Dis 3 HGMT 400

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University of Maryland, University College *

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400

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Marketing

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Apr 3, 2024

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docx

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Uploaded by andeeskills

Explain the differences between Research Methods and Research Design. Research methods refer to the techniques and procedures used by researchers to collect, analyze, and interpret data. These methods are chosen based on the nature of the research question, the type of data needed, and the resources available. Here are two examples of research methods: -Survey method: It involves collecting data from a sample of individuals through questionnaires, interviews, or online surveys. -Experimental method: In experimental research, researchers manipulate variables to observe the effect on other variables Research design is the overall structure of the research, a plan that outlines how research will be conducted. It is almost impossible to proceed with a research project without a proper research design. The main function of a research design is to make sure that the information gathered throughout the research answers the initial question unambiguously. Research design should be written before conducting any research study. A research design can be: - Quantitative research focuses on the collection and analysis of numerical data to answer research questions. The goal of quantitative research is to test hypotheses, confirm assumptions and theories, and determine cause-and-effect relationships. -Qualitative research aims to explore and understand the whole situation by examining subjective experiences, meanings, and contexts. (PEDIAA. 2017). Indicate when each is used. Research design is used during the initial planning phase of a research project. Researchers outline the overall strategy and methodology that will guide their study. Research methods are applied at various stages of the research process to collect, analyze, and interpret data. The choice of methods and design is guided by the specific research objectives, theoretical framework, available resources, and ethical considerations. Explain what the process of choosing a correct research method and a correct research design entail. The process of choosing a correct research method: -Begin by clearly defining the research objectives and questions. - Conduct a thorough review of existing literature. - Determine the overarching research paradigm that guides your study. - Assess the feasibility of different research methods in terms of available resources, time constraints.
- Select a research method that best aligns with the research questions, objectives, and hypotheses. - Determine the overall research design that will guide the study, including the study's structure, sampling strategy, and data collection procedures. -Finally, provide a clear rationale for the chosen research method in the research proposal or final report. The process of choosing a correct research design: - Considering the approach -Choose a type of research design -Identifying the population and sampling method. -Choosing the data collection methods. -Planning the data collection procedures. -Deciding on the data analysis strategies. (Scribbr. 2022). References: PEDIAA. (2017). Difference Between Research Methods and Research Design. https://pediaa.com/dDesign, -e-between-research-methods-and-research-design/#: ~:text=and%20Research%20Design, Difference%20Between%20Research %20Methods%20and%20Research%20Design, -January%2012%2C%202017. Scribbr. (2022). Research Design | Step-by-Step Guide with Examples. https://www.scribbr.co.uk/research-methods/research-design/#:~:text=Research %20Design%20%7C%20Step%2Dby%2DStep%20Guide%20with%20Examples,- Published%20on%205
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