Advantages And Disadvantages Of Business Culture

International marketing or business is uniquely different from the local market because the product price, place and promotion is vastly different from what is been offered to local customers (Johansson, 2000) With the emergence of the information technology, cross border marketing has never been a distant dream. However, it has never been easier even for giant multinational companies to face challenges that come in international business. The biggest challenge comes from the culture which varies from country to country.

Never has a communications system played so many roles in our lives--or exerted such broad influence over our thoughts--as the Internet does today.

The web brings people together with common interests and helps unite people as a whole.

Organizational structure has been set up to facilitate all goal achievements. It is a way to motivate their employees and get them to work together. It also helps its employees to follow the organizations goals, and work together as a team. In order to do this, they need to have an organized structure to be able to run the company smoothly. A main foundation of every organization is to post their mission statement and goals everywhere so that their employees can see them. An organizational culture can consist of common shared beliefs and values that are established by the organization’s leader, and then communicated and reinforce through various methods, this helps shape employee perceptions, behaviors and understanding. Overall, organizational structure and culture can effect progress of many organizations in a positive and negative way.

The organization culture as a leadership concept has been identified as one of the many components that leaders can use to grow a dynamic organization. Leadership in organizations starts the culture formation process by imposing their assumptions and expectations on their followers. Once culture is established and accepted, they become a strong leadership tool to communicate the leader 's beliefs and values to organizational members, and especially new comers. When leaders promote ethical culture, they become successful in maintaining organizational growth, the good services demanded by the society, the ability to address problems before they become disasters and consequently are competitive against rivals. The leader 's success will depend to a large extent, on his knowledge and understanding of the organizational culture. The leader who understands his organizational culture and takes it seriously is capable of predicting the outcome of his decisions in preventing any anticipated consequences. What then is organizational culture? The concept of organizational culture has been defined from many perspectives in the literature. There is no one single definition for organizational culture. The topic of organizational culture has been studied from many perspectives and disciplines, such as anthropology, sociology, organizational behavior, and organizational leadership to name a few. Deal defines organizational culture as values,

Person to person communication is an instrument utilized by individuals all around the globe. Its motivation is to advance and help correspondence. Be that as it may, this sort of innovation may accomplish more damage than great. It is changing how we impart, as well as how we associate with each other in day by day life. Sarah Zay, of USA Today, expressed that "With the ascent of sites, for example, Facebook, long range informal communication might be very nearly swapping customary individual associations for the people to come" (1).Traditional cooperations will keep on being at hazard on the off chance that we don't understand the impacts of our online networking. Long range informal communication influences our lives from multiple points

The cultural background at Dogfish Head would be considered an involvement style of culture according to our textbook. This style of culture is the center and core focus of the involvement and participation of employees. (Daft R.L., 2011) This helps Dogfish Head to meet the fluctuating expectations from the external part of the business environment. This type of culture places significance on meeting the needs of the company. The culture of Dogfish Head Brewery also shares its vision with the strategic business priorities, for example; efficiency, quality, innovation, customer service, reputation, and brand. Culture is the building blocks of this organization. Employee involvement and the culture at Dogfish Head reflects the behaviors’ on how the business functions. This also decides how the company’s culture supports its business strategies.

Communication and networking for any purpose such as work, friendship, relationship, interests, employment, business, etc. has drastically changed with the Internet. It has become a much easier, quicker, and more effective process.

With the invention of World Wide Web, the corporate sector has evolved into new dimensions. The fast, quick, reliable, accurate and efficient internet systems of E-commerce have provided the world with new and unique business opportunities.

The Unite States of America have an estimated population of 321,368,864 (July 2015), the official language is the English, spoken by 79.2%, Spanish 12.9, Asian 3.3% and the 4.6 belong to others languages, the main religions is Protestant 51.3% followed by Roman Catholic 23.9%, and the 24.8 belong to others religions, the official currency is the USA Dollars, United States is a constitution-based federal republic with strong democratic tradition.

The internet is the easier way for people to communicate with each other. It has made the world smaller by bringing people together everywhere and any time. This invention has important tools for people to contact and it has changed their way of communication in today busy world. In fact people are becoming totally dependent on the internet as a way of communication in their daily life, business and work. The limitation of old communication tools has made the use of internet for communication is wider all over the world .

In 2004, the pubs reduce the amount of alcohol in its cocktail pitchers and create the new product which is beverage with alcohol. This is a better way to developing the pubs well (Quain, 2009).

Organisational cultures are created by people. An organisation’s culture is also created and maintained by the organisations leadership. Organisational culture is important to alphabet games because the culture of the workplace shapes the way the employees act and relate to others both internally and externally. This can have a significant effect on the way the organisation operates. The culture is the feel we get when we walk into an organisation, made up of assumptions, values and norms. The attitude, behaviour and traits that dominate the organisation can affect the way we act with other individuals. Every organisations culture varies.

Communication--it is a fundamental part of our everyday lives. It characterizes who we are, what we do, and how we relate to others in society. It is a very powerful tool that holds many different uses for our basic needs and survival. At a very simplistic level, it is key in attaining our very basic needs for survival. In that respect, it is key in achieving all needs in Maslows hierarchy. Its uses and possibilities endless.

Ten years ago, the only people who spent a majority of their leisure time on the computer were paid members of the technology industry. Today, however, surfing the web has become a pastime as social and marketable as bar hopping or