A Comparison Between Amazon And Walmart

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Running head: AMAZON VS WALMART 1

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Amazon vs Walmart

The Battle Between Two Retail Conglomerates:
Amazon vs Walmart
Angelica Justiniano
Point Loma Nazarene University
BUS 650 Operational Excellence for Healthcare professionals
Dr. Matthew Boyne

Amazon vs Walmart
Introduction
The purpose of this paper is to provide a comparative analysis and evaluation of the two retail conglomerates: Amazon and Walmart. Their operational strategy relative to customer value proposition was thoroughly examined to assist in measuring market and operational performance and overall financial health of the companies. Subsequently, the following findings on the two companies will also be presented: a) value proposition b) alignment of operational strategy to value proposition, c) matching products, markets and strategies, d). Procurement methods, e). Risk management, f). Information systems and management, g). Operational excellence, h). Operational flexibility, i). Sustainability and j). Resiliency. The cumulative results of the analysis reveals that Amazon is the clear winner over a 10-year financial investment horizon. They manage their operation relative to their customer value proposition effectively which in turn has had a positive effect on their overall financial health. As of this year, their stocks and market capitalization is worth more than Walmart, Costco, Target, Macy’s and Kohl’s combined (Bukhari, 2017). It is not the largest retailer in the

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