associated with serving alcoholic beverages in an establishment. Besides, I will also describe the advantages and disadvantages of having varieties of beverages. Apart from that, effects of alcohol to the human body, how to recognize signs of alcohol abuse and the proper way of handling intoxicated guests and alcohol related laws in Malaysia will be discussed in the essay below. Lastly, I will mention about the responsibility of establishments in serving alcoholic beverages as well. Content In…

Introduction: Alcoholism is defined as the addiction of an individual to alcohol and alcoholic products. It affects the individual’s health, personal relationships, and social life. In medical terms, it is considered as highly chronic, psychiatric disease which damages almost every organ in the body. Individual who remains preoccupied with alcohol is called as an alcoholic. It is the major problem in New Zealand. The excessive use of alcohol puts various effects on the nation. These effects are on the health…

Alcoholic drinks play a crucial social role in most cultures. An alcoholic beverage is a drink which contains a significant amount of the psychoactive drug ethanol which is informally called alcohol. [Wikipedia] Most countries implement laws regulating alcoholic drinks production, sale and consumption because of their potential for abuse which may cause physical dependence and increase their risk of alcohol-related harm. [1] ["Minimum Age Limits Worldwide". International Center for Alcohol Policies…

The non-alcoholic beverage segment is a very competitive and dynamic sector and encompasses a broad range of categories as showed in the chart below: The market size is currently around $ 170 billion in sales and is projected to grow to $190 billion by 2020. As the graph below points out, the CSDs remain the largest single sub-category within the segment. However, as the CSD sub-category continues to decline, it is expected that most of the segment growth will be driven by smaller, emerging “better-for-you”…

Is the freshness and quality of an alcoholic beverage not the most important factor in actually buying it? Coors Golden Banquet made by Coors themselves is a new beer in their line of many such products. The Golden Banquet name entails that the beer is of high and prestigious quality. At the price of $2.49 per bottle and being widely available at gas stations, and stores like Walmart, it is very accessible to its consumers. However, this ad is not very effective, because it lacks any form of appeals…

“Alcohol may be man 's worst enemy, but the bible says love your enemy”—Frank Sinatra. In chemistry, alcohol is any substance with sugars that have been fermented (Hirst). Alcohol has been a part of human history for an immense amount of time; evidence of an alcohol drink in China dates back to 7000 BCE (Hirst). Ancient Egyptians are cited as having had some form of alcohol (Hirst). Sura was a prominent Indian alcohol made from rice from 3000 BCE to 2000 BCE (Hirst). Babylonians had various alcohols…

The earliest alcoholic beverages may have been made from berries or and winemaking may have originated in the wild grape regions of the Middle East. (Hanson, 1995). A variety of alcoholic beverages have been used in China since prehistoric times China perceived alcohol as spiritual food rather than a material food (Hanson, 1995). From the earliest recorded use of alcohol, drinking has been a social activity, and both consumption and behavior have been subject to self-imposed social controls. The…

2 Questions to address: a) What do we know about the demand for alcohol, and how is this relevant to policy makers wishing to curb consumption? b) What can you determine about the supply of alcoholic beverages (in terms of industry structure)? How might individual firms hope to get ahead in this market? c) Explain, using diagrams, how individual producers in this industry might be affected by the price floor implemented in Scotland. What determines the extent to which they are affected? d) Why do…

The alcoholic beverage has long been a key element of our social world and has grown into a way of life for many. It is something that is at almost every party that we attend, it is advertised on television, and is promoted by many celebrities. People consume alcohol to celebrate an occasion, socialize with their friends or strangers, or to just simply relax. Alcohol, whether it be in the form of wine, beer, or spirits, have almost become inescapable in todays society. We often wonder the effect…

Introduction The non-alcoholic beverage industry broadly consists of soft drinks and hot drinks. Soft drinks are carbonated or non-carbonated water, a sweetener, and a flavor, and hot drinks include coffee and tea. The soft drink category leads the industry and includes carbonates, juice, bottled water, ready-to-drink tea and coffee, and sports and energy drinks (Bailey, S. 2016). This report will focus on the carbonated soft drink (CSD) industry. Two major companies that dominate and compete head…