Aged Population in Vietnam

Demographic segmentation refers to segmenting a target market through population characteristics such as age, ethnic background, race, education, gender and income of a target market (Baack, Harris & Baack, 2013). This is important as it helps an organization to identify what markets to target and which new markets to venture into. The Jeep vehicle portfolio line includes the Jeep Wrangler, Grand Cherokee, Cherokee, Compass, Liberty, Patriot and Wrangler Unlimited and it has been established that some of the target demographics includes gender, education and

It is desirable to develop demographic and psychographic profiles of these likely consumers (the target audience).

* Demographics – As JS reveals its customers as leisure travelers, many factors of demographics do not relate to them as in the market of airline industry, consumers can be of any gender, age families size etc. One aspect in demographics however, is income. The income of the consumers in JS ranges from low income to even the highest income based of the preference of consumer’s choices.

Demographics make sense to me. My example is about the demographics of Forever 21 shop clothing. Their main customer focus on the big teen retailers from 18 to 24 years old, female and male fashion, young, active, and fashionable customer. The education level is College and completed. Their price strategy is reasonable and low budget

* Market segment: Group of consumers who respond in a similar way to a given set of marketing efforts.

Introduction: Marketing has become an art form in today’s society, analyzing specifics and how the consumers react to certain goods and services. The needs of consumers are constantly changing, so marketers must study every detail and be able to recognize the changes in wants and needs. Marketers use this data to become “sensitive” to the needs of each group of individuals, appealing to the minorities with said products. Below is a slight insight to what questions and data marketers analyze to make their goods and services appealing to the individual groups.

Basic Demographics (age, gender, socio demographic status, etc): This section should include much detail about every client/participant in the interaction,

According to Bradley Stonefield, the demographic analysis that needs to be address is a specific population to describe the small business and its characteristics, such as income level, background checks, driving records, location and salaries. A demographic analysis is useful in a business plan, to describe the population where the business is located.

The recent growth in the number of older adults in the United States is unusual in the history of America. The anticipation of the elderly population (65+) by the year 2050 will be almost 89million people, or greater than the population of the elderly in the year 2010 (CDC 2013).

Growth and development is an essential part of the life cycle, which leads to the occurrence of different phases like childhood, teenage and late adulthood. Aging is the period which is characterized by the onset of personal, cognitive and social changes. They feel hard to adjust the changes. Like rest of the world, the US also falls in the list of countries which have the highest population of elderly people. According to the Population Reference Bureau report, Americans ages 65 and older has projected to increase more than double from 46 million today to over 98 million by 2060, and the 65-and-older age group’s share of the total population will rise to nearly 24 percent from 15 percent (Mark Mather). The

The world population is growing older; it is going to have an enormous impact on public and private interests. Between 2012-2050, the United States will experience considerable growth in its more elderly population. The US Census project that by the year 2030 the population of individuals aged 65 and over will be reached approximately 73 billion. It generates social and economic difficulties such as the tendency of economic growth, the workforce, health care system, immigration, and pension system (Ortman et al).

Demographics can consist of population size, density, location, age, sex, race and occupation. In this analysis, we will focus on examining population

Over the years, there have been major shifts within the United States in regards to its population. Statisticians have estimated that 20% of the population will be 65 years of age and older. There is an even

Demographics play a large role in aiding businesses with the adequate information to convince the viewers. The main demographics include gender, age, culture, race, and

According to the UN World Health Organization definition of aging over 65 years as "elderly", when the population of a region or country, the ratio of the elderly more than 7%, referred to as "aging society."