A Short Note On Galaxy S4 And Samsung Galaxy S6

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Samsung Galaxy S6 and Samsung Galaxy S6 Edge are Android smartphones manufactured and marketed by Samsung which is an KOREAN company. The S6 and S6 Edge serve as successors to the Galaxy S5. The smartphones were officially unveiled in a press conference at Mobile World Congress on 1 March 2015. Alongside the S6, Samsung also unveiled the S6 Edge, a variant whose screen is wrapped along the sides of the device; the curvature is usable for several additional features. The Galaxy S6 was released on 10 April 2015 in 20 countries. Although the design of the Galaxy S6 still features some similarities to earlier models, the construction of the device itself was revamped, with a metal unibody frame and glass backing instead of plastic. The…show more content…
The company stated that sales of the two devices had a "marginal" effect on its profits. External Environment The external factors can be evaluated using PEST because PEST analysis is valuable strategic tool for identifying the business positions, size, growth, feasible route for operations and to classifying the market development and decline. 2.1. Basic Characteristics of the Environment - market definition, size, growth and share Samung galaxy s6 and s6 edge has helped samsung to be at top level in the smartphone market and approximately 12 million sale of samsung s6 and s6 edge mobile in March quarter. The recent Samsung Galaxy S6 launch has held Samsung retain its footing as the world’s leading smartphone player, a new survey has revealed.Market research firm TrendForce has declared its final numbers for the first quarter of 2015, as well as its expectations for Q2.It makes great reading for Samsung, which apparently boasts 27.8 per cent of the smartphone market, with Apple holding firm in second on 19.9 per cent.The market analysts have suggested the South Korean firm’s dominance is largely driven by the new Samsung Galaxy S6 and Samsung Galaxy S6. [The] Galaxy S6 and S6 Edge have greatly captured consumers’ attention in the first quarter, “The S6 Edge in particular has created a buzz with its main feature – a touch screen that curves to both sides of the phone.”Despite the

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