Doughlicious is a restaurant that focuses on serving late night food for pick-up or delivery. It is located at 1600 W. Call Street, Suite 104 Tallahassee, FL 32304. Doughlicious opened in May 2014. The history of the business is that the owner of the restaurant had pizza places back in his hometown of Kentucky. He decided he should open up shop in a college town so he moved to Tallahassee (Ismail). The owners’ mission of the company is “to reach a franchise and open up two franchise’s in Florida one in Tampa and one in Orlando” (Ismail). The products they offer are calzones, crepes, oven baked subs, salads and sides, wings, and desserts. The services they offer are take-out and delivery options. Doughlicious serves a consumer market. The businesses’ competitive advantage is they are open late till 3am on the weekdays and 4am on weekends. They are the only restaurant in Tallahassee that delivers calzones. They are also in a great location, which makes it easy for their target market to access them. “Restaurant companies are essentially retailers of prepared foods, and their operating performance is influenced by many of the same factors that affect traditional retail stores. Competition between restaurants is intense, since dining options abound. Virtually every restaurant location must compete not only against other publicly traded chains, but also a wide array of small, local establishments. Restaurant meals are discretionary purchases, and the industry tends to be highly
As mentioned in the case study, Panera Bread Company is known to be one of the leading bakery/café that offers freshly baked pastries and French inspired entrées across various states in the US. However in the recent years, Panera Bread faced a decrease in their usual high growth rate from 9.1% and 12.0% in the year 2000 to merely 0.2% and 0.5% of comparable sales and annualized unit volumes respectively.
I give this restaurant extremely high marks for producing a quality product.” Another bonus is that the restaurant is very popular, meaning the food is in high demand. Therefore the food that is already out doesn’t have time to get old and stale. But consumers don’t just want great tasting food in any amount; they want enough to fill them up until the time comes for their next meal.
According to Wysocki (2012), there are many challenges to keeping a project running smoothly, but as a project manager for Pizza Delivery Quickly, your main concern is about monitoring the established metrics that can alert a project is heading for distress. The project manager must be able to analyze the situation, revise the goals, evaluate the different options and be able to revise the plan as needed. Metrics can facilitate the tracking system, which is essential for evaluating the current project performance level. A cutting edge tracking system serves as a gold standard benchmark or key indicator of the level of progress for the entire project. It is also important to note that the schedule performance index is one of the most widely used metrics for tracking
Livoria Sandwiches Inc. provides exceptional quality sandwiches at a great price. Livoria has been able to maintain profitability since inception and has continued to grow its business and revenues. Recent unforeseen external events have caused significant cash flow issues and shook the family business. Livoria is hoping to see annual net income of $1.1 million by 2015. This report will provide alternatives and the pros and cons of initiating these alternatives. A recommendation of one of the alternatives as well as an implementation plan will be provided to assist in obtaining the goal,
Chick-fil-A is one of the most successful fast food restaurant establishments in the country. With over 1,300 locations in 37 states in the Southern U.S., they continue to grow the brand by expanding to new territories (Chick-fil-A Company, 2009, para 1). In 2008 Chick-fil-A has seen a 12.17 percent sales increase over the chain’s 2007 performance and a same store sale increase of 4.59 percent (Chick-fil-A Company, 2009, para1). Throughout the years Chick-fil-A has come up with many innovative ideas to continue expanding business and satisfying their loyal customers. One of the ideas was to offer different types of restaurant set-ups to cater to customer’s needs. The different restaurant set-ups include mall/in
The restaurant targets middle to lower-middle class families with children, as well as adults and seniors, located in Orlando, Florida. The area within 15 minutes of the store has 10,000 families, mostly from lower to middle class neighborhoods. Average family size is 4 people per household. There is no direct competition; however, there are fast food restaurants like McDonald’s, Taco Bell and Wendy’s in the geographical target market. The lower to middle class population is growing at about 6% per year over the next five years in this area.
In our analysis, we compared the profits earned by 60 Crusty Dough Pizza Company restaurants to factors associated to their menu, amenities, services, and statistics regarding the restaurant communities. The factors that we analyzed are listed in Table 1.
“Increasingly, companies are locating different value chain activities in different parts of the world to exploit location-based advantages that vary from country to country” (Gamble, Peteraf, Strickland, Thompson, 2014). Panera Bread extraordinary specialty showcase gives them the apparatuses they have to adequately manage the challenges standing up to the fast food industry and also additionally going up against the eat in industry. Panera Bread's less expensive items makes it more appealing contrasting option to conventional restaurants. Panera fabricated its organization on negligible long haul obligation. The greater part of their extension is financed with income from their operations. Besides quality control is kept up by making new batter every day at one of a few crisp mixture offices as well as the mixture is then transported day by day from the office to stores and heated new in the store. The normal length of each outing is 300 miles. The company also has solid brand
Doughnut Time (2016) is a Brisbane based company, specialising in a variety of premium desserts that capitalise on the use of social media, unique locations and offerings (refer to table 1). Despite desserts being considered non-essential, high levels of competition and healthy eating trends (refer to table 1), the business has successfully established itself within the fast food and dessert industry, which is set to grow in the next five years (Tonkin, 2016). The company has a distinctive vintage flair, yet modern take on doughnut names and designs, becoming popular on social media (Doughnut Time, 2016). It’s vintage vans and small ‘hole in the wall’ stores make the company sort after, and appear unique from a large number of competitors
Nevertheless, the majority of customers are very satisfied with the amount of serving along with the quality of their meal as well as the price paid. The strategy of being a low priced high value added has seen problems due to lack of customers which is affecting the bottom line drastically. This inevitable circumstance has put a hold on operations and started an investigation upon various neighboring competitors and their own strategies.
Panera Bread has established itself as one of the most popular, fast growing “bakery-café” restaurants in the United States as well as in Canada. With 1,800 locations in 45 states, the franchise appears to be unstoppable. This in part is due to the superior customer service experience that keeps customers coming back time and time again. Just to give you an example, in 2012; the most recent year that data is available, Panera Bread brought in an astounding $2.13 billion in revenue, about $1 billion more than its revenue in 2008.
Panera has three business segments: Company-owned bakery-café, franchise operations and fresh dough operations. The company’s growth strategy was “to grow their store profits, to increase transactions and gross profits per transaction, use capital wisely and put into place drivers for concept differentiations and competitive advantage” (Vincelette & Fogarty, 2010, p7.). In 2009 while everyone else was experiencing the hard economic times Panera Bread was sticking to their strategic plan. Panera did not lay off employees, or worry about closing underperforming stores. Instead, they continued to add menu items and even increased prices on existing items. This strategy worked for them and they were able to take advantage of clientele that came from fine dining. The company has
7. Using data contained in internal documents such as business plans or annual report, discuss and report on the business’ performance to determine the success of marketing activities conducted to date.
The Pizza Delivery Quick (PDQ) Industry service in America is considered to be a very successful market in the quick service restaurant industry. Although the industry success is very appealing, managing the day-to-day operations needs significant planning and a clear tactics to create, implement, execute and have successful results. However, the PDQ last report sales are on the level of 30%, which places the company in a serious difficult position to continue operating competitively.
This approach has been one of the main competitive advantages of the company that maintained its stores and cafes in a friendly and ambient atmosphere in various locations. The company did not start as a traditional fast food restaurant, but rather as a network of places where people could fulfill their natural instincts with healthy and freshly cooked food with a little higher than average price range. Panera Bread was one of the trend makers of casual-food restaurants, whose vision was entirely different from the typical model of public facilities. All of the locations shared a common design and menu that created a unique environment of the franchise. Moreover, in order to enable high-quality service, the executive team of the company decided to equip all of the bakery’s completely to be capable of making their own products directly to the spots. This fact allowed to reach a certain level of autonomy and reliability of the brand that always managed to deliver and provide the freshest and natural