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A Brief Note On The Automobile Parts Of Napa Auto Parts Essay

Decent Essays

Napa Auto Parts National Automotive Parts Association or NAPA Auto Parts as it is commonly called was founded in 1925 by Carlyle Fraser. The company has over 2600 ventures around the world including the United States, Canada, Mexico, Australia and New Zealand. The company employs over 39,000 people. As told by (Tire Business, 2013) Napa’s earning increased by 8.2 percent in 2013, it earned a whopping 14.1 billion dollars.
AutoZone
AutoZone was founded in 1979 and was originally called Auto Shack. It is an international corporation with locations in the United States, Mexico and Brazil. According to (Stambaugh, 1994) AutoZone’s marketing strategy is to offer low prices and provide their customers with top quality service. AutoZone offers their customers the ability to purchase parts directly from manufactures. This is unique in the fact that other companies don’t allow their customers the freedom so because it cuts into the profit of the middleman (the retail company).
Management Selection
Effective employment selection is a key component to the success of an organization, especially in the role of management. Three criteria that both of NAPA and AutoZone use to select management personnel are; customer service savviness, top performance salesmanship and integrity. Simply providing good customer service is not good enough; companies must learn to master the art of customer service excellence. Managers must be able to portray to their employees a mindset that

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