Executive Summary: Elizabeth Bennett, founded CanGo in 2006, she wanted to make a mark in the world of ecommerce. Over the preceding years CanGo established itself as an online success. CanGo provided customers with the option to purchase books, music, videos and games online. CanGo maintained its success throughout the economic crisis. CanGo continued to successfully provide customers with affordable entertainment. CanGo was able to capture a large market of a variety of consumers. CanGo had its fair share of concerns. One major issue that CanGo faces is that it does not have a formal strategic business plan. The organization has failed to define its goals both short and long-term. The organizational structure needs to be revised as well. The roles are clearly defined but CanGo often submits to a unified form of decision-making. The owner, Elizabeth Bennett micromanages each and every decision-making process almost to the point of paralyzation of the company. The company also has an issue with poor communication, which normally results in staff members with unclear goals and deadlines. CanGo is operating, however, it’s neither effective nor efficient. The online entertainment industry continues to grow at a extraordinary rate, with new customers appearing on a daily basis. There is also another form of competition that the company has to contend with, which is the online pirating market, where customers are offered the opportunity to download the same type of products
Piracy has become a major issue in the United States. For every motion picture that has been featured in theaters also has been pirated onto the Internet the next day, and for every new musical album that is released, yet there is a free torrent file of the album within the same hour. Even though these online pirates steal music and movies from other companies and make a drastic profit, yet these “rogue” websites receive 53 billions visits a year from across the globe according to Creative America. The persistence of the thieves that break copyright laws of the productions has lead the entertainment business to place a definitive complaint to the U.S. government of the constant notion of piracy. While the notion of piracy was not left
The Grad Consultants have spent the last two weeks observing CanGo and their business practices to help them determine the weaknesses within their organization. We will use our knowledge and experience to provide suggestions for improvement that will have a positive impact not only on CanGo’s bottom line but also on the morale of all those who are employed by the organizations. Elizabeth (Liz), who is the owner of CanGo, first conceived the idea of the company in 2006. Since then, the company has grown exponentially. According to the company’s intranet “Liz’s experience and
The Innovative A’s Consulting Group is glad to run our analysis on your company’s operational process. Your company has done tremendous progress and indeed it is a recommendable success as it started out small and grew to be one of the leading businesses in the industry. In our analysis over the past two weeks, we observed that, if planned well, CanGo has a promising future ahead. Our team came up with certain issues being faced by your company, which we assume, if not resolved, can cause a problem in the long run for CanGo to be more successful. Your company has been lucky over the past few years, but in our evaluation, we concluded that CanGo’s future needs a great deal of strategic planning. By carefully
Starting a new business is not easy especially in an industry that already has strong procedures and standards. Every manager and leader associated with a startup company knows the value of a solid business plan and its impact on the first year of operation. One of the first steps new owners take before opening its doors is to develop a strategic plan and company objectives, both long and short-term that provide a blueprint for enterprise growth. Organizational executives are responsible for generating progressive goals that increase the business’ productivity and viability. This strategic plan focuses leader on identifying the right balance of growth prospects, needed services, and innovative process improvement initiatives. Great plans can only be achieved with human capital. The strategic plan not only drives the mission, it also drives the creation of a human resources program that is focused on recruiting, hiring, developing and retaining a talented team that is capable of meeting the company’s priorities and goals. A robust human resource program that includes recruitment, training, compensation and performance appraisal creates a competitive advantage over the closet opponent.
CanGo is a successful company that wants to expand and ensure its continued success. In order to accomplish this task, Liz the CEO has hired Forward Progress to examine current management practices at CanGo and provide a report outlining deficiencies and resolutions. Forward
Be Bold Consulting has been invited to provide CanGo with solutions and recommendations towards the advancement of the company. Over the last two months Be Bold has observed the operations of CanGo’s managers and employees. Through our observations we have found a number of issues and have several recommendations. Be Bold
After reviewing weeks 5 and 6 video episodes, we the business consultants have found that CanGo still has some issues that must be corrected in order to operate and function effectively. We have carefully evaluated CanGo’s issues and will be introducing them as well as providing recommendations to make corrections to help improve the company’s problem areas. The first issue was the employee evaluations; very vague. Another that we have noticed is that CanGo is expanding too quickly, another issue that follows CanGo expanding too quickly is that they lack the financial capital to grow so quick. Since they are growing, they are relocating their staff into different positions
A successful strategic plan must be based on the company 's mission, vision, and values. The purpose of this paper is to define a selected business, products, services, and customers by creating a mission statement. In addition, this paper contains a vision for the organization that demonstrate the expected future for the business, and it will define the company values considering important topics such as culture, social responsibility, and ethics. It will also analyze how the vision, mission, and values guide the company 's strategic direction. Finally, it will evaluate how the company address customers needs and how
This paper will discuss the business chosen for the assignment. A mission statement will be developed, setting the business apart from others in the same or similar market. The vision statement will also made, discussing the direction the business wants to take in the future. Other topics such as, principles or values will be discussed. Concluding the paper will analyze the mission and vision statement, and values in guiding the business in a strategic direction. Followed by an evaluation of customers need in giving the competitive advantages.
* The first two assignments (Stages I and II of the project) are worth 100 points each.
Coors Brewing Company is one of the most successful brewing company's in the United States. The organizations clear Mission Statement and Vision Statement assist the company in achieving their goal of being one of the most successful brewing companies in the world. In the following text, a review of the mission and vision statement of Coors Brewing Company will be discussed. The group will also determine if Total Quality Management is an objective for them and indentify what impact globalization may or may not have on Coors management positions. Finally the group will reveal how globalization does or does not increase the complexity of total quality management for Coors.
With any business there are certain things that need to be implemented to ensure balance and viability to be successful in the future. With CanGo, there is a vision of what they want to be and where they want to go for their future in the business world. They also have a sense of what they want as far as a good internal foundation that would help to carry these goals and visions to their upmost potential. CanGo is struggling with a few areas that will help them to be successful, these areas are, department communication, lack of structured financial analysis before starting a project, organization within the company, very little camaraderie and professionalism with the employees, as well as a lack of legal concern when it comes to actions within the company. If all these issues are not resolved
Strategic planning can dictate the success of any organization if properly planned as well as the failure of an organization if not implemented as planned. Strategic planning is all about making choices. It is a process designed to support leaders in being intentional about their goals and methods. Simply stated, strategic planning is a management tool, and like any management tool, it is used for one purpose only—to help an organization do a better job. This portion of the strategic plan will explain why an
There are (3) reasons why I have chosen energy drinks as my NAB. First off, there is a growing market for energy drinks. Red Bull and Monster Beverage Corporation, together, form over 80% of domestic energy drinks volumes by estimates. Dollar sales for energy drinks grew almost 6% to $6.67 Billion in measured channels in 2013, which propelled sales growth for convenience stores (Team, 2014). A growing thirst for caffeinated “energy” drinks, which include the likes of Red Bull, Monster, and Rock star, has spurred a heart-thumping surge in sales. Globally, the energy drink industry has gone from a $3.8-billion business in 1999, to a $27.5-billion
In this paper, I will select an organization and prepare a strategic plan to grow the business over the next three years. This strategic plan will include certain criteria. That criteria includes: