Advertising for 4G Technology with Sprint

The last best practice evaluated is a new optimization and management services process that monitors, updates and implements third-generation (3G) data services. The article mentions two very important influences in the wireless cellular network industry are "the increasing complexity of wireless network services and the increasing customer demands and competitive pressures upon cellular service providers." (Buvaneswari, Ravishankar, Graybeal, Haner & Rittenhouse, 2004) This new process will not only increase cellular network quality, speed and flexibility but it will also allow these companies to "monitor, diagnose, and optimize their increasingly complex networks." (Buvaneswari, et al., 2004) All five best practices have strengths and weaknesses covered further on in the paper.

The most impressive invention in last decade that changed the world for better is the internet. Whether it be a developed western country like US, UK, or a developing country like India, or a remote country in parts of Africa, all of them were influenced by the advent of Internet in the 90s.

Trends in the market include the growing number of people within the 15-29 age range. Also, phones are being used for much more than just calling, other functions like texting and music playing capabilities have dominated much of a user’s data usage. As for market characteristics, the mobile industry has reached almost 50% penetration with about 130 million subscribers, and reaching its maturity. The cost structure has been very confusing for consumers, with hidden fees, overcharges, and lacks to reward users who do not use their plans to the max. And finally, channels include all service provider stores and retail consumer stores, for example, Target, Walmart, and Best Buy.

Never has a communications system played so many roles in our lives--or exerted such broad influence over our thoughts--as the Internet does today.

Less than a decade ago, the telecom operators in the U.S., Western Europe, and Japan were upgrading their existing networks to high-speed 3G technologies. Now the world telecommunications industry is about the switching to the next-generation super-fast 4G technologies.

In terms of architecture, it has been very challenging to provide platform, and ability to render service with high availability from the providers of the first generation (1G) networks to 4G

Perhaps, the most important facts about the internet are that it contains a wealth of information, that can be send across the world almost instantly, and that it can unite people in wildly

The telecommunications industry has steadily rebound since 2009; this is because of the growth of not only the mobile and broadband structures, but also the increase of the video market. In Figure 1, the projected outcome is indicates a steady increase in the new 4G mobile broadband networks which will fuel continued wireless growth. “Business customers in particular will continue to use this technology to expand their capabilities beyond the desktop computer. Emerging markets such as China, India and Latin America are expected to see strong growth,” (Verizon, 2011).

The internet and the development of digital technology (computer-based technology) in particular, have made the most significant impact in the field of information and communication technology in the past decade. The internet is essentially a network of computers across the world which is linked through global

For this reason, the Internet, as it evolved education, revolutionized medical productivity, and grew the economy by expanding business opportunities, influenced the United States the most in the 20th century.

It is stereotypically correct to say that pink is a girl’s color, but that wasn’t always so. The history of how pink came to represent feminism started in WWII, it was up until then the men that were dominantly wearing pink and were dominantly the gender that was employed. At that time, there was a female equality/ feminist issue with women being barred into employment. Because of WWII, most of the men in America were drafted out to war and women substituted in the absence of men’s labor. Accompanying that, women started to wear pink uniforms and aprons, including an inspirational woman-to-women leader, Rosie the Riveter. This is an uprising merge of female labor into the workforce (Stamberg, 2014). This generation started to associate the

I expect that as mature, incumbent players, AT&T and Verizon are unlikely to make the price changes necessary to really stop T-Mobile’s momentum, and instead are likely to focus on maintaining cash flow. With Sprint now focused on cost cutting and maintaining liquidity, it is also no longer a real threat to T-Mobile’s operational and earnings momentum. The only real challenge that T-Mobile will face is to prove to customers that even though its network may not be as big as AT&T’s or Verizon’s, it is just as good. While quality seems better so far, the verdict is not yet in, and T-Mobile needs to augment coverage in some areas to catch up.

Sprint and T-Mobile are both owned both majority owned by large international telecommunications groups. Sprint is majority owned by SoftBank in Japan, and T-Mobile is majority owned by Deutsche Telekom of Germany (Gelles & De La Merced, 5 Jun 2014). The decision to end talks to merge Sprint and T-Mobile companies was a tough decision for Masayoshi Son. Son is a billionaire who controls SoftBank as president and chief executive officer, is an entrepreneur who reshaped Japan’s wireless industry, and has goals of reshaping wireless industry in the United States. Sprint and T-Mobile are the third and fourth largest wireless carriers in the United States. Using the vision by Mr. Son to combine the companies would greatly increase his ability to compete with AT&T and Verizon Wireless for customers. If Mr. Son was to make such a significant decision for his company to merge and purchase T-Moble and create a merger, he should consider the Vroom-Yetton model’s seven questions to help guide him with his decision making style.

In today’s business and consumer market, technology is a major source of competition for society. One of the most competitive markets is that of the cell phone industry. It seems that every company has a better plan, equipment, coverage, and cost savings for the consumer. Sprint has a very progressive marketing strategy. According to the Sprint website (www.sprint.com, 2016), the company stresses that being able to connect with each other is the key to happiness. As with other cell phone companies, Sprint offers multiple lease options for their equipment, many different mobile plans, a variety of devices, and boasts of an expanding, dependable data network. The company also mentions their devotion to providing an eco-friendly business

In a $35 billion deal, Sprint Nextel prides itself on being able to provide innovative services and technology to a wide range of consumers, business associates, and government officials. Although Mr. Forsee has said, “This merger positions Sprint Nextel for greater success than either company could have achieved alone," there are many obstacles that Sprint Nextel must overcome in order to become the leading cell phone network provider. First, one must examine the problems with Sprint and Nextel before the merger.