For Alex Ridha, today, having played some of the world’s biggest stages alongside the biggest names in electronic dance music his sets are equally uplifting and extremely moving (as from personal experience), not only technically but also as a showman, Alex leaves his unforgettable experiences for his audiences making it one of many reasons why the Rolling Stone voted Boys Noize (Alex) amongst the Top 10 `Dj's who rule the Earth` in 2012 (Kremers. M. 2013).
At only 31 Alex Ridha of Boys Noize fame already has more than a decade’s worth of producing and DJing behind him. Alex was born in Hamburg Germany and, after playing a variety of instruments (including drums and piano) for many years, he then worked in a record shop in 1997 before he was introduced to DJing at the age of 16. At the age 20 he moved to Berlin in 2003 and Boys Noize was born, Alex's faceless alter ego. In 2005 his remixes of bands such as Bloc Party and Kaiser Chiefs became present and he found himself being contacted and working with likeminded producers and DJ’s such as Soulwax and Erol Alkan.
As a recording artist and producer, Alex has created his own unique sound, and pioneered his own brand, amassing a formidable body of work in the process. He has released three albums as of today with 2007’s Oi Oi Oi, 2009’s Power and 2012´s Out of the Black and countless singles such as & Down, XTC, Go Hard and Ich R U just to name a few (Kremers. M. 2013). Alex has also remixed and produced for everyone from