BAN240-CASE ANALYSIS(GROUP3)

Company Name: Lafargeholcim Country: China  Qus no 01: What is the reason behind choosing this particular market? Qus no 02: When did they enter the market and with what product? Qus no 03: What is their entry mode? Qus no 04: Entry mode; was it a good or regrettable choice? - critically analyse Qus no 05: Was the business a success or failure in the new market? Why?

This question asks students to demonstrate theirunderstanding of market entry methods, this should includean explanation of the following methods and their pros/conswith regards to control and potential market penetration; • Joint ventures/strategic alliances• Franchising• Licensing• Direct/indirect Exporting• Wholesaling• Online Students should relate one (or more) of the strategies to thecase study to advise K Café Coffee on the approach thatmight be best for the international market identified.

Decide which manc:et-entry strategy you will pursue.Again, explain your reasoning.

ASEAN Summit. Explain 3 issues or problems discussed in Asean Summit. What is the implications of the issues/problems? Provide suggestions/recommendations

Compnay: Accor hotel  Focus on industry-level data from Europe and UK Analysis about the Accor hotel The analysis of the structure of the Accor hotel industry in the Europe and UK (degree of industry concentration or fragmentation, i.e. proportion of large, dominating firms v smaller firms) Structure of the Accor hotel industry, For example: the market share of major and/or small firms Accor hotel size and growth rate numbers over the 7 years in the Eurpoe and the UK  Stage of the Accor hotel life cycle  Accor hotel value chain and how external factors, i.e. PESTEL factors, might affect key parts of the value chain in the Europe and the UK

1. Critically analyse Danone Corporation’s entry mode of each of the 3 markets. a. Reason behind choosing this particular market and when did they enter the market and with what product?b. Entry mode and was it a good or regrettable choice - critically analyse; c. Was the business a success or failure in the new market? Why.

how samsung decide on its retail location? how this is inpacted the pricing and sales volume?

Should Airbnb have entered the Chinese market in the 1st place? If Airbnb continues with its entry into the Chinese market, how should it best position itself? Should it use its established formula, or localize? If Airbnb localizes, what are the possible ways of localizing? Which one should it prioritize?

1. What is necessary for Square Pharmaceutical (in Bangladesh) to Measure and Manage return on Marketing Investment? Provide examples of Square's Marketing Investment?

Our US operations including our distributors seem to be carrying excessand obsolete (out of date) wine. There has also been a recent crackdown on entertainment spending inChina which has significantly reduced the demand for premium wine. What your recommendation for each issue is and why. Recommenation: Increase marketing activity in both locations to drive sales volumes and lobby governments and industry for more favorable tax treatments on entertainment spending. Why??.

PokariBeets is the newest sports drink in town. They are the first brand (First Mover) in Bangladesh to make sports drink out of Beet (Vegetable) Juice. What are the advantages & disadvantages they will face in the market? MOST IMPORTANTLY mention how they can overcome/avoid some of the disadvantages. Discuss with examples.

market analysis to justify the choice of China as a country and make recommendations on a mode of market entry and marketing strategy to launch the following fragrance from Arran into the Chinese market: You are required to justify the choice of China as the country to launch the fragrance into based on information you have gathered on the chosen country and the market for the product from the databases and reputable online sources. You are expected to analyse both macro (PESTE) and micro factors to justify the choice of China You are required to select ONE appropriate market entry mode for Arran when entering China with the fragrance. You should justify your choice of entry mode with reference to the academic literature and market analysis on the advantages of the mode, the company, product and market . You are required to make recommendations for a Marketing strategy for the fragrance in China which includes adaptations to the marketing strategy to meet the needs of Chinese…

QUESTION 3 Another solution for antibiotic resistanceis the development of new drugs that defeat resistant bacteria. Such research and development has a high fixed cost and can only be undertaken in industries with high market concentration where firms have significant monopoly power,like the pharmaceutical industry. Examine thisindustry using the theory and models of industry structure. Should government be worried about any aspect of how an industry with this market structure will perform?

WHAT TYPE OF ENTRY MODE IS USED?? EXPLAIN

Market Entry Strategy Entry Mode Selection: Based on your analysis, select the most suitable combination of market entry modes for CleanTech Innovations Inc to enter the target market and the associated countries (minimum 3 modes). Options must include, as discussed in the course, exporting, wholly-owned subsidiaries, and strategic alliances. Latin America (e.g., Brazil, Mexico, Colombia): Emerging market with increasing interest in technology and sustainability, but political and economic risks that could impact business stability., hence you will include at least 1 mode of entry (that is minimum 3 modes as stated in the instructions) for each of the bracketed countries in the Asian market.Rationale for Entry Modes: Justify your choices by discussing based on the analysis of risks and benefits of the chosen modes. Discuss with relevant support how the chosen mode will enable the company to build a strong market presence. Partner Selection (if applicable): If selecting a strategic…

nternational Strategy (15 Marks) • Discuss all the international business strategies multi-domestic, global, or transnational (transnational is a combination of multi-domestic and global). Analyze pfizerinternational strategy based on the international strategies multi-domestic, global, or transnational (transnational is a combination of multi-domestic and global) for pfizer in two of the countries that they operate in with the use of information from the company operations to support your discussion. Suggest an international strategy as discussed  for the company and one of its products in a selected country based on a discussion of all strategies discussed  (note, the suggestion must be feasible based on the country analysis and product).

3. Recommend the supply chain strategies or technologies that McDonald’s and its suppliers could adopt to grow in India market.

What the main activities for Walmart ( SCOR model)

Q4.1) Discuss the motives for businesses to expand internationally.

Subject: Enterprenuership Need business idea, which is applicable in Pakistan and why, also advise which market you target?

6)  Provide a well-known definition of sustainable development and discuss its implications.       Provide   a   conceptual   model   that   acknowledges   both sustainability   and   sustainable   development.       Why   must   we   regard sustainability as dynamic and why do most interpretations of sustainability highlight the ‘triple-bottom-line ’?

a) JP Destiny Logistics East Africa Limited would like to open up a new branch in Juba South Sudan. Provide a short description of the business and Prepare a business report including the following factors; the size of the population of Juba, the target market, the level of competition the business will face, and the availability of the market demand for logistics services in Juba. Include all other factors to consider when starting up the logistics business in Juba. b) Explain your intended Marketing Strategy by describing how the proposed business will attract and keep its customers and how it intends to reach new customers. A clear distribution channel and advertising and marketing campaign plans must be outlined. c) Include some brief financial projections for the Business, such as an estimation of the overall budget needed and current and projected financing needs.

What is a Destination Marketing Organisation (DMO) and what are some of the common roles of DMOs? Identify some of the stakeholders who might typically interact with or be members of a DMO.2. How might autonomous agents have an influence on the formation of destination images for prospective tourists? Why might these autonomous agents be seen by prospective tourists as more trustworthy than marketing created by a destination marketing organisation (DMO)?3. What is an Explorer Traveller? How do they function as ‘influencers’ on the broader tourist markets?4. Why might tourism operators want to come together and work in partnership with their competitors within a destination? What other entities might want to work cooperatively in a destination partnership and what are some of the barriers and challenges for developing effective destination partnerships?5. Explain the characteristics of the Creative Classes. How do these relate to economic development? What are some strategies that…

1. What is target market. 3. What is new target market. 2. List 5 new target market in Malaysia.

What marketing strategy can be used by Air Asia for their target market? Explain.

Aqua Manufacturing Limited is one of the leading dry blend beverage companies in Jamaica. Theirportfolio includes Aqua Food Drink, La-Soy Lactose-Free, Porridge Mix, Whole Milk and ReadiMilk. These are all household names that stand for quality throughout the Caribbean, NorthAmerica, Canada and the UK. As a company with global intent, it has a strong businessrelationship with its suppliers. Either independently or through contract manufacturers, thecompany manufactures, markets, and sells a variety of products through its export division. Required:A. What are FOUR (4) ways in which a firm like Aqua Manufacturing benefits from goodsourcing decisions?

"The GLOBAL LIFE CYCLE consists of five stages: 1) Unmet demands-production begins; 2) Product introduction-demand exceeds production; 3) Growth of sales stage-supplies of a product is higher than demand; 4) Maturity stage-demand is satisfied; 5) Demand declines-decline of sales follows."  Is this definition true or false?   Question 1 options:   a) True   b) False

•Visit each of the sites: •Lee Jeans (www.leejeans.com) •Wrangler Jeans (www.wrangler.com)  •Arizona Jeans (www.arizonajeans.com) •Levi Strauss (www.levi.com)   –Decide why these brands have adopted differing strategies to using the Web in aiding distribution. –Consider who owns the brands and how that may make a difference in the chosen strategy. Why do you think Levi changed its strategy.

Q: How would you handle supply chain and logistics of your international business? Q: what is your plan of action with respect to business expansion and deadline with supply chain and logistics?

Describe the market requirements and product characteristics in global competition. Note: i need long answer please

The 4'Ps were discussed in the case. Which promotion and place strategies are best suited to Nestle's global brands such as kit kat and Maggi? Which are most suitable for their local brand such as Mckay - Galletas and Buxton Water? Suggest strategies not discussed in the case.

Case Study: How Supply Chain Management Problems Killed Target Canada Identify all the problems Target Canada encountered that prevented it from becoming a successful retailer. What were the management, organization, and technology factors that contributed to these problems?

Summarize the case study of Walmart in Germany and why it was not so successful. Identify the PESTEL factors in Germany and why Walmart was not so successful Here are some ideas about Walmart in Germany:

Mode of Entry Analysis (Question 3)o Discussion of Yellowstone’s mode of entry strategy in Ukraine and Franceo Benefits and risks stated in all cases for each mode in each country§ Information for the case must be used to support the discussiono Alternative strategy stated with justification from the case for entry into eachcountry

International marketing Question, Week 10. Very simple answer needed and NO word limitations. You have the sole distributor for Lafuma products in Australia (you even got an agreement to prove it). Lately you noticed that someone is importing the same products in huge quantities from Hong Kong (where it is 40% cheaper) and selling them in Paddy’s, Parklea Market and other outlets (which are not your retailers) at a substantial discount. Assess the problems that this parallel import has on you. How would this parallel export problem affect Lafuma of France in terms of overall worldwide sales?