A Life in the Day of Mr. Frog

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BUS 599 – Strategic Management
©2012 Strayer University. All Rights Reserved. This document contains Strayer University Confidential and Proprietary information and may not be copied, further distributed, or otherwise disclosed in whole or in part, without the expressed written permission of
Strayer University.
BUS 599 Student Version 1128 (1002 8-08-2012) Page 1 of 19
(Prerequisite: To be taken as last or next to last course)
COURSE DESCRIPTION
Examines the strategic management process and implementation of successful business strategies in the highly competitive and dynamic global environment. Analyzes the impact of technology, government policy, and world economic and political forces on strategy formulation and
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All Rights Reserved. This document contains Strayer University Confidential and Proprietary information and may not be copied, further distributed, or otherwise disclosed in whole or in part, without the expressed written permission of
Strayer University.
BUS 599 Student Version 1128 (1002 8-08-2012) Page 3 of 19
Evaluation
• Assignment 2: Employing Strategy in a Competitive Environment 280
5 Preparation
• Reading(s) o Chapter 6: Strengthening a Company’s Competitive Position:
Strategic Moves, Timing and Scope of Operations o Chapter 7: Strategies for Competing in International Markets o Case Study: Corona Beer
• e-Activity o Research the Internet or the Strayer Library for information regarding the merger of United and Continental Airlines. Be

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