1213548 S 1213544 S 1213786 Module Tutor: Module Title: Ronald Ainsbury BUSINESS ENTERPRISE & INNOVATION Submission Date: December 17 , 2012 Word Count: 3,050 words (excluding references) 1 INNOVATION REPORT: TRUNG NGUYEN COFFEE CONTENTS I- INTRODUCTON II- INNOVATION SUCCESS OF TRUNG NGUYEN 1- The story of a family business 2- Innovation success III- ASSESSMENT OF INNOVATION MANAGEMENT 3 3 3 5 7 1- SPOTS Analysis 2- Porter’s Five Forces Analysis 3- Some possible solutions
Strategic Controls 10 1.14 Innovation and Entrepreneurship 11 SECTION 2: IDENTIFICATION OF KEY STRATEGIC ISSUES 12 Culture: 12 Market share: 12 Economy: 12 SECTION 3: ANALYSIS AND EVALUATION 13 3.1 External Environment 13 3.2 Internal Analysis 16 3.3 SWOT Analysis 18 3.4 Organizational Mission 18 3.5 Generic Strategy 19 3.6 Long-Term Objectives 20 3.7 Grand Strategies 21 3.8 Short-Term Objectives 22 3.9 Functional Tactics 24 3.10 Strategic Execution
has traditionally been considered to be essential for many services, figures less prominently. Most important in this regard is that financial capital has gone global. Nowadays, the financial centres of the world economy provide the possibility for 24 hour trading in all sorts of financial assets. The deregulation of other business services such as banking and insurance also offers new opportunities for the tradability of services. Hence, standardized business services have become available around
Tiffany Ruby Patterson, Zora Neale Hurston and a History of Southern Life Lisa M. Fine, The Story of Reo Joe: Work, Kin, and Community in Autotown, U.S.A. Van Gosse and Richard Moser, eds., The World the Sixties Made: Politics and Culture in Recent America Joanne Meyerowitz, ed., History and September 11th John McMillian and Paul Buhle, eds., The New Left Revisited David M. Scobey, Empire City: The Making and Meaning of the New York City Landscape Gerda Lerner, Fireweed: A Political Autobiography
Drive Apt 09 Charlottesville, VA 22903 (434) 249-7645 AgrawalA11@darden.virginia.edu EDUCATION Darden Graduate School of Business Administration University of Virginia Candidate for Master of Business Administration, May 2011 Awarded Batten Innovation Scholarship (merit-based full tuition scholarship); GMAT: 730; AWA: 5.5 Member of Finance Club, Energy Club and Darden Capital Management Club Charlottesville, VA Nanyang Technological University Singapore Bachelor of Engineering (Computer
Third Edition Reed−Lajoux and others . . . This book was printed on recycled paper. Management http://www.mhhe.com/primis/online/ Copyright ©2005 by The McGraw−Hill Companies, Inc. All rights reserved. Printed in the United States of America. Except as permitted under the United States Copyright Act of 1976, no part of this publication may be reproduced or distributed in any form or by any means, or stored in a database or retrieval system, without prior written permission of the publisher
environment: general Five forces analysis Capability analysis Corporate governance Stakeholder expectations Social responsibility Culture Competitive strategy Strategic options: directions Corporate-level strategy International strategy Innovation and Entrepreneurship Strategic options: methods Strategy evaluation Strategic management process Organising Resourcing Managing change Strategic leadership Strategy in practice Public sector/not-for-profit management Small business strategy ● ● ● ● ● ● ● ●
focus of value creation for Renault’s Logan 1. TheRenaultGroupasaleaderinthelow-costcarsector 2. TheconfigurationofvalueactivitiesfortheLogan 3. Thecompetitiveadvantagesofferedbyemergingmarkets 4 6 8 9 10 11 17 24 30 31 35 40 51 60 66 67 77 90 Speaking with Coimbatore K. Prahalad, Ross School of Business, University of Michigan “Wearemovingawayfromafirm-andproduct-centricviewofvaluetoanetworkcentricandco-createdviewofvalue.” From
identifying international competitive advantage 1.8 Value shop and the service value chain 1.9 Information business and the virtual value chain 1.10 Summary Case studies 1.1 Build-A-Bear Workshop (BBW): how to manage the global comeback? 1.2 Arcor: a Latin American confectionery player is globalizing its business 1.3 Video case study: Nivea Questions for discussion References 3 5 5 6 6 7 17 19 21 25 33 36 38 39 45 47 47 47 49 49 50 50 57 61 65 65 68 69 70 70 2 Initiation of internationalization
major shortcoming of competitor analysis is that it focuses on the weaknesses of competitors--but ignores their strengths. True False 23. The first step in a competitor analysis is to identify potential competitors. True False 24. Competitive barriers are conditions that make it difficult for a firm to compete in a market. True False 25. The Internet is a powerful way to get information about competitors. True False 26. The Internet is an important