ASDA Correspondence Channels

This communication plan for Fortescue Metals Group (FMG) is specifically devised to support FMG in engaging with their internal stakeholders. All stakeholders take part in an important role in the corporation; however by using a strategic approach to internal communication, a proactive strategy for long-term business success with internal employees will be created. This will ensure a reinforcement of benefits, highlight key elements, and present specific issues that need to be taken into consideration. Furthermore the process of planning and measurement of the internal communication strategy will take place.

Communication refers to the process of transferring information in a given organization through the use of a medium (Lacar, 2011). This is very essential to a business organization if done efficiently and information understood by the receiver. A well planned overview of communication within an organizational department like HR is very important as it allows effective implementation of business responsibilities. This benefits the employees as they understand their responsibilities well through the communication department. Supervisors, managers and board of directors also benefits from such a plan as they also understand their roles and ensures effective running of the organization.

Communication must be clear and concise among all employees of the organization to prevent potential miscommunications and confusion. Managers should send personalized communication regularly. Senior managers should take initiative, if the need arises, to direct appropriate methods for employees to implement and follow.

Communication is a vital component to every organization ranging from small town business all the way to high echelon divisions within the Military. If not properly executed during planning, implementation, or after action reviews, poor results and employee disconnect from task and purpose are sure to follow. Perhaps what’s even worse, employee morale and confidence in management will decrease resulting in degraded levels of trust.

Organizational communication perspectives refer to the different approaches to evaluating the interactions between individuals working in an organization. The criteria apply to horizontal, lateral and vertical communication. Organizational communication perspectives describe and illustrate the flow of information in an organization. Through the various organizational communication perspectives, an organization understands and both the internal and external communication environment. This essay shall cover the three types of communication and show how the Four Seasons Hotel can apply them. Moreover, the theories of management shall be discussed in lieu to organizational communication in the Four Seasons Hotel.

This paper was prepared for Management 170 Managerial Communication taught by Professor Cheryl Amantea during the Semester Term Fall 2016

Internal communication can be seen as the oil that makes a company run smoothly or the bridge that creates connections between employees and responsibilities. In fact, effective internal communication leads to superior understanding and encourages knowledge sharing, which can be only a positive aspect for the well functioning of an organization (Institute of Internal Communication, n.d.).

In the modern-day business industry, the need for effective communication whether it is for a not-for-profit organisation or a multinational corporation has become a necessity in order to succeed.

Organizations and institutions are bound to suffer from severe communication problems from time to time. It is widely accepted that communication constitutes the lifeblood of any organization and, therefore, any organization that experiences a breakdown in communication is not likely to live very long since numerous problems will arise that will ultimately cripple the organization and cause it to die (Carpentier 64). Therefore, according to Alper, Dean, and Kenneth, it is important that no effort be spared in resolving organizational conflicts and communication problems as soon as possible (636). Through proper communication skills, solutions can be found. This

Communication is the process of sending and receiving symbols with meanings attached (Schermerhorn et al., 2014). The key elements in the communication process are illustrated in the Shannon-Weaver Mathematical Model, 1949 to the right (Mortensen, 2011). Communication is a vital managerial skill to ensure goods/services are of the best standard, staff generate new ideas and adapt to change, and staff understand the organisation’s objectives and work, individually and collectively, to achieve them (Fielding, 2006).

Most companies spend a great deal of money and effort on their external communication plan but fail to expend any energy toward creating an organized plan for internal communication. They rarely discusses using a planned approach to internal communication as a proactive strategy for long-term business success. Expected benefits are important an elements as well as issues for consideration are presented along with the planning and measurement of the internal communication strategy. The ability to effectively communicate with customers, vendors, and employees is imperative to providing greater customer satisfaction and improving business productivity. How well information is communicated both externally to customers and vendors and internally to employees is vital to long-term business success.

Communication is an essential part for the success of any company .There is many problems that can arise due to poor internal communications within the company. Poor communication can also be used as an implication that the company does not value its customers. Therefore any company should make most of communication in the company least it faces problems that come with it. Various types of communication problems exist in many companies; these problems come up due to various reasons and have various effects that come with the problems. However with these problems

Corporate Communication is the total of a corporation’s efforts to communicate successfully and profitably. The action that any certain corporation takes to achieve that goal depends in large part on the personality of the organization and its relationship with its stakeholders likes suppliers, community, employees, and customers. Corporate communication is a strategic device for the contemporary corporation to increase a competitive advantage over its competitors. Managers use it to lead, motivate, persuade, and inform employees and the public as well. Corporate communication is more art than science. Its intellectual fundamentals and body of information began with the Greeks and Romans with rhetoric.

This means that internal communications is crucial for creating unity and harmony within an organisation. Through internal communication, employees of an organisation can “exchange information, establish relationships, form systems of values, create an organisational culture, harmonize activities, establish collaboration for the achievement of goals and develop formal and informal networks.” (Kovacs Reka and Anca Borza, 2012, 613 - 630) Another way to look at internal communications would be to define it as a strategic organisational communications and they differ from one organisation to another.

Internal communication is an important part of any business. Employees need to have the ability to communicate with one another even when they are not in the same building. This is also something managers will require to ensure they are able to collaborate with their employees and develop the products and services that customers are looking for.