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Alta Data Essay

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Alta Data Solutions Case Study (pg.631-633) 1. The people that should be at the presentation include Vicki Nguyen, senior sales associate at Alta Data, Mike Smith, regional sales manager at Alta Data, product manager at Alta Data, Bethany O’Meara, chief purchasing officer at Burtell, Jon Aaronson, head of research and development at Burtell, and Brad Alexander, chief financial officer at Burtnell. Vicki has important executives on Burtell’s purchasing team with their main concerns on her mind, while knowing that Brad Alexander is the crucial decision maker to convince that investing in Alta Data is worth it. 2. Vicki Nguyen should start the meeting with major points about Alta Data’s significant features and characteristics, while combining

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