99 Supermarket

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1.0 Introduction Convenience store (or known as mini-markets) according to Cambridge Business English Dictionary is a store that sell foods and sometime other goods but the size is typically below supermarket. 99 Speedmart is convenience store that based in Malaysia and they have over 300 outlets around Klang Valley. Three distribution centers have been set up to smooth their logistics and the latest distribution is located at Balakong Jaya. However, 99 Speedmart is not a solo-player in retailing market. Connivance stores chains like 7-11 Malaysia, KK Mart and Hypermarket chains like Tesco, Aeon, Giant and Aeon BIG (formerly known as Carrefour). Carrefour has reported in March 2011 that its profit has been dropped by 14.3 percent to…show more content…
The same process applies to their distribution centres too. 3.0 Expansion of Service 99 Speedmart is a retail service that provides product from groceries to personal care products such as hand soap. It is very important to ensure the end consumer gets what they need when they enters the shop. Currently, 99 Speedmart have around 3000 items (or Stock Keeping Unit) sold and it is not easy to manage it properly. 3.1 Logistics & Geographical Location 99 Speedmart recently have started back their franchise program to limited entrepreneurs and stated expanding beyond Klang Valley. The decision is not made in a hurry but slowly with plans. This can be seen from the newest distribution centre being set at Balakong Jaya which is near the North South highway. It takes about approximately 1 hour to reach Seremban, which is non Klang Valley shop located. Currently there are 11 stores at that particular area as of 29 November 2012. It is recommended to take the expansion plan in phases instead of covering the service in whole Peninsular Malaysia at a time. The recommended expansion schedule can be as stated on table 1. The priority has been consider the geographical location and the also density of population as well. With proper planning of distribution centres, this will gradually reduce the lead time to supply enough stocks to the end outlet. Phase | Location | 1 | Negeri Sembilan & Melaka | 2 | Perak & Johor | 3 |
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