Active For Life Public Service Announcement Analysis

For years, Americans have been told that exercising and staying active is imperative to maintaining a healthy lifestyle. In general, this fact holds true for all generations and age groups, including the youth of today. Children simply need to exercise and participate in more physical activities in order to maintain a high level of health. The Center for Health and Health Care in Schools suggests that, “one of the leading causes of this epidemic (childhood obesity) is a marked decline in physical activity and athletic participation” (“Athletics in Schools”). Childhood fascinations with watching television, playing video games, and browsing the internet are just a few of the sedentary hobbies taking over children’s free time to be active. Therefore, mandating physical activities in schools across the country will effectively reduce the frequency of this major, obesity health crisis in young students. Understandably, a plethora of factors cause and influence children to become overweight and obese, but working to fix each evident problem will, in the end, contribute to finally ending the developing childhood health crisis.

For example, a BBC News magazine article claims that Puerto Rico considered fining the parents of the obese children who fail to lose weight. (Parkinson) I believe this is counterproductive. Instead of attacking the families financially, they should educate and promote healthy activities and food to incorporate into their lives. It is not just the home life where childhood obesity develops: It derives from other aspects in that child’s life. Influences within a child’s school system and social life can heavily shift their perspective and behavioral habits relating to health. For example, regulating what healthy foods a child eats during school can help reduce the risk of obesity greatly. Also managing portion sizes and implementing 30 minutes of regular exercise at school would also help this avoid this epidemic. (Story) Without exercising and managing a healthy diet, a child’s potential of becoming obese and staying obese increases. Implementing sustainability in a child’s life can ensure they live a healthy one. Lucia Reisch states that, obesity “not only impairing individuals' lives, but also societies' sustainability, most notably with regard to the social, the cultural and the economic dimension.” (Reisch) Childhood obesity is affecting not only a child’s sustainability, but also adults around them who strive to battle this

Childhood obesity is a growing problem in America. "the percentage of obese children doubling from 6.5% in 1980, to 17.0% in 2006. Weight, nutrition, and physical activity are the main components to a child’s overall health.”(1) “When parents become too busy to cook meals in their homes, children learn poor eating habits and develop into unhealthy eaters.”(1) They will take what they learned at home and apply it to anywhere else that they eat. For example a child that drinks milk at dinner and sits with their family at dinner when asked what they want to drink when they are at a friend’s home will ask for milk because the child would associate milk with dinner. Children cannot make healthy choices of their own they need to be guided so

Because of parents using food as a reward, many children learn that being good means eating unhealthy. Combined with the advertising techniques used by the fast food industry, children begin to make a correlation between fast food and a reward. Ellen Gustafson further confirms that fast food contains “more refined grains, fats and oils and sugars than the 1980’s.” All of these components of fast food make it appealing to children. Furthermore, many parents do not have time to make healthy meals for their children because of our fast-paced society. As David Zinczenko relates in Don’t Blame the Eater, “lunch and dinner, for me, was a daily choice between McDonald’s, Taco Bell, Kentucky Fried Chicken or Pizza Hut. Then, as now, these were the only available options for an American kid to get an affordable meal.” This is not a rare situation. Many parents work long hours and therefore encourage their kids to eat fast food instead of taking the time to teach healthy habits. This has the ripple effect of overeating and lack of exercise. Without exercise, many kids gain weight, become obese or are at risk for diabetes, high blood pressure, heart disease and asthma. (Childhood Obesity) Today, type 2 diabetes exists in 30% of childhood obesity. (Zinczenko 154) Gustafson further states in her presentation “1/3 of American children are overweight and obese.” When a child has obesity, their ability to participate in everyday activities like sports and play is inhibited, which means

“The physical and emotional health of an entire generation and the economic health and security of our nation is at stake” a quote made by the First Lady, Michelle Obama, as she launches her comprehensive initiative to change the way children think about nutrition and physical fitness (“Learn the Facts,” 2010). Three decades ago, children lived active lives that kept them healthier. They walked to and from school, ate home cooked, reasonable portion meals with vegetables and played outdoors most of the time. Today, children ride the bus instead of walk, eat more fast food and snacks throughout the day because parents are busier, and watch more television or play video games rather than be active outside with peers (“Learn the Facts,” 2010). Young children are becoming overweight and obese along with being diagnosed with type 2 diabetes more frequently. They are making poor dietary choices, inadequate physical activity, and spending too much screen time all contributing to the obesity crisis. One of the effective solutions to reversing the trend of childhood obesity is to provide safe, affordable and accessible after-school health and physical fitness educational programs for all school ages across the nation.

In the twenty-first century, sometimes both parents work full time, leaving less time for cooking.  The present lifestyle is much more upbeat, on-the-go, and rushed.  In the article, "Obesity," from TeensHealth quotes, "Cars dominate our lives, and fewer people walk or ride bikes to get somewhere" (2).  Trying to save time, families tend to pick-up fast food for snacks and dinner or prepare meals that are quick and more fattening.  Both of these efforts result in consuming more calories.  Children that do not participate in after school activities or sports tend to play computer/video games or watch television.  These interests result in less physical activity and less calories burned.  According to statistics quoted in Body Image, Eating Disorders, and Obesity in Youth, "American children spend an average of more than seven hours per week watching videotapes and more than five hours per week playing videogames" (273).  Both fast food and less physical activity are credited with the growing number of overweight and obese people.

For example, some parents harmlessly ignore simple signs such as their children are consuming an enormous amount of unhealthy snacks; while brushing it off as if their children are perfectly fine. Parents denying their children have a weight problem can significantly manifest to life threaten mental and physical issues. Davies also states that schools are also a contributor to obesity as a social problem; claiming that “Many of those schools are so short of money they’ve scrapped physical-fitness classes” and “too few communities have athletic programs in place”. By parents facilitating rallies and speaking out against the Board of Education in putting healthier menus in school cafeterias, and requesting schools provide added physical education classes is a way parents would be supportive toward childhood

Many individuals do not realize it, but obesity has become a huge epidemic in today’s society. Individuals tend to ignore the growing unhealthy products around them; instead of questioning why people are gaining weight so rapidly, they enjoy the unhealthy and unsuitable substances that they are putting in their body. Some eat whatever they can find, and since they are in a certain predicaments, they have no choice but, end up doing the same thing to their children. Many have not seen it yet, but parents are feeding their children unhealthy substances. The nutrients that they are feeding them are unhealthy, and since children do not know any better, they cannot disagree with what is being provided to them, nor can they tell whether they have had enough or not. In an article “Too Much of a Good Thing” by Greg Critser. He explains how parents are partially to blame for their children 's obesity and also their children 's environments. Critser uses statistic, biological experiments, and comparisons show how child obesity has become a great problem in today’s society and that parents have much to do with it.

The reading of “Last Child in the Woods” by Richard Louv has opened my mind and hopefully everyone else’s that has read Mr. Louv’s book. How the world is paralyzing the young kids. It’s sad to say but the kids are the victims in today’s high tech world, not enough are going outside an exercising and do what the past generations did to socialize with other kids and have fun but instead play with the new technology that is in everyone’s face.

The environment of a family has an impact on a person’s health. “Research has shown that families who eat dinner together regularly consume more fruits and vegetables, fewer fried foods, and less soda than those families who do not eat dinner together.”(Dietz, 2001) Families that are stable are often more effective in being their own support system and creating a more stable environment. Families pursue the use of technology, restaurants and fast-paced eating as well as single parenting and parental denial. The media and technology promote sedentary behavior. Technology is prevalent in the cause of childhood obesity. While it is a convenience, and in some cases a form of entertainment, technology should not be replaced with active activities because it is a leading cause in childhood obesity. “The U.S. Centers for Disease Control and Prevention reports that approximately 10 percent of preschool age children and 15 percent of 6- to 19-year olds, can be considered overweight. Twice as many are on the brink of the statistic, making childhood obesity a societal epidemic.” (Can, 2011) As sociocultural evolution carries on, the epidemic of obesity increases. Obesity in children also has psychological consequences such as negative physical self-perceptions, lower feelings of self-worth, and in some cases higher incidence of behavioral problems

A growing number of children are demonstrating unhealthy eating habits and as a result are becoming obese due to lack of physical activity, nutrition and genetics. Children in today’s society are not motivated to exercise and participate in after school activities. If we were to go back in time 15 to 20 years ago, children were encouraged to explore the outdoors by engaging in activities such as camping, bicycling, walking, running and playing sports. Now, living in the 21st century, technology has taken a major toll on our children health; they are spending more time indoors watching television, playing video, games, surfing the internet and texting on their mobile phones.

Children now spend more than seven and a half hours a day in front of a screen whether it be a television, computer, smartphone, or playing video games (cite). No I didn’t stutter, no I’m not exaggerating, seven and a half hours a day, can you believe that? As sad as it is, I’m unfortunately not surprised. Society continues to rapidly evolve as we continue to become consumed by technology and the latest iphone. I’m not going to lie, I do love my iphone and I fall guilty to spending more time than I would like on my phone, watching tv, or on my laptop. Obesity is a serious problem in the United States, more than 80% of adults do not meet the guidelines for both aerobic and muscle strengthening activities, and more than 80% of adolescents do not do enough aerobic physical activity to meet the guidelines for youth. (cite) This is an interesting piece of information. Most likely parents who do not exercise, do not motivate their children to exercise either. That’s why the percentages for adults and adolescents are so similar. Our youth need to be guided in the right direction, so we have a healthier world for future generations to come. Children are easily influenced so it is extremely important that we instill in their young minds the importance of exercise and being physically active. If children see their parents on their phones for hours on end, watching tv or

In today’s society, technology has played a big role in everyone’s lives and has taken over. Kids today stay inside and play on the computer, watch TV, play video games, or mess with tablets and smartphones. Several people find other, more entertaining things to do than play outside and be active. Some of the times, physical education in schools is the only physical activity students have on a daily basis (“Obesity”). Kids and teenagers would much rather be wrapped up in a social network than going for a job or going to the gym. Back in the day, playing outside was one of the few entertainments. Parents have no discipline and let their children do what they want to their bodies. Technology has caused people to be less active and not as self-controlled causing them to be obese or overweight later in life.

Numerous children today are spending less time exercising and more time in front of the TV, computer, or video-game console. Even worse, some schools have banned the use of balls used at recess. An article in the Toronto

Parental and adult concern for the child’s safety and security means that the range of places in which children can play has shrunk, particularly in urban areas. Traffic volumes, development of green spaces and fear for children being out and about without adult supervision contributes to a contraction of freedom for children. Additionally, it would appear that children are spending increasing time in front of computers and televisions with consequent health risks, including diminished outdoor play, physical inactivity and obesity.