A Company's Corporate Social Responsibility

1589 Words7 Pages
When looking at a company’s corporate social responsibility (CSR) and the tie in to consumer confidence, the apparel industry illustrates both the best and the worst cases. Today’s consumers are more aware of how multinational corporations are incorporating or failing to incorporate CSR practices throughout the product lifecycle. This awareness has pushed companies in the apparel industry like Nike and Gap to evaluate current practices and incorporate socially responsible and environmentally responsible policies throughout their supply chain. Product Lifecycle The push for companies to become both ethically and environmentally conscientious has created a push for companies to evaluate all stages of product creation. CSR practices will directly impact the lifecycle pricing of these products. For example, wages have increased in developing countries when CSR practices have been implemented in the apparel industry. This increases the production costs which will influence the lifecycle pricing. In addition to increased wages, acquisition and disposal of raw materials also plays an important role in the pricing. Sourcing in the apparel industry costs more to organically produce cotton, especially in developing countries. Mass production of cotton is cheaper, but is usually not ecologically friendly; however, sourcing of products is only one portion of the picture. Often forgotten, is the need for disposal of waste material. Environmentally concerned stakeholders are
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