A Fast Moving Consumer Goods Of Qung Tea Pty Ltd.

“This was the routine of the old China trade. These were the commodities traditionally brought to China and traditionally carried away. And at the heart of the trade was tea. It came from no other place. India did not then produce any, nor Ceylon, Java, or Formosa; Japan was inaccessible; the world perforce drank China teas. Above all, the English drank them” (17).

1. The area became an important source not only of spices but also of the world's tea

how to process and grow tea or it would be useless to get the thousands of

- First in its market to brew its tea from tea leaves as opposed to artificial powders.

Once established as England's national drink, tea imports from first China and India led to massive trade. The book describes the power of the British East India Company, which “generated more revenue than the British government and ruled over far more people,”

Saberi, H. (2010). Tea Comes to the West. In Tea:A Global History. [Adobe Digital Editions Version]. Retrieved from http://site.ebrary.com/

The role tea trade and tea production play in British rule over India is that Britain relied on India rather than China for tea, India cost of tea was the same as China, and the cost to transport tea to Britain was reduced resulting the Chinese export producers to be

The Tea that reach America from china inspired new addictions, new trade connections and new forms of luxury, new social critiques and simmering provincial inferiority. Many caffeinated drinks had come before the tea however this was a new drink to the English-speaking world. Nevertheless, this drink did not come without its own problems (50).

2. The price of tea is very much expensive which creates large hole in the market of oolong tea plantation. Most of people in every countries are middle class who will not able to buy this product only for one reason- expensive product 100$ for 150gm.

Now, you’re probably thinking: Oh, it’s another green tea. How generic. What can be so special about another green tea?

offer a wide range of products for example 30 different blends of coffee and first supplier of

Having seen the packaging, the consumer picks up the drink out of curiosity, while other iced tea drinks have flashy fonts or colors for packaging, 'Arizona ' Green Tea maintains its oriental look, providing a contrast that attracts the eye of the consumer and sells itself. The tea comes in a bottle with a light green opaque film around it. The film is illustrated and the top to the bottle is secured with a paper seal colored with an intricate and geometric design. The two other main ingredients follow the Green Tea wording on the label. The wording Green Tea itself is written in both English and Chinese.

At T2, the staff and employees focused on making sure that each and every T2 customer is satisfied and enjoy having tea and should have memorable experience. At T2, entire team is dedicated to get knowledge about tea, which far exceeds the requirements of

For supermarket and restaurant chains, the sale typically is made to the purchasing department/buying division of the retailer. These sales often involve a significant amount of field testing by the direct sales force, giving Tasteless a competitive advantage. Tasteless heavily advertises its products in trade magazines and attracts individual sales through advertising in media such as health care magazines. Individual clients include CEOs of Fortune 1000 companies, as well as individuals from coast-tocoast. Management’s objective is to establish Tasteless as the most recognized and respected tea brand in the U.S. market, eventually supplanting Lipton Tea as the market leader in tea brand recognition and tea sales in both the higher-end and lower-end tea markets. While Tasteless currently is experiencing some sharp growing pains, the good news is the growing interest in different types of non-traditional beverages, combined with increasingly health-conscious baby boomers and younger adults. These factors have tripled sales over the past five years ending December 31, 2008. At the same time, new local and regional competitors with a bevy of new products are offering fast delivery from local production centers and in some cases lower prices, challenging Tasteless for retail shelf space. Without this shelf space, especially in supermarkets, Tasteless’ tea products cannot be retailed on a volume basis. Tasteless has

They provide a wide range of exquisite tea and all day dining TWG Tea experience to their consumers. The luxury tea and European concept are catered to all professionals around the world. TWG Tea has retail outlets and tea boutiques spanning from Asia-Pacific to the Middle East, mainly in countries such as Singapore, Japan, Hong Kong, Malaysia, Thailand, United Arab Emirates, United Kingdom, and the United States of America. TWG Tea’s sheer passion for tea has earned them an international recognition through their exclusive blends, tea patisseries and other tea infused specialties. They offer more than 800 different single estate fine harvest teas in every season and continue to surprise us with new varieties and creations of tea in collaboration with some of the world’s most renowned estates.