Allowing Piracy As A Potential Business Opportunity. Online

1. Netflix’s original marketing strategy offered several flat-rate monthly subscription options; in which, members could stream movies and shows via the Internet or have disks sent to their homes in a pre-paid and pre-addressed envelope. Free from the despair of due dates and late fees, members could keep, up to, eight movies at a time. Upon the return of a disk, Netflix would automatically mail out the next movie from the customer’s video queue. Members were able to change and update their queues as frequently as they liked. The sheer innovation of Netflix’s strategy encouraged several competitors to enter the market to compete directly,

From the moment consumers were able to use the internet to get music, software, and movies, piracy has had serious financial implications for the motion picture industry. Copyright protection presents some difficulty in illegally obtaining movies, but there are many avenues around most of these systems. The RIAA, or Recording Industry Association of America, has tried several legal ploys to prevent people from accessing this material, but many consumers continue to access it with little concern. Much like the music industry, which was challenged to reinvent its distribution model, the movie industry has to do the same thing. To counter the amount of piracy the movie studios must develop new systems for content delivery including streaming new release movies at home.

Diverse perspectives flood the market on the subject, ranging from the harsh accusation of legal precedent, to the methodical dissection and theoretical solution. Sebastian Anthony, author of the article “A Case for Piracy” being a prime example. Falling back on the philosophy of “No harm, no foul,” Anthony fends off the allegations of wrong piracy. Questioning the

The relevant definition of piracy: The unauthorized use of another 's production, invention, or conception especially in infringement of a copyright. (Merriam-Webster, 2015).

As the success of services like Hulu and Netflix suggests, consumers are only too happy to pay for content that 's made available in a convenient form, and at a reasonable price. If the content industries want a genuinely effective way to reduce global piracy, they should spend less time and money lobbying for new regulations, and focus on providing innovative services that make piracy unattractive. [5]

Over the last decade, sellers of digital products have actively fought the availability of pirated copies of their products. Nevertheless, digital piracy rates are still high and increasing in many markets, despite a continuous increase in the availability and sophistication of copy protection and digital rights management technologies. It 's a problem that many businesses, specifically entertainment industries, have a problem with. Although a relatively new problem to the business world, cases against digital pirates and websites supplying torrents, a file that is constantly moving across a large network. In order to download the file, the downloading file segments must at the same time be uploaded to other users requesting the file.

Piracy is usually determined as a seizure of property (ship, airplane or software) that holds no commission from the owner (“Piracy” 1). It is mostly linked to the dirty, bearded men that sailed the seven seas and robed merchant ships or ships that carried a valuable cargo. This however, was not the case in the late eighties and is definitely not the case today in the nineties. Now software pirates copy software without the permission of the company for their own personal benefits. Since piracy interrupts trade between nations it has been considered to be an offense against international law (“Piracy” 1). While the pirates in the medieval age roamed for plunder on the high seas, pirate radio and television stations broadcast, unauthorized

With an understanding about the related laws and why people pirate, we can now discuss how piracy is currently being contested. There are three primary tools

According to a study by Columbia University’s American Assembly called “Copy Culture,” 45 percent of Americans pirate media; and younger demographics pirate more (Mick 2). In response, some companies have gotten creative and put their media through alternatives such as Spotify for music, Netflix for movies and Steam for games. This makes media cheaper and more accessible, while still giving the companies something to stuff their pockets with. However, others refuse to go through the system and they still pirate entertainment. One

Netflix exhibits dominant economic characteristics in the online movie rental business. They enjoy strong market size and growth rate when compared to rivalry competition. The number of rivalries are increasing, and the market remains dominated by only a few sizeable rivalries like Blockbuster Video, Wal-Mart, Walt Disney Movies and Movielink’s Downloadable Movies. Netflix is determined to offer new and innovative technology to sustain their competitive advantage.

Today, digital technology and the Internet are deeply reshaping the motion picture industry with a trend toward the digitalisation and disintermediation (Zhu, 2010). Media streaming services are an example of this current restructuration. Providing an access to a wide collection of entertainment online at a cheap price, they have penetrated the monopoly that cinema once enjoyed (Herberg, 2017). A significant example can be found in the US company ‘Netflix’, source of nearly a third of all North American downstream internet traffic at peak hours (Hallinan & Striphas, 2016). Once a small DVD subscription service created in 1997, it offers today to its subscribers to watch its own produced movies and shows as well as content of other

As a global company with high interest in both the music and film industries, it is essential that Disney deal with media piracy effectively. With Internet access increasing globally, piracy has the potential to create huge financial losses for Disney. In order to adequately deal with this problem, it is necessary to comprehend the history and evolution of piracy, its impacts on music and film industries, and its effect on the development of innovative business strategies. This brief will address various issues relating to media piracy in order to make insightful recommendations.

In this report, I have discussed arguments “for” and “against” Software Piracy and Copyrighted Material. The purpose of this report was to inform the audience of the influences of Software Piracy and Copyrighted Material, whilst discussing examples in which this has happened in society today. The main points that are mentioned in this report “for” Software Piracy and Copyrighted Material are Economic Impacts, Demand for Software, The Future of Software whilst the “against” arguments include “Risks for consumers and Ethical and Psychological Impacts” I was able to conclude that Pirating software is something that is still regarded as a crime, regardless of whether it may have positive impacts to it or not, however it also

Piracy is a term used to describe the illegal or unauthorised use of intellectual property that belongs to an individual or a group. Intellectual property is the result of creativity that takes place in many forms; such as musical compositions, recordings, motion pictures and television productions, just to name a few [Source 1]. Piracy is the violation of the rights that owners have over their created products. A large proportion of content available on the internet is free and accessible to download; This content is known as legal downloading and includes all types of media. When this is the case this means that you have the legal right to be able to possess the material for your own use; however when you download material what the author doesn’t release cost free without paying or gaining permission from the creator, this is classed as illegal downloading (piracy) as you do not obtain the right to use for free use.

In the time since the internet has become mainstream, the means to distribute copyrighted material have grown not only in size, but in ease of use as well. Whether it is a new CD, a best-selling novel, or a fake Louis Vuitton handbag, each can be found on the web with a little effort and some know-how. Criminal enterprise run rampant. The business world is now fighting back. Steve Tepp is one of the fighters. He is the Chief Intellectual Property Counsel for the U.S. Chamber of Commerce. The U.S. CoC was integral in pushing the now failed legislative actions known as the Stop Online Piracy Act (SOPA) and the PROTECT IP Act (PIPA). These bills would have enabled the government to block access to websites identified by businesses as