Advertisements Targeting Children

Advertisements are everywhere. They are a major part of modern day society. Whether it be a television commercial, an internet banner, or a billboard, advertisements influence people of all ages, but they affect a certain age group much more than others. Children ranging from toddlers to teenagers are exposed to thousands upon thousands of advertisements each year. Some of these advertisements are damaging to children, while others are a positive influence. Advertisements can either be used as a tool or a weapon. Food advertisements and manipulation strategies are both positive and negative, and how companies use them decides whether or not marketing to children is ethical.

Should advertisements towards childern and teens be banned in the United States? Yes it should, most toy companies and fast food restaurants advertise on television, where the the audience is mostly young childern and teens. Which has taken advantage of the viewers and making them over-spend their money for unimportant things that advertisers put on television. we need to teach our childern the affect advertising has on us..

Children are easily influenced, and this can be taken advantage of in the commercial industry. Thy have the desire to fit in and do what is considered “cool”. Many people believe that people use this desire to their own benefit in order to create profit. While it’s true children are easily manipulated by commercials, these commercials and be beneficial to the child's development. Commercials can be used to bring good ideas and good life skills to children that will lead them to being a successful adults. Commercials aimed at children are ethical because they can reinforce positive behaviors and good ideals. This is shown through articles, press and reports.

My own opinion on whether or not advertisements should be banned in the United States for targeting children. Well, there's some good and bad reasonings behind this exact situation. Should companys be able to make money? Should companys be able to sell there products online? Should kids not be able to watch T.V.?

Advertising, we are exposed to it every day, but no one is targeted by ads more than children. Whether it’s in schools, online, or out in the real world, kids are exposed to and targeted by ads each and every day; and when you find out what advertisers really are and what they do, you will be shocked.

food ads that target children and the promotion of unhealthy products vs. healthy products. As well as how companies can convince parents and kids to buy these things.

I myself, with children of my own, dissagree with the idea that advertisment is bad for kids. I do agree that some ads are inapropriate and shouldn't be on a station that the kids look at often. I also agree that children should be tought to make decitions based on what they know to be true or false. I believe that children of a understanding age, should be aloud to see the bad, within reason of course, in order for them to be able to determine for themselves good ads and bad ads.

Our goverment shouldn't ban ads effecting children. Without these ads, they would never learn how to become effective consumers. Children need to be taught to see ads for what they really are, attempts to sell a product. Teachers and arentshould be activly involved in doing so, because ads are a very important part of our economy. Sure they aren't all that good, but it's what makes companies money. Show ads instead that promote healthy eating, or playing outside with friends with the toy they are selling. Not ones that show candy, or a kids stuck inside playing video games. Young minds are easily influenced and see more than a thousand ads a year. Make a positive impact. Ads shouldn't be banned becasue businesses will begin to fail. Instead,

I believe advertisements targeting children should not be banned in the United States for a number of reasons. As it has already been stated concerns about advertising to children are quite reasonable, indeed it is but advertising is technically not good or bad, it's simply how its used. One of their arguments is that Children are easy prey to these advertisments which is true in a number of ways, but here's my rebutle. They say children influence their parents to spend $249 billion dollars but thats exactly what it is influence, its the parents choice to spend money. the Advertisers should not be blamed for the parents decision because they are not forcing anything apon the parents or the children. Not only this but taking down advertisments

Therefore there are many reasons why teacher who are involve in teaching children with ADS should have a specific skills in teaching them with different types of strategies that would be useful in the future. Teaching a child with ADS would be different than teaching a child with normal ability as it said that the cognitive brain development of a child that suffers from ADS is slower compared to a normal child with normal brain capability and understanding. According to one of the researcher in the journal that I have chosen, Simpson (2005) said that he warns that professionals’ and caregivers’ reliance on untested methods and dependence on strategies that have limited evidence have resulted in unrealistic and unreasonable expectations for students and have hindered the potential progress of students with ASD. In some of the situation, some of them out of their own awareness, they might be out of their social cues and interaction.

I estimate that with the rise of Web 2.0 and online television the exposure time would be more than 2 hours. It is unfair to be targeting children as consumers before they are able to understand the negative repercussions and true meaning of corporate advertising. As stated in the article, Fantasy In Food “Child possess lower levels of persuasion knowledge than adults They lack the ability to critically evaluate commonly employed advertising tactics such as fantasy and mat form judgements based on primarily on their affective evolutions of an advertisements execution.”(M. Rose, Merchant and Bakir 2012 75) As well, children are unable to earn money, therefore they must consume through their parents using techniques like pester power. Pester power is when a child nags their parents to purchase an item being sold. This is often to the extent that the parent caves in order to satisfy their child. Meaning that the parent is being influenced as the consumer. The Brooklyn Law Review believes in the need “for increased adult responsibility toward vulnerable children, children 's helplessness due to age and inexperience in the marketplace and the disfavor evident in the law for adults who exploit this helplessness.” (Pauker 1980) Overall from the argument in which advertising to children should be restricted before an age where they are able to deconstruct and understand the messages in advertising, more strict laws and

They see it; they want it. Advertising to children is turning a want into a responsive nag to a parent, like a reflex. Every media outlet advertises, and companies like popular fast food restaurants target children. In the process of fattening the children, will their reflexes get slower? At some point in every kid’s life, they see an advertisement for a food or toy they want. This want leads to nagging of the parent until they give in. Although it is highly effective and profitable, fast food companies should not be able to have aggressive advertisement campaigns targeting children because it corruptly brainwashes them and promotes unhealthy life choices.

Advertising today focuses on specific targeted demographic groups. There is a direct focus on marketing products to young consumers. This age group sees the commercials, but does not really understand the directed message. This can have an adverse effect on the way children interpret and understand the message being presented to them. 'The average American child sees more than 40,000 commercials a year, and advertisers spend more than $12 billion annually marketing to them?double the amount of 10 years ago.' (APA-1) Children watching television are exposed to every channel running commercials that are sending out a mature message to an immature audience. There needs to be something done to

The government should exercise more control and limits on advertising that is aimed at children. Children are the leaders of the future and the children watch on average two or more hours of television a day. These are children’s most formative years. When children form ideas that prove to be substance of how they will think as adults.

Several advertiser watercourse their work through the television with the intention of targeting certain commercials to children and youth. Those commercials, consisting of the Bodoni “junk solid food advertising,” have influenced the lives and wellness of children, according to studies. This kind of advertising poses a menace to children, and yet food companies continue to present these graphics extensively and purposely. Overweight and corpulency have reached epidemic proportions in many Asia n countries (Ramachandran, 2010). Because of these trouble these countries also cladding a grave burden of obesity-related upset such as diabetes, hypertension, and cardiovascular diseases, which will increase at a younger age of us than in Western populations. These kind of disorders are also manifested in childhood. The John R. Major causative divisor are related to the life style changes occurring due to rapid socioeconomic transition. Asiatic populations show several differences in genetic element when compared with the white population, and they also have lower excision dot for environmental risk factors. National programmes targeting populace awareness, instruction and improved structural facilities to facilitate wellness y lifestyle are the keys to alleviate the economic and health care burden of the obesity-related disorders. In most of the Asia countries the prevalence of stoutness and obesity has increased many faithful in the past tense few decades and the magnitude varies