A Study on Customer Preference in Retail Store- Adani Store

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ACKNOWLEDGEMENT It is pleasure to acknowledge those who have contributed to this project directly or indirectly, though it will be still an inadequate appreciation of their contribution, we here by acknowledge the names of the people to whom we shall always remain grateful.

We would sincerely like to express our gratitude to Mr. Ravjibhai Patel who gave us the grand opportunity to have Grand Project at Adani Supermarket.

We would especially like to thank Mr. Manish Christian, the Retailing Manager at ADANI for evincing keen interest in our work, continuous encouragement and guide us through out our survey. Without his cooperation it was impossible to reach up to this stage.

We are also very thankful to all
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|08 |A BRIEF HISTORY |15 |
|09 |STORY OF THE TIMES |17 |
|10 |SIZE AND FORM OF THE ORGANIZATION |19 |
|11 |AWARDS AND ACHIVEMENTS IN ADVERTISING |20 |
|12 |FUTURE PLANS OF THE COMPANY |22 |
|13 |VARIOUS DEPARTMENTS OF THE BCCL |23 |
|14 |RMD – RESULTS & MARKETING DEVELOPMENT |24 |
|15 |PORTFOLIO OF BCCL |26 |
|16 |THE TIMES OF INDIA |28 |
|17 |THE ECONOMIC TIMES |32 |
|18 |FEMINA |36 |
|19

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