A Comparative Analysis Of Bob's And Kroger

The purpose of this paper is to compare the financial health of The Fresh Market and Kroger. The Fresh Market and Kroger focus on selling organic food. The Fresh Market is a 1.7 billion corporation compared to Kroger 108 billion. The information was obtained from the 2014 Balance Sheet and Income Statements for both grocery stores. . There are three different categories of ratios; liquidity, profitability and efficiency. Ratios enable one to not focus on the size of the company, but on the liquidity, profitably and efficiency and the overall financial health of the organization.

Relying on statistics residents spend $30.6 million dollars per year on grocery store and other food products. Based upon the number of households and the average spending residents spend $16,872.00 per year on grocery store and other food products. Calculating the average spending it is estimated that Brother’s Convenience Store could conservatively gross $100,000. It is anticipated that the market penetration will increase over the next five years from 5% of local residents spending to 10%, and the client market area will increase to a 15-block radius.

Trader Joe's faces several threats to its business, as competitors try to invade the company’s niche and attempt to imitate the company’s core strategies. The supermarket industry itself faces a major threat, as larger chains such as grocery retailers Wal-Mart and Tesco have begun to open small-format stores that mimic the Trader Joe's approach. This invasion results in additional cost pressure for incumbents like Trader Joe’s, which had to let go employees in order to become more cost competitive.

This simple chant summarizes the importance of finding a store that is a convenient location from your home. No one, including myself, wishes to go miles out of their way on a simple grocery run. Again, in this respect, Wal-Mart has clearly won. There is a Wal-Mart in practically every town. Unlike Kroger’s, which is only in bigger towns. In addition to the physical stores both stores offer online shopping for all groceries except those that need to be refrigerated. Considering these things, I prefer Wal-Mart over Kroger’s in terms of location.

Grocery shopping is more diversified and evolved than ever before. Individuals across the nation have access to everything from exotic products to unique delivery services. Often, specialty stores have limited locations whereas specialty services have a limited reach. However, two retailers have expanded to hundreds of locations while adhering to unexpected market positioning for previously untargeted market segments. Whole Foods Market and Trader Joe’s have become household names while also innovating beyond regional and national traditional chains. Despite comparable size in

These are all about how and to what extent a government mediates in the economy. This can incorporate – government policy, political steadiness or precariousness in foreign markets, foreign trade policy, tax policy, labor law, environmental law, trade restrictions and so on.

In the food industry, especially fast-food, the wait is one of the biggest problems companies could face. That’s why big chains resorted to psychological theories to trick consumers’ mind in order to make them feel that the wait is shorter. By comparing the three big chains, McDonald’s, Starbucks and Tim Hortons, this article demonstrates how companies use a similar or different hypothesis to come up with various solutions to this problem. However, it’s unclear if they succeeded in solving the problem or not. One thing that is clear from the description above is that all three branches focus one reducing the waiting lines for solo costumers, and not for groups. In maister’s paper, one of the propositions he made is solo waits seem longer than

One day Aaron decides that he is sick of working at Kroger, and he decides to become a drug dealer. Specifically, a dealer that sells various qualities of Marijuana to the pot smokers in his community. He starts to save up his paychecks from Kroger to start his “business” , after saving approximately one-thousand dollars, he quit his job to pursue his desires. He asks his good buddy, Andrew to help him with drug dealer/selling and his buddy agrees, most-likely because they both are pot-smokers. After buying the required products like weight scales, baggies, drug cell phone, etc.. and the marijuana itself, they begin to sell and distribute their products. After flipping their first shipment of goods, Aaron realizes that he has made more money in a week then he made 3 months at

The Kroger Company is an American retailer established by Bernard Kroger in 1883 in Ohio USA. It’s the country 's biggest supermarket chain and second biggest general retailer (after Wal-Mart). Kroger is also the fifth biggest retailer in the world as of 2013. Kroger operates 2,625 stores across the USA with its headquarters in downtown Cincinnati Kroger. It operates 40 plants for manufacturing, mostly bakeries and dairies. Additionally they are operating 777 convenience stores and 374 jewelry stores through various subsidiaries. Kroger also oversees 87 convenience stores, which were operates through franchise agreements. It operates in the markets of 31 states.

The Kroger Company grew in 128 years from one store to over 3,500 stores of various banners and products. The Kroger Company is the largest food and drug retailer in the United States and is growing constantly with diversity in the retail market, dealing in food, pharmacies, apparel, jewelry and fuel. Kroger is governed by a 14 member Board of Directors including a Chief Executive Officer. Kroger is a leader in Corporate Social responsibility by maintaining environmental consciousness, social awareness and energy conservation awareness. Kroger is committed to customers, builds diversity and focuses on growth. The company operates a large part of it’s own manufacturing and distribution to increase profit

The competition to a chain retail grocery store, such as Kroger, is not limited to other

The financial crisis that caused the recession caused consumers to buckle down on their spending habits. The three stages that was heavily influenced from the recession were consumer pre purchase issues, purchase issues and post purchase issues. The mind of the consumer took a different approach in how they spent their money. Many looked for bargains and the best buys on food and product consumption. Brand names were not as important to the consumer as much as surviving the crisis.Consumers that found that purchasing the same product at a lower price still met the basic need of survival (Mckenzie & Schardrodsky, 2011).

First of all, big box stores have a positive impact on individuals as they provide a net welfare benefit to customers. To begin with, large retailers offer lower prices than small stores. Based on the finding of a 4-year long study, average prices for 20 food products of nontraditional retailers are 27 percent lower than small stores (Hausman & Leibtag, 2004). Another example for this is that dairy prices are 5 to 25 percent lower at large retail companies than traditional supermarkets (United States Department of Agriculture [USDA], 2006). That is to say, consumers are able to lower living expenses while shopping in large retail companies. Moreover, nontraditional retailers increase the range of shopping and food options available to customers.

Stores like Wal-Mart are famous for keeping their prices so low. This is one reason why they are able to maintain a grip on the consumers of an area. They accomplish this by keeping the cost to produce and transport the goods low. In January, a study by the Los Angeles County Economic Development Corp. found that, “an individual family could save $589 a year on groceries by shopping at a supercenter. Overall, shoppers could save $3.76 billion in merchandise nationwide.” (Blazier, A, 2004) A major reason they can keep prices lower than mom-and-pop run businesses is their ability to buy merchandise in bulk. Buying in bulk works the same way it does for a consumer. The more of a product that is purchased, the less the cost is per unit. Consumers see this every day when they go to stores like Sam’s Club or Costco. When they buy their merchandise in bulk, they are able to offer it to the consumer at a lower price. (Kale, 2011) This is what could eventually drive the mom-and-pop owned businesses out of the area, and draw a negative criticism from the public. The interesting thing about this criticism is that the public complains about Wal-Mart

The recent recession has hurt the entire retail market and regaining profits will be a constant challenge for the entire industry. In order to remain competitive, Ann Krill states,” value and versatility have become very important. She needs an incentive to shop.” (Hymowitz, 2012) Ms. Krill goes on to say,” I think in uncertain economic times, value becomes more important...” (Hymowitz, 2012)