A Short Note On The Hospitality Industry And Its Impact On The Hotel Industry

From supply point of view, Airbnb can be used to increase the number of idle houses Extra income and can make new friends from all over the world. There is no doubt that this sharing economic type is benefit supplier and consumer which is host and guest. Due to convenient method of employ and approximate to zero cost margin for host; at the same time, the most guests can get their ideal living experience and lower expenditure compared to hote. Airbnb is the process of fasting grow speed and get more popularity. (Ryerson

Our team chose the hotel industry in the United States for our economic analysis. The hotel business has existed since the earliest times, and has influenced the development of the economy since the founding of this country.

According to the World Bank, the hospitality industry revenue has been the largest contribution to the world GDP, for the sixth consecutive year, outdoing a total of 10.2% (US$7.6 Trillion) in the year 2016. The hospitality industry currently employs around 292 million of people, and that means that 1 in 10 jobs around the globe is linked to the hospitality industry (Oxford Economics for World Travel & Tourism Council, 2017)

Barriers to get into the hotel industry are huge, which make the hotel industry not look appealing to new entrants.

This assignment will be a critical review of a journal titled: “Do your internal branding efforts measure up? Consumers’ response to brand supporting behaviours of hospitality employees". In order to critically review this journal, the text will be analysed to gain a further understanding of the purpose of the article, what methods the author has used to address the issues, the outcomes of the research and finally the strengths and limitations of the article; specifically, in comparison to other articles that are centred around the topic of branding in regards to the hospitality industry.

Hotels today are much more than just a place to sleep or take a rest. Many travelers see them as an integral part of a gateway experience with the recent boom in luxury hotels, travelers can choose a hotel that is much a selling point as the destination itself. The hotel industry alone is a multibillion dollar sector, its driving enough for people to work in different areas of interest and still be employed within the hotel industry. Nowadays hotels are providing great services to their customers or guests. Some researchers have defined “hotel” as a place where an establishment providing accommodation, services, facilities, meals and others for tourists and travelers. Sometimes hotels are referred to home away from home,

The criticism which is expressed, however, is directed primarily against tax losses, safety and protection issues, as well as regulatory inadequacies. For example, for many cities and regions, tax revenue from hotelery are an important source of tax income, but hosts from platforms such as Airbnb are not being asked by the state to pay a similarly equally amount as hotels. Safety standards are also subject to different standards, to stay with the example of the accommodation sector, private accommodations are not regularly exposed to examinations, whether they represent fire traps to its visitors or if they meet the same security policies as hotels. (Baker, Gaurdian, 2014) In the following, some of these criticisms are going to be discussed in more

The UK hosts a number of the worlds most prestigious hotels, and hotel brand name chains. All to which use Information systems, in particularly, more well known chains such as Premierinn, Novotel, and the Hilton. Who in fact are the current market leaders for hotels within the UK. Their continuous success in being one of the biggest hotel chains in the UK depends on them constantly increasing and expanding the use of new information systems.

With globalization and increasing interconnectedness between countries, today’s organizations operate in a rapidly changing environment which is fraught with complexity and uncertainty. Factors such as increasing diversity among culture, people and nations is impacting global organizations.

AirBnb was founded in 2008 in San Francisco. AirBnb is based on a trusted community marketplace for people to list, discover, and book unique accommodations around the world — online or from a mobile phone or tablet. So far, they have over 60 million guests, are in 34,000 cities all over the world; 190 countries. AirBnb wants to be known for its world-class customer service and a growing community of users, they wants to be known as the easiest way for people to monetize their extra space and showcase it to an audience of millions.

For instance, Airbnb contributed to make a profit 2.5billion euros in French economy in 1 year and help to stimulate the creation of 13,300 jobs as well (Epoch times, 2014). Moreover, sharing economies provides lots of selection to customers with reasonable price. On the other hand, if people think about impact to hotel industry, integrating information mentioned in above, sharing economy especially Airbnb bring negative influence and threatening to hospitality industry. Based on research, which is focusing in USA, Airbnb showed amazing growth that $12.3billion revenue estimated by US investment bank Cowen & Company in this year which much higher compare with in 2015 (). For further statistic of growth of Airbnb please referring to appendix_. Airbnb showed 425,000 guests per night is the average rate of Airbnb and it is nearly 22% more than Hilton (PWC, 2015) and it star to over $10 billions of it valuation which exceeding global hotel chains such as Hyatt’s valuation (Hospitality Net, 2016). As Airbnb showed magnificent growth in hospitality, hotels lose approximately $450 million in direct revenues per year to Airbnb by estimated from HVS (Hospitality Net, 2016) (copy). People noticed that there are only few impact on luxury hotels and business in New York, on the other hand, Airbnb compels to decrease of 5% of budget hotel of revenue (The Economist, 2014). Referring to Vijay

For the planning of our bachelor degree, we have one course are called Convention and Hospitality management. It is held on the year 3 summer holidays. It is from June23 to August23. I already finished the internship and this reflection report is a record what happens to the internship. In this time, my internship company is Wynn Macau and my position is Front Office Services Agent. As I am interested on fronts of line’s work and prepare for my future career. This is really a valuable opportunity let me worked there. Wynn Macau is one of the 5-star deluxe hotels ranting in Macau. It has 1007 room between Wynn Tower and Encore Tower. Wynn Macau is also got 5 stars ranting of Forbes rewards 2014. That includes the two hotels: Wynn and Encore Hotel, the spa and health centre and

With the interference of globalization in the hotel industry, it is inevitable for the hotel companies to meet with different environmental conditions and forced them to study about different management approaches in order to sustain with competing environmental circumstances which would enable them to realize, both negative and positive effects. Since the international trade and business has expanded, there is no doubt that the international linkage is a must. (ZhenJia) Globalization is a procedure that is drawing individuals together from all countries of the world into a solitary group connected by the tremendous system of correspondence innovations. This part of globalization has likewise influenced the HRM in the business universe of today. HR directors today not have to depend in a little restricted business sector to locate the right workers expected to meet the worldwide test, yet today they can enlist the representatives from around the globe. Other than that the viable information based which is being utilized all around today likewise has made HRM a straightforward yet successful undertaking. Along these lines because of globalization to some degree HRM has turned out to be more proficient and powerful, however moderately a basic errand. The most imperative component that these associations are comprised of People, and since HRM is the arrangement of exercises which manages the general population variable present in any association, this change has

According to me the assumption made by the authors is absolutely valid. In the current scenario the guests have become more demanding and brand conscious. I

Whenever you are planning to take a vacation, need to take a pit stop on the way to your next destination, or attending a special event because your boss required you to, you will be sure to encounter those of us who have chosen the hospitality field as a career. Within this industry, there are so many options to choose from including the culinary arts, hotel management and housekeeping, event planning, and travel agent and the main goal of those who work within these fields is to ensure you feel comfortable while you are traveling or staying close to home.