A Comparison of Two Film Trailers: Lord of the Rings Return of the King and The Gladiator

Have you ever wondered how advertisers come up with trailers or commercials? Or if there is a formula or specific ingredients for which advertisers make their advertisements? I am here to tell you that there is a formula and there are key ingredients to make an effective trailer or commercial. In the world of commerce professional advertisers use rhetorical devices as their ingredients to cook the best trailer that will attract customers to buy many things. The most common forms of rhetorical devices are pathos, ethos, and logos, these devices make a statement more persuasive but what separates a good advertiser from a great one is the way that they use these devices. Advertisers are experts in using these devices in combination; and the only way to know how to combine them is by studying your audience. Video game advertisers have specific ways to persuade their audience to buy a game. Today I will be studying this pattern in a video game trailer of “The Last of us” by Hydrawlik. I will analyze the combination of rhetorical devices that are used in the trailer and evaluate their effectiveness. This video game trailer uses these rhetorical devices effectively to attract the audience’s attention in order to lure customers to buy the product. Rhetorical devices are used for specific reasons for example Pathos is used to incite emotional responses, logos to prove that the game has exactly what the audience wants, ethos to develop a sense of credibility in the advertiser

Movie trailers have been one of the most compelling way of attracting the audience to fall in love with what they are advertising. When they watch the movie trailers, it make the viewer feel suspenseful or excited depending of the genre of the movie a individual would enjoy to watch. In most genres for movies such as action, sci-fi, and so forth, the trailers that are being advertised to show the most important plots in the movie which at times can be violent. However, in most cases, a majority of people who go to see the movie after watching the movie trailers end up having mixed feelings about what they saw because they expected more from it due to the trailers. Some people, on the other hand, imitate what they see in the movies and try doing it in real life. Good amounts of people try to imitate what they see in the movies most of the time, and it usually costs them their lives or the lives of

Some similarities in the book are, Mason had to sell his horse and also tex’s horse because they needed the money for groceries. Mason said that if they didn't sell the horses then either the horses would starve or mason and tex would. Another similarity is that Tex had to go to the hospital. Tex had to go to the hospital because he got shot when he went to Lem’s friends house. Lem’s friend shot Tex in the hand because Tex was trying to leave. One more similarity was that Mason and Tex were on t.v. They were on t.v because they picked up a hitchhiker, and the hitchhiker had a gun and was trying to shoot mason. If Tex did not take the hitchhiker where he wanted to go then he was going to shoot Mason.

There are a lot of things that are the same and different about A Wrinkle in Time, Hunger Games, and Star Wars based on the hero’s journey. Here are some similarities and differences about all three of the stories in different parts of the hero’s journey.

Film trailers are an important form of advertising for a film. They should convey the genre of the film and most importantly, include enough visual information to allow us to recognise what the film’s story line is. However, a film

The trailer depicts the film as a must-see for all viewers by using the rhetorical appeals of ethos and pathos while also facing the constraints made by the die-hard fans. For those unfamiliar, ethos is the use of credibility in an argument to strengthen it. In the case of It’s trailer, ethos derives primarily from the use of credible cast and crew members and the use of Stephen King references. Pathos, meanwhile, is the use of emotional appeals in an argument to strengthen it. In the It trailer, pathos involves mainly visual and audio cues meant to invoke emotion in it’s audience.

Gore, drama, and action. These are what most people pay Hollywood to show them at the screens. The movie gladiator from the year 2000 is no different. The movie gladiator is a movie with contents that does not align itself historically. Rather it is tainted with a bit of historical accuracy resulting it to be more difficult to discern the accuracy of the movie as it is now ambiguous for which part of the movie is unreliable and reliable. Nevertheless, this paper will be contrast the content of the movie with the historical accuracy of some of the event, the people in the plot, and the gladiatorial combat in the movie, proving the lack of historical revelevancy.

I think that the movie is more descriptive than the written part.In the written part it did not give inought detail in it. The movie had a lot of sound effects and I think sound effects are better. Sound effects are more illiterate it pulls you into the movie it feels like you are actually in the movie.

The upcoming movie trailers we get before the start of every feature can either be a great advantage or a great disadvantage. I have complained more than once about how the trailer ruined what otherwise would have been a great scene simply because we'd already seen it. Spoiler alert much? Or the trailer looks so great! Just so amazingly awesome that this is definitely the movie we cannot miss...only to be hit with crippling disappointment that the movie is 95% horrible and the 5% of the good stuff was what pretty much made up the trailer. Or we have a movie like 10 Cloverfield Lane. Where the trailer gives us so little to go on we are intrigued. I couldn't even find a satisfying enough summary for the movie. When we get a teaser trailer like

Trailer #1 shows a lot of visuals, visuals are better because people prefer watching a movie rather than hearing or reading. This explains different ways people prefer reading to receive information.

According to Kernan, as cited in Kerrigan (2010, p. 142), the film trailer is “a brief film text that usually displays images from a specific feature film while asserting its excellence… created for the purpose of projecting in theatres to promote a film’s theatrical release”. Simply put, trailers are short clips of film, shown prior to features that advertise other upcoming films. They are proven, alongside television, to be the most effective media used by advertisers in promoting films and communicating with target audiences (Hixson, 2006), providing a sample of a

Gladiator tells the story of a Roman General, Maximus. Maximus has close ties with the Roman Emperor, Marcus Aurelius. When the emperor's son Commodus strangles his aging father and names himself the new emperor, he figures that one of his main opponents will be Maximus, his father's favourite. He tries to have Maximus executed, but the plan goes sour when Maximus escapes from his executioners, is sold into slavery and made into a gladiator. Gladiator also explores the argument of power, in the film power is seen through the people of Rome. So, who they follow is the one who has the power and in this film, we see the power being taken away form an emperor by a gladiator slave. The sequence I have chosen is the last ten minutes of the film

Two components that have an immense impact on the quality and caliber of a film are the editing and sound found within the film. These two aspects alone can make or break a film. In the film The Kings of Summer, directed by Jordan Vogt-Roberts, these two elements collaborate to highlight certain emotions and key moments in the film’s plot. Some of the sub-elements of these two components that can easily be identified within the film include the flashforward, the flashback, both nondiegetic and diegetic sound, semi diegetic sound, graphic matching and voice offs. Within the film The Kings Of Summer, editing and sound are methodically and tactfully utilized in order to produce a film that is both entertaining and meaningful for the audience.

In “The Hobbit” and the “Lord of the Rings” trilogy there are two characters of similarity that play a key role in both narratives. Thorin II Oakinshield and Aragorn II Elessar are two would be kings who come into their crowns in time for their own respective books or series to end. Both dwarf and man have a journey to their individual thrones and in particular the genesis, the journey and the end of their adventures share a great deal of commonality and precarious differences, variables that with or without their crowns says and awful lot about them.

A cultural product that inspires me is the film trilogy The Lord of the Rings, which was directed by Peter Jackson. This movie gave me inspiration because of how beautiful and well put together the film was. It made me want to be involved with the process of how great films are made. According to Wikipedia, “Jackson knew he wanted to bring the movie to the big screen, and was curious to why nobody decided to do so.” He wanted to take advantage of the new technology, and create a fantasy that was serious and felt real (Wikipedia, 2014). Peter Jackson demonstrates the art and business of the film in many ways, which is culturally inspiring.