Mod 6 DB

share some wisdom about social media sites: First, your fave social media site from a user's point of view.  Then, name a favorite product you think would market well using social media; this should be an existing product. Imagine you are marketing that product and promoting it via a social media outlet. Would you use the same social media site as you prefer as a user?  Why or why not? What would your target market look like for the product you are trying to market? Prepare a slogan or approach style you might use in a social media ad - you can describe it, or actually share the script with the class.

Why is learning the 7 steps of the e-marketing plan important? And how can it be used for a future job? Please no plagiarism?

2. Give an example of the unique selling proposition for one of your favorite brands. What is your unique selling proposition? 3. Think about and provide examples of two different message strategies you’ve seen in commercials in the last year. Why do you think they were or were not effective? 4. What are the different ways in which a company can improve its search engine rankings? 5. What are pros and cons of using social media to market products?

Go to a company’s, organisation’s or specific brand’s website that has a link to Facebook, Google+, YouTube, Twitter and/or Pinterest. Click on the links and describe how that company is using social media to market its products. Evaluate its effectiveness in creating customer engagement.

Text answer only and give detail solution but don't give handwritten solution    What is the role of social media in marketing ? How is content marketing used to influence today's consumers ?

As the product manager for the Scion iA, you and your team are already designing the next model scheduled to be released in three years. You've set a goal to make the brand even more appealing to teens and young adults, and you'd like to know what product features would make the iA more attractive to this target audience. How could you best use social media for this purpose? Develop a social media ad campaign announcing the next model's features and benefits. Monitor sites like Snapchat and Instagram to see what younger people are saying about cars. Create a Facebook page to get people talking about the car and the brand. Set up a social media campaign around the hashtag #iAintDreamin to get people talking about their vision of the next model.

You are presently working as a consultant with a well-known soft drink business. Include this conversation as part of your overall marketing strategy when explaining to the business how the Internet should be included into your overall marketing strategy and what efforts the firm should take to improve its online image. Create drafts of all live-required web pages prior to their release.

Go to a company, organization, or specific brand Web site that has a link to Facebook, Google+, YouTube, Twitter, and/or Pinterest. Click on the links and describe how that company is using social media to market its products or services. Evaluate its effectiveness in creating customer engagement.

Write a summary of 'Email Marketing in the Digital Age' by April Mullen.

ou are to focus on the use of Social Media on a business of Zara. The focus will be on how Social Media enhances the sales of Zara this business : Describe all the types of Social Marketing platforms available for Zara business to use to connect with their target customer write a creative advice for Zara  business to improve their sales.

You are working as a digital marketer for Zomato.  What are the four steps to mobile marketing process, that you will keep in mind while you are advertising through mobile.  Discuss the keywords match types that you will be using for the search ad for the same

Write a brief executive summary about Smatrul tuya wifi including and opening paragraph and description of the product and it’s use etc.

You have a consulting job with a major beverage company. Include a discussion of the firm's online reputation and how it may be improved as part of your overall marketing strategy, and explain to the company how the internet fits into your overall marketing plan. Before releasing any new web pages to the public, make sure to test them thoroughly.

How does digital media contribute to the viability and success of omnichannel marketing?   By utilizing the interconnected and interactive nature of digital media to create a seamless messaging experience.   By immediately sharing customer contacts, both positive and negative, on the company’s website and social media sites.   By delegating younger employees to engage with influencers on the company’s social media sites.   By using traditional media to drive traffic to the company’s website and social media sites.

Can you please write in your own words, How bookmarking and classified ads beneficial in SEO? Word count = 100-120

TOPIC: The influence of social media on retail consumer behavior. look at least five academic resources (preferably peer-reviewed academic journals) on your research topic. Use journal articles where other researchers report research they have conducted on The influence of social media on retail consumer behavior. and explain how is it relevent to your topic.

1) What is the primary objective of   transaction-focused selling? A) creating value through repeat business transactions B) building a relationship with the customer C) lowering the cost of goods sold to the customer D) maximizing sales in the short run   2) Which of the following aspects of achieving a market orientation do salespeople have the most opportunity to participate in? A) gathering information about customers needs B) sharing information throughout the organization C) influencing the market direction D) ensuring high levels of customer satisfaction   3) What does the extensive direct contact that salespeople have with existing and prospective customers lead many companies to do? A) rely more on call centre information B) treat salespeople as key sources of market information and feedback C) recruit and hire only those people who have extensive retail experience D) hire outside companies to perform marketing research   4) According to the textbook, how are the steps in the…

From the customer’s perspective, what are the value-added benefits of e-marketing? (Consider the marketing mix i.e. 4Ps etc.)

Using examples, what are the advantages and disadvantages of using social media for advertising, brand building, market research, and customer service?

Digital marketer compare results of online engagement campaigns for brands X and Y. She finds that ads of brands X lead to more shares and responses from consumers than ads for brand Y. Marketer may conclude that brand X has _____ brand _____ than brand Y  A. higher; equty  B. lower; equity  C. higher; power  D. lower; power

What is the difference between the advertising e-businessmodel and the brokerage e-business model?

Identify and outline at least three (3) characteristics of ANY TWO e-business models that strategic planners may incorporate in the strategic e-marketing plans.  Give an example of each of the two business models selected.

Pretend you were the Head of Marketing for a brand of your choice. Your first task is to design a new social media campaign.  Answer the following questions with the campaign in mind.  What are the steps to designing an effective social media campaign? For each step, give an example of what you would do for your brand.

a) Explain how shoppers use or contribute content to the seven forms of online reviews and ratings   b) Based on the idea that “reputation is a belief in the mind of the beholder,” can a firm realistically take the initiative to manage its reputation online?

Explain and discuss the evolution of email marketing. According to Sachdev (2024), email marketing is generally useful for increasing sales, conversions, and ensuring customers are associated with the brand. Based on the author Raj Sachdev's analogy of email marketing, describe and discuss the four (4) objectives listed below of email marketing. Please make sure to provide relevant Social Media/Digital Marketing concepts to support claims.  4 objectives: 1. Increased Brand Awareness                      2. Gain traffic, leads, sales, and conversions                      3. Enhance retention and loyalty                      4. Increase brand image and reputation

Eash is a lifestyle e-tailer with two brands-Alpino and FBX.Both these brands are present in offline as well as online marketplace with more than 300 SKUs.The product line includes Audio and mobile accessories. Build a social media strategy for Eash's instagram handle @eashdotshop. The aim is to build an active audience with a budget of 25000 per month for a quarter. We expect you to at least include a campaign that caters to a niche and a micro-influencer/influencer strategy in this. Brownie points for quirky copies that explain the campaign. Be as creative as you can.Also Work on a Valentine's Month strategy for Eash.Shop's website. The aim is to run campaigns on that acquire customers as well as position our offerings and brand, targeting the Gen Z. Work on both and explain in brief.

It is Clorinda’s job to constantly monitor the information on the company website to make sure it is relevant, accurate, and interesting. Which of the 7Cs of the online marketing framework is she concerned with?   A)   community                      B)   commerce            C)   content            D)   communication            E)   connection

Mention how you would use social media platforms to promote your product. (Please also mention what details you want to consider to advertise on those media).

Discuss an effective email marketing campaign that you have encountered recently. Think about the email you received. What was it about the email marketing message that caught your attention or caused you to take an action (sign up, purchase, download etc.)?