A Comparative Study of Customer Perception Factory Outlet and Departmental Stores

When examining competitive advantage, it is also important to consider the market and take into account the existing competition against larger firms.

Retail super-giant Wal-Mart has fought its way to becoming the world's largest company. Wal-Mart’s legendary supply chain technology has allowed them to break the three-day barrier that some economists in the eighties felt that it was unbreakable. In other words, Wal-Mart is often able to replenish items on the Wal-Mart shelf in less than three days – not from the central warehouse to the shelf, but from the manufacturer to the shelf. With quick and reliable 2-day turn around, Wal-Mart is able to maintain lower levels of inventory and still meet customer demand. These lower inventory levels result in either a reduced floor plan with lower carrying costs and lower interest expense – or a greater diversity of products on the store shelves.

The industry we have chosen is the department store-retail industry. Within this industry, we have chosen the department stores of JCPenney and Macy’s. We find this industry, as well as these two companies, interesting from a strategic perspective. JCPenney has recently undergone a massive strategic restructuring in regards to its pricing, brand offerings, and store layout, pushing it away from the typical department store strategy of discounts and coupons. Its new strategy has become much closer to Wal-Mart’s strategy of every day low prices. Macy’s, on the other hand, has restructured with a push from the economic

This report presents data describing the differences amongst the two department stores, their fundamental visions, and comparative statistics. Macy’s or Dillard’s: Differences amongst these competitors There are several aspects you can analyze from each department store. Major pieces do set each one apart from the other. Brand names carried by Macy’s and Dillard’s from an average shoppers point of view can go completely unnoticed unless price is involved. For trend shoppers brand names can either make or break a retail store. It can easily determine if he or she will walk to Macy’s or Dillard’s because they already know the store does or does not carry that brand. This is consistent with each department throughout both stores and

Comparative shopping is done in the industry constantly. But the point of the task is to identify strengths and weaknesses of your store’s merchandise mix in comparison to the competitors’. Are you offering the customer something unique in one segment of your business, but not in others? Are you just a poor second in comparison to a strong competitor? Are you under- or over-developed in certain classifications? Are your prices in line with the rest of your store? In relation to your

We all know that both Walmart and Macys are two of the most popular stores, they both have different concepts of the customer experience have manage to divide the public right down the middle. Macy’s stores serves high-end clientele, Walmart has more relaxed and price friendly appeal to those of who are in the middle or even low income. Many middle income Americans shop at Walmart primarily because of their low prices, there are shoppers that gathers shop for the quality of Macys. Is just a matter of asking shoppers a question: Why Walmart vs Macys? What is more important quality or quantity for the shopper’s money? Depending at their answer could change the future of each store, and maybe each store could change their perspective towers their shoppers.

The economic success of retailers greatly depends on their ability to reach customers and meet customer demands in ways that is convenient for the customer. No longer can retailers expect customers to only shop at their retail stores. Retailers are required to provide customers with the multiple shopping channels and flexible fulfillment options that they demand. Companies who fail to do so will see their customers take their business to competitors who are both willing and able to serve customers based on consumer demand (xxx)

To gain a better understanding of the retail and commercial activity in the Toronto area, two different types of retail will be evaluated in the following report. The character, market orientation and location of a retail space all play crucial role in contributing to the success of the business. All three aspects of the retail spheres will be carefully assessed in order to make direct comparisons between the two types of retail businesses. The two retail systems that will be contrasted includes the ancillary retail system in downtown Toronto and the Retail Strip on Spadina, south of Baldwin.

The suppliers get the advantages of making their products be showcased for the consumers thru these retailing outlets. A wider scope of retail outlets could mean wider scope for the brand recognition of the seller’s products, that is why these retailing giants has more power than suppliers. But when it comes to distribution, having a strong supplier is important, the company be better over competitors when it comes to qualitative factors such as on time deliveries on their branches and wider network of

In the world of commerce and retail today, there are a variety of retail stores that are all geared toward the customers who are interested in saving money and finding bargains on their daily purchases, as well as on some of their major purchases. Some of the retail stores that are in this category of low prices and discount prices are Big K-Mart, Wal-Mart, Inc., Fred’s Dollar Store, Family Dollar Store, and Ollie’s Bargain. Due to the increase in e-commerce and online purchases, several of these retail stores, such as Big K-Mart and Fred’s Dollar stores are closing in many areas of the country. Since there has been an increase in the demand for more sales and discounts by customers and there are less discounts stores available, retail stores

During this paper we will analyze how the department store industry has evolved and more important how companies are managing new strategies to remain competitive. Moreover we will use the case of JCPenney as a main focus to see how successful their strategies are. To provide a good analysis, we first need to understand how the industry has evolving and what the major companies like JCPenney are doing to continue in the industry.

The latest NRSS survey identified 72 LP programs used by retailers and the most frequently used ones are listed in Figure 5. Some of the programs meet more than one objective listed above. There is a complex interaction of these programs with their varied effects on shrink reduction. This makes it very difficult for a retailer to isolate the value add of a single new program. It is even more difficult to figure out how much shrink will increase when a program is discontinued due to budgetary pressures. Large retailers have implemented almost all of these identified programs in their stores while small and medium sized retailers are having to pick and choose specific programs they believe gives them the biggest return on investment. All of these programs generate data points over time and LP organizations can harness the power of analytical techniques to combat

When offers of reduced pricing are accepted for equipment, meeting delivery expectations becomes an important part of enhancing the customer experience to maintain satisfied loyal customers. An inventory specialist in the current distribution center would be given the additional task of segregating and maintaining inventory levels to meet the needs of the customer loyalty department.

I will attempt to write a persuasive research paper about the benefits of properly placing merchandise in a retail store. Below are three research questions that, I believe, will help me to develop a strong thesis statement. 1. Are customers more likely to purchase merchandise that is positioned on the end caps of a retail store? 2.

Suppliers in the industry seek buyers who can move a lot of merchandise in a short period of time. The threat of substitution is a big deal in this industry. Most retail stores carry the same types of products with little differentiation. This makes it difficult for companies in this industry to keep customers coming back. This places an emphasis on the need to build a good reputation with customers.