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Strategy Assignment 1 – African Communications Group
Business Case Projections
The business case presented focuses on insatiable demand amongst a growing population for a service built on dilapidated, poorly maintained infrastructure, against a backdrop of government deregulation in the telecoms sector. As of 1992, there were a mere 78k telephone lines for the 27m people living in 4.7m households (a population set to double over the coming 24 years), with users suffering success rates of just 25%. Demand was forecast to grow to 500k subscribers by 1996. The recent deregulation of the telecoms sector (via the break-up of TPTC into TPC and TTCL) and the formation of a regulator (TCC) had
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| * Card phones * Activated by a pre-programmed card for the holder making calls lasting a specific number of minutes * Paging and voice mail services * Allowed subscribers to receive and leave messages for other subscribers * New telecom infrastructure using radio transmission between outstations and central platform * Central platform routed calls to TTCL, which would direct calls to local, long-distance and international. TTCL levy a charge for directing each call | How? | * Card phones installed in public areas, where were carefully chosen to maximize phone usage * Organized a large multi-media campaign for pay-phone launch with public demos * Retail dukas could sell the cards at 14% margin * Set competitive pricing, 50% lower than most of the other service providers * Trained technicians to provide quality services and recruited professionals to better manage the company * Selected durable equipment and replaced them in 5 years to ensure quality |
Evaluation of Choices Choices | Evaluations | Tanzania / Dar es Salaam | * Politically stable, high telecom demand, 8-year tax exemption, telecom licenses in issuance * 80% phone lines and 71% payphone users concentrated in Dar es Salaam | Public payphones | * Private phones and mobile phones were hardly affordable by most people * Fit for highly mobile people like couriers, truckers, travellers * Coin-phones (mostly defectively)
The future of the telecommunication industry is an exciting future. No longer can these companies depend on telephone service plans to maintain profit. Each company needs to find other avenues, packages and services that can be sold to existing customers while attracting new customers. The companies
Consider how Africa’s geography has changed over time. What positive and negative effects would these changes have had on human populations on the continent? As their new homes changed they were able to adapt due to their innovative mindset. This can be attributed to the new found organization thanks to language. Allowing Africans to grow and expand throughout the entire continent. Other factors that can be attributed are the change in geography for some parts such as the Sahara drying out and swamps and lakes disappeared.
When learning about the history of the world, we can not ignore the fact that Africa plays a significant role. Many believe that Africa is the birth place of all races, and although that is true, the history and cultures of Africa and its natives are misunderstood among Americans. People do not take the time to expand their knowledge about Africa, yet they create their own perceptions of the continent based upon the image that America created. America creates this stereotype that Africa is inferior to the other continents by picturing them as savage like individuals who live an insufficient life. To truly understand Africa, you must understand these two important elements: the demographics of Africa and the true history of Africa
Throughout mankind people have been discriminated. They have been discriminated because of their gender, race, height, weight, and much more. Back in the day they did not have laws to protect those who were getting discriminated against, and it got out of hand. One of the largest scale attempts at genocides to ever occur was slavery. The African Slave Trade, spanning almost 350 years was a horrid genocide that killed millions of Africans, as well as wiping out villages.
The telecommunications coverage in rural and regional areas in Australia has monopolistic characteristics. Telstra has a competitive advantage over Optus with 99.3% coverage of the population compared to Optus with a 98.5%, this is equivalent to an estimated 192,000 more potential customers. Although Telstra has this competitive advantage they claim that the revenue received from their rural base stations does not cover the cost of development and maintenance.3.
Africa is a place thriving with adventure. Across the land no matter where you go there will be a new sight to see and a new thing to experience. These wonderful opportunities are available due to the variety of intricate aspects that make up Africa. Africa’s diversity can be seen by its help in mankind’s early life, physical regions, wildlife, and the inhabitants.
Africa is the world's second largest continent in both area and population, only Aisa supersede Africa in this area. Approximately 11,670,000 square miles Africa make up roughly a fifth of the world's land area, Also with a population of 959 million people, with calculates to be a seventh of the world population(1).
The bulk of investment to build, deploy, and, maintain communication networks is delivered by commercial providers who are in fierce competition to deliver services to the consumers.
In 1946, Engineers from Bell Laboratories came up with a system to allow people to communicate with others from their vehicles. This led to the “mobile” telephone. Service was offered through AT&T. There was a limited coverage area, only few channels and only three customers could make a call at a time. Mobile services did cost only $15.00 a month. (Wikipedia)
of the past were considered a luxury item, there are tons of phones on the market today that
Carlos Moore and Abdias do Nascimento are both prominent scholars and activists. Moore is an ethnologist and political scientist with two doctorates from the prestigious University of Paris, France. He was banished from his native country Cuba for 30 years. Nascimento is a prominent Afro- Brazilian scholar and artist. He is considered to be a historical leader of the Black Movement in Brazil. Their work had an enormous contribution to the societies of Brazil and Cuba. They worked hard and often sacrificing their freedom hoping to put an end to racial discrimination in their countries of origin in South America. They spend much of their adult lives fighting for racial justice in their native countries.
The firm's telecommunications business is benefitting from their strategic investments over the previous 10 years. The results of the 1.5-2 billion dollar annual investment delivered continued growth of its customer base by an average of 3%, from 2000-2004, in the midst of new competitors entering their market (pg. 218-219). Evidenced by the highest customer satisfaction ratings in their market, Teletech management delivers a superior product and remains strategically focused on retaining its market leader positioning (pg. 219). With an eye to the evolving market of communication
The U.S. telecommunications services industry will continue to expand in 2001. The popularity of wireless phones has increased the demand for wireless cellular telephone service and reduced the demand for in-building wired phones. Approximately 50 percent of the population has access to a wireless phone. With increased usage of wireless phones, the cost structure should be affordable to the greater population.
The Indian telecom sector has evolved over the last two decades significantly. Before the economic liberalization in the 1990’s, it was the state run service providers BSNL(Bharat Sanchar Nigam Limited) & MTNL(Mahanagar Telecom Nigam Limited) who had absolute monopoly in this sector. Landlines used to dominate the Indian telecom space. Mobile phone users were very few and they were mostly from the ultra rich and the elite segment. Call charges were extremely high which kept the ordinary people outside the purview of the telecom service. It was the economic liberalization which opened the floodgates for private and foreign investments in the Indian economy in almost each and every sector and the telecom sector was also not untouched by it. It brought the private players into the telecom space and created a fierce competition which resulted in an ideal atmosphere for the diffusion of the telecom services among all classes and segments. It was the trigger for the subsequent telecom revolution in India which ultimately resulted