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Marketing
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Apr 3, 2024
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18
:
58, 16/08/2022
Quiz Chapter 2 & 4 - Session 2: Consumer Behavior-T222PWB-1
Trang 1 / 16
https://learn.kfo.edu.vn/courses/146/quizzes/1210
Quiz Chapter 2 & 4 - Session 2
Due
May 23 at 3:50pm
Points
20
Questions
20
Available
May 23 at 3:30pm - May 23 at 3:50pm 20 minutes
Time Limit
15 Minutes
This quiz was locked May 23 at 3:50pm.
Attempt History
Attempt
Time
Score
LATEST
Attempt 1 15 minutes
18 out of 20
Score for this quiz: 18
out of 20
Submitted May 23 at 3:45pm
This attempt took 15 minutes.
1 / 1 pts
Question 1
The boundaries that culture sets on behaviors are called _______. Norms Correct!
Correct!
Precepts Sanctions Prescriptions
Values
18
:
58, 16/08/2022
Quiz Chapter 2 & 4 - Session 2: Consumer Behavior-T222PWB-1
Trang 2 / 16
https://learn.kfo.edu.vn/courses/146/quizzes/1210
1 / 1 pts
Question 2
Which of the following statements is FALSE regarding cross-cultural
marketing? Marketing across cultural boundaries is a difficult and challenging
task
Increasingly, globalization means mutual influence as products,
brands, cultures, and values move back and forth across the world.
There are both subtle and direct ethical issues involved in
international marketing
While marketing strategy is heavily influenced by cultural factors, it
does not influence aspects of cultures
Correct!
Correct!
Cultures may differ in demographics, languages, nonverbal
communications, and values.
0 / 1 pts
Question 3
18
:
58, 16/08/2022
Quiz Chapter 2 & 4 - Session 2: Consumer Behavior-T222PWB-1
Trang 3 / 16
https://learn.kfo.edu.vn/courses/146/quizzes/1210
Among the four segments of global citizens, which one feels
favorably about international brands, values their symbolic aspects,
and is less worried about corporate responsibility? global citizens global dreamers orrect Answer
orrect Answer
antiglobals global agnostics global trendsetters
ou Answered
ou Answered
1 / 1 pts
Question 4
_____ is the complex whole that includes knowledge, belief, art, law,
morals, customs, and any other capabilities and habits acquired by
humans as members of society
Reference group Government Culture Correct!
Correct!
Authority Gestalt
18
:
58, 16/08/2022
Quiz Chapter 2 & 4 - Session 2: Consumer Behavior-T222PWB-1
Trang 4 / 16
https://learn.kfo.edu.vn/courses/146/quizzes/1210
1 / 1 pts
Question 5
Brian's father is an executive for a multinational company and have
moved to various countries over the years. With each move, Brian is
enrolled in a new school. Even though English is spoken in the
schools he attends, there are students from all over the world whose
parents have jobs similar to Brian's father. With each new school,
Brian spends the first few weeks merely observing the other students
to learn which behaviors are appropriate in specific situations
because he found that at each school the kids behave differently.
Brian is attempting to learn that student body's specific _____
regarding behavior. rules norms Correct!
Correct!
prescriptions precepts sanctions 0 / 1 pts
Question 6
18
:
58, 16/08/2022
Quiz Chapter 2 & 4 - Session 2: Consumer Behavior-T222PWB-1
Trang 5 / 16
https://learn.kfo.edu.vn/courses/146/quizzes/1210
Minh has recently moved to the company. He was trying to get
accepted by his colleagues. When they asked him to attend a party
over the weekend, he said he'd have to ask his wife for permission.
His colleagues laughed at him and told him that he can't be one of
them because they don't ask their wives or girlfriends for permission,
they just do what they want. This social disapproval of Minh's
behavior is an example of a(n) _____.
rules guidelines precepts sanctions orrect Answer
orrect Answer
prescriptions ou Answered
ou Answered
1 / 1 pts
Question 7
An other-oriented value in which the culture values emphasize and
reward _____ or _____orientation.
18
:
58, 16/08/2022
Quiz Chapter 2 & 4 - Session 2: Consumer Behavior-T222PWB-1
Trang 6 / 16
https://learn.kfo.edu.vn/courses/146/quizzes/1210
individual/collective Correct!
Correct!
postponed gratification/immediate gratification problem solving/fatalistic religious/secular risk taking/security 1 / 1 pts
Question 8
Violation of cultural norms results in _____, or penalties ranging from
mild social disapproval to banishment from the group. norms sanctions Correct!
Correct!
proclamations ostracization
sentencing 1 / 1 pts
Question 9
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Related Questions
Question 3
[Soalan 3]
Use the data set below to answer the following questions:
[Gunakan set data di bawah untuk menjawab soalan-soalan berikut:]
Table 1: Monthly sales unit
[Jadual 1: Unit jualan bulanan]
Month
[Bulan]
Sales Units
[Unit Jualan]
1
1100
2
1200
3
1450
4
1800
5
2100
6
2700
Calculate the three-period simple moving average forecasts for months 4, 5 and 6.
[Hitungkan ramalan purata bergerak mudah menggunakan empat-tempoh untuk bulan 5 dan 6.]
arrow_forward
Question 3
[Soalan 3]
Use the data set below to answer the following questions:
[Gunakan set data di bawah untuk menjawab soalan-soalan berikut:]
Table 1: Monthly sales unit
[Jadual 1: Unit jualan bulanan]
Month
[Bulan]
Sales Units
[Unit Jualan]
1
1100
2
1200
3
1450
4
1800
5
2100
6
2700
ii) Calculate the four-period weighted moving average forecasts for months 5 and 6 using weights of 0.05, 0.15, 0.30, and 0.50 from the earliest period to the latest period, respectively.
[Hitungkan ramalan wajaran purata bergerak menggunakan empat-tempoh untuk bulan 5 dan 6 menggunakan pemberat 0.05, 0.15, 0.30 dan 0.50 dari tempoh yang terawal ke tempoh yang terakhir mengikut turutan.]
arrow_forward
Please do not give solution in image format thanku
arrow_forward
5. (Scenario Based Question) Your response to Diego's Message via Monzo In-App
Chat O Diego is a Spanish national who wants to open a Monzo account. They have
started a chat with us in the app after their sign up has been rejected due to entering
an overseas address. "I'm moving to the UK to study in 2 weeks. I need to open this
account now so that I can receive payments from family in the UK and set bills up for
when I arrive. If you can't do that, l'll be completely stuck with no money when T
arrive!"
(Write your response to the customer as if you were a COp at Monzo talking to Diego
on our In-App Chat, for example "Hi Diego...").
See all of the information you need to write your answer to this question here
arrow_forward
QUESTION 12
serve as mechanisms for controlling the financial aspects of implementing a
single-use plan.
A. Programs
B. Budgets
C. Projects
D. Initiatives
arrow_forward
A _______ analysis can aid in spotting prospective dangers and difficulties and in creating backup strategies to reduce these risks.
Question 10 options:
financial
SWOT
periodic
district
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The Johnsons are celebrating their honeymoon at your hotel and have the honeymoon suite with turndown service. Mrs. Johnson has just ordered a bottle of champagne to be delivered tonight. This order will earn additional revenue for which of the following?
Question 8 options:
a)
Banquets
b)
Room service
c)
Beverage sales
d)
Food sales
arrow_forward
QUESTION 20
What are purchased items or extracted materials that will be transformed into components or products called?
A. finished goods inventory
B. MRO inventory
C. raw materials inventory
D. distribution inventory
E. work-in-process inventory
QUESTION 21
Which inventory function exists between the manufacturing plant and the distribution plant?
OA. transportation inventory
OB. lot-size inventory
C. anticipation inventory
D. fluctuation inventory
E. speculative inventory
QUESTION 22
In inventory management, when discussing customer service we mean:
OA. whether repair of the product is available.
B. whether the product is available regardless if the customer desires it or not.
OC. whether the product is available when the customer wants it.
OD. whether the customer wants the available product.
OE. whether the customer is available when the product is.
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от
points
Home Page - JagApp
Week 12 - Midterm #2 (100 points) i
☑
סוי
M Question 4 - Week 12 - Midterm #2 (100 points) - Connect
4
Which of the following accounts is increased with a debit?
Multiple Choice
01:28:18
О
Service revenue
Prepaid expense
Unearned (Deferred) revenue
о
Retained earnings
Mc
Graw
Hill
ezto.mheducation.com
Saved
b Success Confirmation of Question Submission | bartleby
Summer Leasing received $10,900 from a customer to cover 24 months of rent in...
Help
Save & Exit
Submit
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Question 15
Discontinuity created by new technology
a.shows the amount of effort required to measure new technology
B.shows the gap between the old technology and new technology
C.shows the amount of capital required to implement new technology
D.shows the amount of effort required to use old technology
QUESITON 16
Quantity discount model is an inventory management model where
A.The cost per unit decreases as production quantities increase
B.Used to determine the optimal order quantity
C.The price per unit decreases as order quantities decrease
D.Used to determine the economic order quantity
Question 17
In strategy formulation, which of the following processes answers the question "How will the firm compete"?
A.Deploying the strategy
B. Defining the primary tasks
C.Positioning the frm
D.Determining the order winners and order qualifers
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Question 10
Which of these represent non-scheduled report needed at the moment by management?
Scheduled report
Key-indicator report
Exception report
Demand report
arrow_forward
Question content area
Part 1
Yellow Press, Inc., buys paper in 1,500-pound rolls for printing. Annual demand is
2,750
rolls. The cost per roll is
$1,000,
and the annual holding cost is
16
percent of the cost. Each order costs
$75.
Part 2
a. How many rolls should Yellow Press order at a time?
Yellow Press should order
enter your response here
rolls at a time. (Enter your response rounded to the nearest whole number.)
Part 3
b. What is the time between orders? (Assume
200
workdays per year.)
The time between orders is
enter your response here
days. (Enter your response rounded to one decimal place.)
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The local high school is having their prom at your hotel this spring. Which of the following charges will automatically be added to their request for proposal?
Question 12 options:
a)
Valet parking
b)
Security services
c)
Colored lights
d)
Audiovisual equipment
arrow_forward
Please do not give solution in image format thanku
arrow_forward
Problem 12-3 (Static)
A large bakery buys flour in 25-pound bags. The bakery uses an average of 1,215 bags a year. Preparing an order and receiving a
shipment of flour involves a cost of $10 per order. Annual carrying costs are $75 per bag.
a. Determine the economic order quantity. (Round your final answer to the nearest whole number.)
Economic order quantity
b. What is the average number of bags on hand? (Round your final answer to the nearest whole number.)
Average number of bags
c. How many orders per year will there be? (Round your final answer to the nearest whole number.)
Number of orders per year
bags
d. Compute the total cost of ordering and carrying flour. (Round your final answer to the nearest whole number.)
Total cost
e. If annual holding costs were to increase by $9 per bag, how much would that affect the minimum total annual cost? (Round your
Intermediate calculations to 2 decimal places and final answer to 2 decimal places.)
Increase by
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5. (Scenario Based Question) Your response to Simeon's phonecall: Hello, I need to
speak to a manager now! Netflix has taken money out of my account when I cancelled
the subscription ages ago. They have still charged me for their services. This has left
me with no money. This is fraud! I need this money refunded straight away otherwise I
will not be able to afford groceries for my kids this week. Please refund this money
now!
*
(Write your response to the customer as if you were a COP at Monzo talking to
Simeon, for example "Hi Simeon....". Show us your empathy and analytical problem
solving skills, and how by being customer centric you'd help get the customer to a
logical solution in this scenario
arrow_forward
Question 35
is not a function of packaging.
Information
Protection
Communication
O Allocation
O Unitization
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Question 39
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Question 1a : Explain how this statement is TRUE: When engaging in a transaction with a company, customers are buying a lot more than merely a product or service.Provide at least 3 arguments (you can use bullet points to answer this question). Your response should reflect exposure to and understanding of a selection of relevant concepts / learnings / readings covered in the course.
arrow_forward
Question 8
What effect does interest income have upon insurance premiums?
O Increases premium
O Decreases premium
O Levels the premium
O Adjusts premium on a quarterly basis
Select the appropriate response
arrow_forward
3. (Scenario Based Question) Your response to Nicole's Phone Call & "Hi, my name
is Nicole and I need your help urgently! I saw a puppy on Facebook which I saw
advertised through a mutual friend. The seller asked me to pay £3000 upfront to hold
the puppy, which I was ok with as I have done my research and the breeder said they
had a KC Registered certificate. So I have sent the breeder £3000 via bank transfer
last week. I was meant to pick up the puppy today and when I checked the breeders
address on Facebook they no longer exist! (**crying**) I can't pay for my bills or buy
food for the kids because this was the last of my money this month. (**angry**) You
and Monzo need to protect me against scams like this! I want to raise a complaint to
get all my money back straight away!"
(Write your response to the customer as if you were a COp at Monzo who had just
picked up a call from Nicole, for example "Hi Nicole...")
arrow_forward
Question Content Area Control is the process of choosing goals and deciding how to achieve them. True
False
arrow_forward
Problem 20-14 (Algo)
Charlie's Pizza orders all of its pepperoni, olives, anchovies, and mozzarella cheese to be shipped directly from Italy. An American
distributor stops by every six weeks to take orders. Because the orders are shipped directly from Italy, they take five weeks to arrive.
Charlie's Pizza uses an average of 160 pounds of pepperoni each week, with a standard deviation of 26 pounds. Charlie's prides itself
on offering only the best-quality ingredients and a high level of service, so it wants to ensure a 99 percent probability of not stocking
out on pepperoni.
Assume that the sales representative just walked in the door and there are currently 500 pounds of pepperoni in the walk-in cooler.
How many pounds of pepperoni would you order? (Use Excel's NORMSINV() function to find the correct critical value for the given
a-level. Do not round Intermediate calculations. Round "z" value to 2 decimal places and final answer to the nearest whole
number.)
Amount of pepperoni's…
arrow_forward
Question A3
Which of the following is not one of the four key characteristics that make management accounting information useful?
A
Comparability
B
Relevance
C
Precision
D
Reliability
arrow_forward
This is a business Law Question (option not available)
The normal rule is that after a specified period of time, insurance companies cannot contest the validity of a life insurance policy for any reason except nonpayment of premiums.
Do you think this rule encourages people to hide facts from the insurance company until their policy is incontestable? And is it ethical to hide facts that would otherwise invalidate an insurance policy? Support your answer with an example.
What do you think is the reason for this rule?
arrow_forward
Question 2At time 0, M is deposited into Fund X, which accumulates at a force of interest δt =0.006t2. At time m, 2M is deposited into Fund Y, which accumulates at an annual effective rate of 10%. At time n, where n > m, the accumulated value of each fund is 4M.Determine m.
arrow_forward
Scenario Based Question) Your response to Barbara's in-app chat message “Hello love, I need some help with my son's Monzo account. He doesn't know how to create a standing order for his rent and I am worried that it won't be set up in time for the 1st month. Please can you change his email address to mine, so I can sort this out for him. I am his Mum, so I like to make sure he's done everything correctly. I have downloaded the Monzo app ready, can you change the email address or give me the password? Please help me!" *
Write your response to the customer as if you were a COp at Monzo who had just received an in-app chat message from Barbara for example “Hi Barbara...” Show us your empathy and analytical problem solving skills, and how by being customer centric you'd help get the customer to a logical solution in this scenario.
arrow_forward
1. Describe the various functions of purchase orders.
Describes the steps to register a purchase order in the Sage 50 (Peachtree) program.
arrow_forward
Question 6
Price is the only element in the marketing mix that produces revenue.
O True
O False
Moving to another question will save this response.
TOSHIBA
arrow_forward
Additional Question. The XYZ steel company must determine a policy for ordering coal
to operate 15 converters. The ordering cost is $85/order and the cost of holding coal is
15% of the purchasing cost. The XYZ has a contract to obtain the coal for $14 per ton for
the coming year. Each converter requires exactly 8 tons of coal per day to operate, and
the firm operates 300 days per year.
a. Determine the optimal quantity of coal to receive in each order.
b. Determine the total inventory-related cost associated with the optimal
ordering policy
c. Optimal number of orders to place per year and number of operating days
between orders, based on the optimal ordering.
d. The XYZ is now considering to the following discount policy provided by
supplier:
Order Quantity (tons)
1,000 - 1,999
Price per ton
$14
$12
$10
2,000 - 2,999
3000+
Please help the XYZ to determine the amount the firm should order.
arrow_forward
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< cO
# 3
QUESTION 6
A measure of the importance of trade is:
OA. Trade as a percentage of employment rate.
OB. Trade as percentage of GDP.
O C. The dollar value of trade adjusted for inflation.
OD. The real value of trade.
QUESTION 7
given goods A and B and a budget , if the relative price of A were to increase, the budget line would:
A. Shift out in parallel fashion.
OB. Shift in a relative fashion.
C. Become steeper.
OD.Become flatter
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Question 5
A company's channel decisions directly affect the prices of its products.
O True
O False
A Moving to another question will save this response.
TOSHIBA
arrow_forward
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- Question 3 [Soalan 3] Use the data set below to answer the following questions: [Gunakan set data di bawah untuk menjawab soalan-soalan berikut:] Table 1: Monthly sales unit [Jadual 1: Unit jualan bulanan] Month [Bulan] Sales Units [Unit Jualan] 1 1100 2 1200 3 1450 4 1800 5 2100 6 2700 Calculate the three-period simple moving average forecasts for months 4, 5 and 6. [Hitungkan ramalan purata bergerak mudah menggunakan empat-tempoh untuk bulan 5 dan 6.]arrow_forwardQuestion 3 [Soalan 3] Use the data set below to answer the following questions: [Gunakan set data di bawah untuk menjawab soalan-soalan berikut:] Table 1: Monthly sales unit [Jadual 1: Unit jualan bulanan] Month [Bulan] Sales Units [Unit Jualan] 1 1100 2 1200 3 1450 4 1800 5 2100 6 2700 ii) Calculate the four-period weighted moving average forecasts for months 5 and 6 using weights of 0.05, 0.15, 0.30, and 0.50 from the earliest period to the latest period, respectively. [Hitungkan ramalan wajaran purata bergerak menggunakan empat-tempoh untuk bulan 5 dan 6 menggunakan pemberat 0.05, 0.15, 0.30 dan 0.50 dari tempoh yang terawal ke tempoh yang terakhir mengikut turutan.]arrow_forwardPlease do not give solution in image format thankuarrow_forward
- 5. (Scenario Based Question) Your response to Diego's Message via Monzo In-App Chat O Diego is a Spanish national who wants to open a Monzo account. They have started a chat with us in the app after their sign up has been rejected due to entering an overseas address. "I'm moving to the UK to study in 2 weeks. I need to open this account now so that I can receive payments from family in the UK and set bills up for when I arrive. If you can't do that, l'll be completely stuck with no money when T arrive!" (Write your response to the customer as if you were a COp at Monzo talking to Diego on our In-App Chat, for example "Hi Diego..."). See all of the information you need to write your answer to this question herearrow_forwardQUESTION 12 serve as mechanisms for controlling the financial aspects of implementing a single-use plan. A. Programs B. Budgets C. Projects D. Initiativesarrow_forwardA _______ analysis can aid in spotting prospective dangers and difficulties and in creating backup strategies to reduce these risks. Question 10 options: financial SWOT periodic districtarrow_forward
- The Johnsons are celebrating their honeymoon at your hotel and have the honeymoon suite with turndown service. Mrs. Johnson has just ordered a bottle of champagne to be delivered tonight. This order will earn additional revenue for which of the following? Question 8 options: a) Banquets b) Room service c) Beverage sales d) Food salesarrow_forwardQUESTION 20 What are purchased items or extracted materials that will be transformed into components or products called? A. finished goods inventory B. MRO inventory C. raw materials inventory D. distribution inventory E. work-in-process inventory QUESTION 21 Which inventory function exists between the manufacturing plant and the distribution plant? OA. transportation inventory OB. lot-size inventory C. anticipation inventory D. fluctuation inventory E. speculative inventory QUESTION 22 In inventory management, when discussing customer service we mean: OA. whether repair of the product is available. B. whether the product is available regardless if the customer desires it or not. OC. whether the product is available when the customer wants it. OD. whether the customer wants the available product. OE. whether the customer is available when the product is.arrow_forwardот points Home Page - JagApp Week 12 - Midterm #2 (100 points) i ☑ סוי M Question 4 - Week 12 - Midterm #2 (100 points) - Connect 4 Which of the following accounts is increased with a debit? Multiple Choice 01:28:18 О Service revenue Prepaid expense Unearned (Deferred) revenue о Retained earnings Mc Graw Hill ezto.mheducation.com Saved b Success Confirmation of Question Submission | bartleby Summer Leasing received $10,900 from a customer to cover 24 months of rent in... Help Save & Exit Submitarrow_forward
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