A Weekly Magazine Newsweek By Kevin Maney

Apple is a global company represented in many parts of the world, but born in the United States by computer wizards by the names of Steve Jobs and Steve Wozniak who founded the company back in 1976 (Capon, 2008). The organization deals with the design and sale of computer hardware, software and offers tech support to its customers. Examples of the hardware the company manufactures and sells include mobile phones, personal computers, iPads, tablets and iTunes with associated brands, like the MacBook and iPhones that represent Apple’s driving force towards its success. It is recognized as a brand leader in consumer electronics by the world in terms of quality and customer satisfaction and despite the wide product range, Apple manages each product in a distinct way that is a single business unit (Mittan, 2010).

Privacy! It’s an elementary principle we all value and fight to protect. However, with technological trends, such as Facebook, Instagram, Twitter and Snapchat, our lives have now become accessible to all. These social media platforms have become part of our daily lives, from sharing personal information or activities to communal networking. The fascination to be trendy and acquire followers, is compromising our privacy principles and places us at significant risk. It’s remarkably easy to pretend that we control what personal information we share, however, realistically we leave technological trails every day we login to these apps, or browse the internet. For the most part, it seems that

As a growing topic of discussion, privacy in our society has stirred quite some concern. With the increase of technology and social networking our standards for privacy have been altered and the boundary between privacy and government has been blurred. In the article, Visible Man: Ethics in a World Without Secrets, Peter Singer addresses the different aspects of privacy that are being affected through the use of technology. The role of privacy in a democratic society is a tricky endeavor, however, each individual has a right to privacy. In our society, surveillance undermines privacy and without privacy there can be no democracy.

The bitten apple on the backs of devices seen almost everywhere had its start roughly 40 years ago. Apple Computer, Inc. was formed by Steve Wozniak and Steve Jobs on the first of April in 1976. That day changed America’s dependence on technology forever. The popularity of personal computers and mobile devices has undoubtedly increased year by year. Social interaction has changed completely within American society with the introduction of networking and other methods of electronic communication. The wide range of information made available through the internet and accessible devices built a ‘library’ of material for anyone to use. The age of the internet has changed American lives, for better or for worse.

The complex relationship between technology and the social sphere of human privacy becomes a major concern in modern society. Privacy is an imprescriptible right, and enjoyable. Even between family members, they all can have some secrets, which helps to build personality and makes them to be more like themselves. Instead, if everything about a person has exposed to public, and the personality might change with public opinion. Peter Singer discusses in his essay “Visible Man: Ethics in a world without secrets” that social networking makes the living circumstance becomes a Panopticon, which is no privacy in daily life and this surveillance technology helps government stifling dissent for a more secure country.

David Plotz used his own life to persuade the audience that personal privacy is an individual problem where no one cares for one another. In contrast, David Schinke used two different scenarios and people’s quotes in order convince that too much dependency on social media will cause people to invade their own privacy; in other words, people put themselves at risk if they expose what they did or who they are online. Based on the information given from the essays and the stylish appeals they used to share the message, David Plotz’s essay makes a better convincing argument about personal privacy; his message may have stern criticism about people’s remarks on personal privacy, but he concludes a moral message to help people to think about others rather than to live as

Privacy and the conflicts associated with it that citizens face are some of the most controversial topics in the world today. One of the main conflicts that citizens deal with is if the government is spying on us all the time and that if people feel that this it is an invasion of their privacy. Peter Singer evaluates on this topic of the good and bad of privacy in his essay, “Visible Man: Ethics in a World without Secrets”. He explains how technology has changed the way people think about privacy. People know and share all kinds of information about themselves through social media.

Some of the most contentious and recurrent argumentative dialogues regarding civil liberties stem from what seems at face value, like a relatively elementary idea the notion of personal privacy. This debate could never be more relevant than in present day society, where globalization and advanced communications technologies have synergized to form a ubiquitous digital library of shared information. The specific example of the delicate balance between personal privacy and national security here in the United States has only further convoluted the issue the debate of whether and to what caliber citizens have privacy rights is hotly contested. As technology

“We blog, tweet, and post what we are doing, thinking, feeling” (462). What we choose to let out gets taken without our consent. Society is under surveillance at any given time or

David Plotz’s essay attacks how people use the term “personal privacy”. In his essay, David Plotz exposes his personal information towards the audience in his introduction (67). He explains his purpose that corporations, stores, surveillance cameras, and his own computer can track where he visited (67). He also states that “privacy paranoia has become a national obsession”. In other words, people fear that the government is watching them, relating to the

It is everywhere, from your smartphones, to your computer desktop, cameras are monitoring your every move. You can’t avoid the constant surveillance, “Big Brother” is here for your protection. As technology reaches its digital plateau, “Big Brother”, is gradually becoming more attuned with your personal and private lives, this technological advancement will only become more evident in our daily lives. “The Entire History of You”, explores the correlation between technology and society, as they shift together in this futuristic drama.

Apple Inc., formerly Apple Computer, Inc., is a multinational corporation that designs, manufactures and markets mobile communication and media devices, personal computers, and portable digital music players, including a variety of related software, services, peripherals, networking solutions, and third-party digital content and applications. Its most popular hardware products are the series of Mac computers, the iPod, the iPhone, and the iPad. Its software includes the OS X for Mac computers and iOS operating systems for mobile devices, the iTunes media browser, the Safari web browser, and the iLife and iWork creativity and production suites.

This week’s readings covered approaches to privacy through different disciplines, analyzed privacy historically and conceptually, addressed negative views on technology’s affect on privacy, and explained what one should reasonable expect in terms of one’s own privacy. Outside of these points are also common themes.

Today, individuals are sacrificing privacy in order to feel safe. These sacrifices have made a significant impact on the current meaning of privacy, but may have greater consequences in the future. According to Debbie Kasper in her journal, “The Evolution (Or Devolution) of Privacy,” privacy is a struggling dilemma in America. Kasper asks, “If it is gone, when did it disappear, and why?”(Kasper 69). Our past generation has experienced the baby boom, and the world today is witnessing a technological boom. Technology is growing at an exponential rate, thus making information easier to access and share than ever before. The rapid diminishing of privacy is leaving Americans desperate for change.

Nowadays, Apple has positioned itself to be an innovator in the personal computer industry and Apple has developed by offering modern products compared to its competitors. According to Apple’s mission statement last year, “Apple designs Macs, the best personal computers in the world, along with OS X, iLife, iWork and professional software. Apple leads the digital music revolution with its iPods and iTunes online store. Apple has reinvented the mobile phone with its revolutionary iPhone and App store, and is defining the future of mobile media and computing devices with iPad.” (Business Management,