1.1 Describe communication techniques used to gain and maintain the attention and interest of an audience There are various different types of communication within a business.
Informational Communication. Some documents are eyeing a goal, but some are simply to inform the audience. For example, an email can be about a change in a policy, a help manual for a particular program or facility, or changes in the organisational structure.
Results-Oriented Communication. This type of correspondence encourages people, especially those in the office, to take actions or follow specific instructions. An example of this is a note with the weekly goals of a team. It is expected to be motivational to produce solid results.
Persuasive Communication. This refers to proposals or applications for a grant, funding, or partnership. Lines should be convincing and positive to make an impression and hook the recipient to consider or act on the plan. 1.2 Explain the principles of effective written business communications Business Writing is a type of written communication, usually with standard structure and style. It addresses the needs of specific audiences and has style and lists for a particular topic that concerns business.
Advantages
1. written messages do not have to be delivered on the spur of the moment as they can be edited and revised several times before they are sent so that the content can be shaped to maximum effect 2. written communication provides a permanent record
3) You need to find a commonplace between you and your audience in order to begin trying to persuade the audience
Devise strategies for persuading your audience to accept your proposal and incorporate that persuasion in your presentation of the message.
Describe how to use different methods of communication to ensure that the work carried out is productive.
It is very important in business that individuals have lucrative methods of communication in order to convey important messages, and use these methods in order to interact with other businesses and the public. Methods of communication can also be commonly used to advertise and market, for example via the use of social networks which advertise to a wide range of individual, to through written posters which can be placed up in shop advertisements and on notice boards alike.
Written communication also has both advantages and disadvantages. The advantages being that everything is written down therefore can be looked over for future reference. However if the recipient of the written communication does not agree with what has been wrote it can become time consuming.
Describe how to use different methods of communication to ensure that the work carried out is productive.
Written communication is the design of clear concise writing, meaning the organization of the paper is structured in a clear incisive manner. Written communication helps to preserve our thoughts or feelings. We tend to use this form of writing to reminisce with others, whether it be a family member, loved one, or general audience. Being able to express those feelings through written communication allows for capturing the memory, and setting the mood of the message being conveyed.
Effective communication is vital to the smooth running of a business and various methods of communication are used within a business environment to achieve this. Each form has various benefits to communicate effectively to their designated target audience. When communication is carried out properly it means the sender and receiver both correctly obtain the same information. Each
Communication is a two-way process that takes practice and time to be fully effective and is very important in every aspect our personal and professional lives. We communicate every day of our lives both verbally or nonverbally. The process of verbal communication is the exchanging information by transmitting an idea, send that idea, receive feedback, understand the idea and the feedback and provide feedback to the person who sent the message. The main components of communication are context, encoder, message, medium, decoder, and feedback. The context could be social, chronological, cultural, or physical. The individual sending the message will
communicates oral messages appropriate to listeners and situations; participates in conversation, discussion, and group presentations; selects an appropriate medium for conveying a message; uses verbal language and other cues such as body language appropriate in style, tone, and level of complexity to the audience and occasion; speaks clearly and communicates a message; understands and responds to listener feedback; and asks questions as necessary.(p167 USDOL)
Communication is the conveyance and flow of ideas from one person to another. The exchange of information takes place through letters, words, symbols and nonverbal behaviors. It involves the transmission of ideas from the sender to the receiver. Communication is effective only if the receiver fully understands the transmitted information. Many problems and failures occur in organizations due to poor communication. Objective and goals fail due to misunderstandings in the organization. Effective communication provides a chain of understanding to all participants in the organizational framework. It promotes the flow of information both vertically and horizontally.
This case study focused on one component of the program: the process of teaching and assessing business writing for the MBA program. Furthermore, they also offered ideas for helping the students who struggled with weak writing skills. The literature on business writing courses is limited, of the 32 programs studied, 18 had required communication classes, and only four had writing proficiency requirements. The
Success in any business depends on one thing: the ability and knowledge to communicate. The knowledge of good business writing is a very important factor and part of our day-to-day business. We have to understand and take some time in writing business letters. It will require a little planning and some thought, but for the company, it can make the difference between successful and failed business deals. We must not forget that our aim is to build a lasting relationship with our internal and external clients.
“Written reports on the other hand give executives, managers, and supervisor’s detailed information as to their overall progress on projected tasks within different departments; and overall company goals” (Nelson & Quick, 2017, pg. 131). In addition, however, there is other types of written communications, such as memo’s and letter’s which give more adequate information when communicating officially, these being larger in span and theme compared to memo’s. “Thus, making the shortest kind of written communication to be that of form, which may be used to collect information inside or outside the organization” (Nelson & Quick, 2017, pg. 131).
Business communication is abound in today's society. The ability to communicate has always had its advantages, with its rich history, and traditions, modern business communication is valued as a modern day concept. Business executives rate the ability of business communication skills as among the personal factors necessary in gaining a job. As stated by Hynes (2005)” effective business communication is the key to planning, leading, organizing, and controlling the resources of the organizations to achieve objectives” (Conrad & Newberry, 2011, p112). This essay will examine what business communication skills is needed for the process of graduating in Westminster Business School, while giving recommendations in studying