020?
6.
What is your appraisal of Netflix’s operating and financial performance based on the data in case Exhibits 1, 2, 5, 6, and 7? What positives and negatives do you see in Netflix’s performance? Use the financial ratios in Table 4.1 of Chapter 4 as a guide in
doing the calculations needed to arrive at an analysis-based answer to your assessment of Netflix’s recent financial performance.
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Writing Activity 2. E-Mail or Direct Mail
Sales Message: Promoting Your Product or
Service Identify a situation in your current job
or a previous one in which a sales letter is or
was needed. Write an appropriate sales
message that promotes a product or service.
Use actual names, information, and examples.
If you have no work experience, imagine a
business you would like to start: word
processing, pet grooming, car detailing,
tutoring, specialty knitting, balloon decorating,
delivery service, child care, gardening, lawn
care, or something else.
Your Task. Write a sales letter or an online e-
mail message selling your product or service to
be distributed to your prospective customers.
Be sure to tell them how to respond.
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What would be a job title for the job description.
SUMMARY: Develops and implements the strategic online marketing plans. Stays abreast ofchanges in the online marketing environment to best serve the objectives of the company andadjusts plans accordingly. Responsible for overseeing other aspects of the e-commerce site suchas advertising and content components.Manage all site development and online information: 50%• Direct internet strategy and manage overall e-commerce site presence and effectiveness.• Develop plans for enhancing e-commerce site and present recommendations to marketingdirector and senior executives.• Support specific business objectives and enforce the company’s brand image online.• Design and set standards for the look-and-feel of the entire site.• Oversee all web development, testing/proofing, publishing, and archiving.• Negotiate online related contracts.• Act as point person for all e-commerce initiatives. Manage internet marketing team.
Manage development and…
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1.1 Create Modelling methods, Experiments and examples for IT in Family Owned Businesses:
The study will be conducted using qualitative in accordance with the ethical principles of research, including informed consent, confidentiality, and voluntary participation. Participants will be informed about the study's purpose and procedures, and they will be given the opportunity to decline or withdraw from the study at any time. Confidentiality will be ensured by using anonymous questionnaires and protecting the identities of the participants in the report.
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Creative Homework/Short Project Imagine that you
are building your own e-commerce site. Having
a keen understanding of the importance of de-
fining and putting in place a set of conversions
and metrics in advance of launching the site, you
have incorporated the definitions and develop-
ment of specific conversions for tracking into the
planning of the website. List which actions on
the site would indicate a conversion for track-
ing purposes and how they would align with the
goals of your business. Because this is your web-
site, feel free to assume the inclusion of any sorts
of features or elements (conventional or uncon-
ventional) that you believe would be valuable in
terms of the website's look and feel that would
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Home Page - JagApp
Week 12 - Midterm #2 (100 points) i
5
1
points
01:29:46
ווח
ezto.mheducation.com
M Question 1 - Week 12 - Midterm #2 (100 points) - Connect
b Answered: citate what is there to learn from... | bartleby
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A company purchases one year of flood insurance in advance on May 1, paying $24,000 ($2,000/month).
Record the adjusting entry on December 31. (If no entry is required for a transaction/event, select "No journal entry required" in the
first account field.)
View transaction list
Mc
Graw
Hill
Journal entry worksheet
1
Record the adjusting entry on December 31.
Note: Enter debits before credits.
Date
December 31
General Journal
Debit
Credit
View general journal
Record entry
Clear entry
+ O
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What is memo?
Subject: Business Communication
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Answers with examples
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Section 3: Sales Call Objective
3. Sales Call Objective (must require customer action):
(continued)
Section 4: Linking Buying Motives, Benefits, Support Information, and other Reinforcement
Methods
4. Linking Buying Motives, Benefits, Support Information, and other Reinforcement Methods.
(Repeat for each influencer who will be involved in the upcoming sales call.)
A. Buying Motives: What is
most important to the
prospect(s) in making a
purchase decision? Rational
motives include economic
issues such as quality, cost,
service capabilities, and the
strategic priorities of the
prospect's company. Emotional Each benefit should
motives include fear, status,
and ego-related feelings. List
all relevant buying motives in
order of importance.
B. Specific Benefits Matched C. Information D. Where
appropriate,
to be stressed are arranged support claims methods for
reinforcing verbal
content (Audio/
Visual, collateral
material,
illustrations,
testimonials, etc.).
to Buying Motives: Benefits needed…
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Instruction: (Own word)Kindly write two to three sentences for each of the following marketing terms:1. Marketing Orientation2. Social Marketing Orientation3. Selling Orientation4. Target market5. Segmentation6. Positioning7. Targeting8. Marketing Mix9. Promotional mix10. Demand11. Customer satisfaction12. Customer dissatisfaction13. Delighted customers14. Brand15. Service16. Product17. Service quality18. Demographics19. Social class20. Distribution21. Marketing channels22. Business consumers23. Retail24. Wholesale25. Customer relationship
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SEARCH
ASK
Assignment Descriptions and Instructions
This assignment is an essay which is divided into two parts.
In part one, you are to use online research to identify PR programmes that engage audiences through each one of the four elements of today’s media cloverleaf, and PR programmes that engage audiences across all parts of the media cloverleaf.
*Word limit: minimum 500 words
The Social Media Campaign should take the following format:Situation analysis – an overview of the product or service and the situation in the marketplace which leads to the objective that the Social Media Campaign is designed to help you meet. PR Objective – what you want to achieveTarget audiences: The types of people you want to reach Selection of social media ScheduleEvaluation: How will you measure the success of your plan
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Please provide the following:
• STATEMENT OF THE PROBLEM (what is the main problem that needs a solution, a statement not a paragraph or explanations)
• OBJECTIVES OF THE STUDY - at least three objectives
• ALTERNATIVE COURSES OF ACTION (ACA) -3 alternative solutions that can stand alone/can solve the problem alone
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Home Page - JagApp
Week 13 - Homework #8 (100 points) i
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M Question 5 - Week 13 - Homework #8 (100 points) - Connect
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The year-end adjusted trial balance of Hilltoppers Corporation included the following account balances: Cash, $5,000; Equipment,
$17,000; Accounts Payable, $3,000; Common Stock, $11,000; Retained Earnings, $8,100; Dividends, $1,100; Service Revenue, $16,000;
Salaries Expense, $11,000; and Utilities Expense, $4,000.
Prepare the post-closing trial balance.
HILLTOPPERS CORPORATION
Post-Closing Trial Balance
Accounts
Cash
Equipment
Accounts Payable
Common Stock
References
Retained Earnings
Dividends
Mc
Graw
Hill
Service Revenue
Salaries Expense
Utilities Expense
Totals
Debit
Credit
Check my work
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Topic: "An Analysis of the factors influencing Recruitment, Selection and Retention of Public Sector Workers in Montserrat."
Research Questions:
(1) What are the challenges that exist in the Montserratian public sector that influence the recruitment, selection and retention of workers?
(2) What steps are being currently undertaken to correct the identified challenges in the recruitment selection and retention practices in the Montserratian public service?
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