certain commercial activities. The article that I read was called “Baskin-Robbins Franchisee, Hugh Williams” which I will also cite below in further detail. It is a short yet very interesting article about a franchisee named Hugh Williams who was given licensing to open up his own Baskin-Robbins. The article starts out by talking about a little of his background information and how he worked for his parents Baskin-Robbins when he was younger. What is interesting is how he had the dream to open up…

the business. As an employee at the marketing department of Baskin Robbins main branch in Dubai, a marketing research has been requested from the Marketing Department Manager. The purpose of this report is to identify the marketing opportunities for Baskin Robbins in UAE and do analysis for the information gathered. There are two main steps that should be done in order to identify the marketing opportunities for Baskin Robbins business in UAE. The first step is to do the secondary research for…

who matter don 't mind.” Through this quote, the foundation of conformity is uprooted from its murky hovel and is disputed with. Despite, though, how many people preach these words, they still succumb to the mind numbing effects without even realizing it, because they are not fully aware of the causes of this topic. That is why one needs to understand the causes of conformity before preventing the effects. The three causes of conformity include: changing how one acts to avoid the rejection of their…

Traditionally, standard economic theory (Robbins 1930) dictates that time-use is allocated between labor and leisure; however, Kimmel and Connelly point out this model simply does not hold true for mothers. Kimmel and Connelly posit that mothers presumably face another category of household work, separated into caregiving time and household production. Kimmel and Connelly modify this economic model to expand the time-use choices of mothers to include five various categories: labor (paid market…

Leadership and Teams – Conformity Conformity continues to be an expectation and need in many groups. The ability for a group to resolve differences or come up with the required conclusion could require that one or more people in the group need to conform with a premise that the majority considers. This paper will present answers to the following questions. Does the desire to be accepted as a part of a group leave one susceptible to conforming to the group’s norms? Can a group exert pressure that’s…

Leadership and Teams – Conformity Teams are prevalent in all walks of life. People participate in teams through church, volunteering, school, sports, and now in the workplace. Working together in teams in the workplace is becoming increasingly popular. So much so that Robbins, S. P., De Cenzo, D. A., & Coulter, M. (2015) states that and estimated 80% of Fortune 500 companies have at least half their employees working in teams. Teams are thought to outperform individual work and help achieve organizational…

Conformity theory is used to explain why people eat bugs, smoke cigarettes, enjoy boring tasks, following trending wardrobe styles, and under appreciate enticing options (Jones & Mills, 1999). These tactics are performed in an effort to maintain consistent views among group members and reduce the number of attitude conflicts and tension (Matz & Wood, 2005). Conformity will be defined as changing one’s own response to be consistent with other group member’s responses (Asch, 1955b). Asch’s work supports…

RELATION TO BASKIN ROBBINS I. PRODUCT ICE CREAMS 1. Flavour of the month: Savor the flavor of the season with our Flavor of the Month. There 's always new delicious scoops to try in a cup, cone, shake or sundae, so stop by and ask for a free taste. Hurry in before the end of the month! 2. Classic flavours 3. Seasonal flavours 4. Regional flavours 5. Bright choices 6. Soft serves: Smooth and creamy Vanilla Soft Serve is available at Baskin-Robbins®. Try our Cones, Parfaits…

I participated in a series of Self-Assessments by Robbins and Judge (2008) to be conscious of my personality, to recognize how I work with others, and to figure out life in organizations. Organizational behavior is a dynamic force of research, advancing toward enriching and enhancing the workforce. First, I must understand myself toward becoming an effective employee, co-worker, or manager. As a result, I am directed toward the advancement of the knowledge of these discoveries. These self-assessments…

The mission statement for Baskin Robbins is “We create 110% satisfaction by providing the finest product, service, and Variety for all people of all ages.” Description of Business/Business Model: Baskin Robbins is an Ice Cream specialty shop who offers a various selection of products such as customized cakes, beverages, and ice cream sundaes. Baskin Robbins has been in business since 1945 in which it was founded by Burton Baskin and Irvine Robbins. Baskin Robbins is committed to the quality of their…