Advantages Of Nestlé

Nestle, an international recognized multinational corporation is the world’s leading nutrition, Health and Wellness Company. Nestlé’s mission of “Good Food, Good Life” aims at providing customers with the finest quality of nutritional choices within a wide range of food and beverage classifications (NESTLÉ - Vassos Eliades. (n.d.). Retrieved from http://www.vassoseliades.com/consumer-goods/nestle.html, para. 1). The merger in 1905 between Nestle and the Anglo-Swiss Milk Company created the Nestle we know today. Nestle is one of the world’s largest suppliers of food and nutritional products operating with 461 factories in 83 countries, with 328,000 employees worldwide (Fries, Lorin, Goldberg, Ray, 2012. Nestle: Agricultural Material

Nestlé, use local resources and brands, and the aim is to optimize ingredients and processing technology to local condition, they develop local foods for local markets. For example, in Nigeria, Nestlé has to take in consideration the level of violence and the road system, which is not developed enough so it obliged Nestlé to rethink about its traditional distribution method (central warehouse).

Nestlé’s products are categorized as business and convenience products. They different variation of products and they have a 12 product lines. Besides, they have products which are in the introduction stage, growth stage and maturity stage. Nestlé (Malaysia) Berhad are their trade name while Nestlé is their brand name. They are using mixed branding. They also provide different kind of packaging for different type of product. They are using demand-oriented, cost-oriented, profit-oriented, competition-oriented, and special adjustment approaches. Their headquarters is in Switzerland and they has 114 outlets across the world. They 7 factories in Malaysia. They are using multichannel marketing. Furthermore, they promote their products through advertising, personal selling, public relations, sales promotion and social

Nestlé is an international prominent food and beverages company with more than 2000 brands headquartered in Vevey, Switzerland. The intent of Nestlé is to be the world's recognized first rated Nourishment, Health and Wellness Company, and exemplar industry for monetary management, trusted by every stakeholder. It is committed to afford not only healthier but also tastier foodstuffs for all age demographics at anytime, anywhere to boost people’s life; Nestlé’s top priority is to ensure the first rated quality and safety for consumers followed by their slogan, “Good food, Good Life”. To look back on the origins of Nestlé, it all started in 1866, when two different business enterprises were established, that subsequently joined together to form

Nestle is the world’s leading nutrition, health and wellness company. From Henri Nestlé’s humble beginnings with the first product, Farine Lactée, which revolutionized infant feeding, the company’s priorities have remained the same -about bringing high quality, safe and nutritious foods and beverages to people through all stages of life. In Nestle’s pursuit of delighting and satisfying the customers, Nestle’s products are adapted to meet local, regional taste preferences, religious and cultural sentiments and disparities in purchasing power.

Nestlé is the global leading nutrition, health and wellness company based in Switzerland. Its product line includes baby food, breakfast cereals, coffee, confectionery, dairy products, frozen food, pet foods, yoghurt and snacks with high revenues making it the world’s largest food company. Nestlé operates in 197 countries with over 340,000 employees, in 2014 its group sales account CHF 91.6 billion (USD 99.9 billion), whereas its trading operating profit is CHF 14 billion (USD 15 billion). “The Group’s net debt fell from CHF 14.7 billion to CHF 12.3 billion reflecting strong free cash flow during the year at CHF 14.1 billion more than offsetting the payment of the dividend of CHF 6.9 billion and the initial phase of the current share buy-back programme” (Nestle, 2014).

Our group found out that the nestle company have use McClelland theory examined three learned needs to motivation employee. McClelland theory includes three part of need, first is need for achievement for the employee to establish challenging goals to improve employee skills and techniques and take responsibility. Second is need for affiliation to desire to seek approval, conform to others wishes and avoid conflict to maintain relationship. Third is need for power to desire to

Customer health and safety: Nestle express this via our corporate proposition 'Good Food, Good Life'. Everywhere in the world, the Nestlé name represents a promise to the consumer that the product is safe and of high standard. As the world’s leading nutrition, health and wellness company, Nestlé continually invests in the innovation and renovation of its large portfolio of products both to enhance and communicate their taste and nutritional value. In order to analyse the nutritional value of its products, Nestlé has established a rigorous methodology called the Nestlé Nutritional Profiling System and has been progressively applied across Nestlé’s worldwide product portfolio since 2004. The criteria for each and every product are derived from four principles of assessment:

Nestlé’s vision and values discourse more stakeholders than the mission and should be united to the mission statement to deliver more information about the business. The vision and values statement further contains the importance of survival, image and employees’ factors that the official statement lacks. The collective statement would better enhance transfer Nestlé’s reason for being in the business to its stakeholders.

Each brand of Nestle has the same strategy since Nestle is a food and beverage manufacturing organization. The core strategy for each brand is the same as the organization’s strategy as laid out in the three pillars as described above. The manufacturing factories for individual brands follow the same procedure for energy reduction. Their main business level strategies are to create low cost, highly efficient operations and differentiation strategy improving communications with their consumers. Nestle’s business level strategy is integrated cost leadership and differentiation with wide range of low cost operators and products .Their strategic leadership is to force the organization to integrate the company’s business on a global scale, become more efficient, to reduce marketing expenditures by exploiting the synergies among brands and to create a regional manufacturing

The Company was founded in 1866 by Henri Nestlé in Vevey, Switzerland. The employ base of the company is around 2, 80,000 people and have factories or operations in almost every country in the world. It has operations in around 197 countries around the globe and has 442 factories in 86 countries.

Nestlé’s aim is to be known as the leader in health sector. The company objective is that they want to build trust with the end user

Types of business features are important when developing a business. One of the types business structure is corporation principles. Corporation is a more complicated rights business feature. A corporation has certain authority, license and accountability beyond those of an individual. Multinational company that we choose is Nestle which is used a type business structure is Nestlé’s Corporate Business Principles. It is the main of their company culture, which have developed over 140 years. Since, Henri Nestle developed his successful baby cereal, they develop their business on the faith that get long-term victory for their investor, they not only give in with the relevant contractual condition and to

According to me Nestle have only focus on the economic responsibilities and has been concern about the shareholders acceptations than the society. There is a wide space for improvement in the company’s policies towards society and environment.

Nestlé design is to offer sheltered, wonderful, helpful and nutritious nourishments to enhance wellbeing and prosperity of buyers of any age everywhere throughout the world. To address the issues and cravings of today's and tomorrow's customers, Nestlé is unequivocally dedicated to Research and Development (R&D) to enhance items and grow new sustenance’s with particular medical advantages.