3m - Innovation Best Practices

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Innovation Best Practices - 3M Case Study Introduction We have been working with a number of global organizations on innovation practices for New Product Introduction (NPI) and have found in companies like: SAP, Microsoft, Bell Canada, Siemens etc, - that operationalizing innovation from its early creative stages is a stocatto like tango. Balancing creative tension to ensure innovation downstream execution traction requires tremendous leadership navigation and skill. It is so difficult for multi-nationals to avoid putting pressure too early on the creative design phases in their short-term hunger for ROI results that more often than not new innovation ideas at the conceptual or ideation stages are squashed or so heavily restricted…show more content…
They have a freedom rule for inspiring creative imperatives as any person in a lab can spend 15% of his or her time experimenting on any new idea that could add value to 3M. This creative jazz time is not tracked; it is a freedom role to reflect, think, and learn to encourage ideation in its earliest stages of creativity - unencumbered by reporting practices. 3M 's success has been predicated on its ability to foster collaboration in both formal and information approaches, and their cultural norms are very mature in supporting knowledge sharing - a core requirement to foster and seed innovation capacity development. Technology Enablers The company has a number of technology enablers to support innovation. They use: - streaming videos to collect learnings and make them available for global access, - comprehensive lotus notes databases for collaboration and knowledge access, and - an Idea hopper which captures and helps filter ideas to move from concept to funding phases of implementation, etc. The library and information services group has as its core mission to help 3M employees worldwide create, share and use
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