Amazon's Rapidly Affected By The Global Economy

Amazon understood firsthand that the competitive advantage of a company originates immediately from how distinctive the organization's resources and competencies are. Amazon is able to both engage in production at a lower cost and generate a superior product at a standard cost. This is accomplished mostly via Amazon's strategy of having a wide variety of goods and competitive pricing. Customers know they can find basic products at slashed prices or high quality goods at standard prices and this is all achieved via the enormous range of products and product brands and types available on their massive marketplace. For example, the depiction displayed in the case study which shows how growth was related directly to: lower cost structure- lower prices customer experience traffic sellers -selection and convenience. While this is a grave oversimplification of the Amazon business model, it demonstrates how many aspects of the strategy reinforced one another.

Globalization is a growing part of everyday businesses. This is the process of interaction and integration among people, companies, and governments of different nations. With the world of online retail, the buying and selling to one person to another has grown drastically. There has also been a substantial change in technology and what we as people can do in today’s time rather than in the past. Amazon is a huge retail giant and buying and selling items is one of their key functions. The impact made on Amazon is nothing but an advantage. Amazon currently is the 56th largest company in America by market capitalization. Being one the largest retailer around, 15th in the nation at that, Amazon has made a name for themselves. Amazon has made some very substantial growths and with these opportunities they face they can make even more advances in the future. (Globalization 101, 2016)

Amazon’s fulfillment centers are valuable, rare, costly to imitate, and organized to captured value. Thus, they attribute to Amazon’s competitive advantage. Amazon Prime and 1-Click are also valuable to the organization. However, they can be replicated. Walmart launched a membership program to compete with Amazon’s Prime Service. With Walmart’s membership program customers receive free two-day shipping when they spend $35 or more on orders. Amazon Web Services is valuable, rare, costly to imitate and the organization has capture the value of it. Therefore, AWS has contributed to Amazon’s sustainable advantage. Amazon’s brand name and reputation have also given the company sustainable advantage. Amazon acquired enormous brand valuation in a short period of time. It is

In 1994 Jeff Bezos started Amazon.com, one of the first online retailer sites and in 1995 he went live on the internet. Jeff Bezos is still the CEO today and his company is growing yearly with many added subsidiaries. Amazon started selling only in American and today it is in over 11 nations and on the rise. We will glance at some of financial information to come to a conclusion of whether Amazon is a sound investment in the present and the future. Next we will look at the three techniques used to assess the financial statement data: horizontal analysis, vertical analysis, and ratio analysis. We will focus on three financial factors: Liquidity Ratios, Profitability Ratios, and Solvency Ratios of Amazon.com during the 2007 and 2008 years.

This sort of global expansion adds great complexity to the functionality of Amazon’s management, personnel, operation systems, technical performance, financial resources, and internal financial control and reporting functions. With the perplexity of current situations, Amazon may not be able to sustain growth effectively, which ultimately could bring damage to their reputation and limit their operating growth as well. .

The next segment of this look at the financial condition of Amazon.com involves a horizontal and vertical analysis of Amazon’s income statement and balance sheet. Since both of these statements involve many segments, we will address key and noteworthy figures to gain a broad understanding of Amazon’s progress in the last three years.

That kind of thinking has transformed Amazon. This is how it has survived recessions, where other businesses have not. Another game-changer was Bezos' idea to sell access to Amazon's internal software architecture. Amazon Web Services was launched in 2006 and quickly rang up billions of dollars. It offers cheap, on-demand computer services via the “cloud” and has served customers ranging from NASA to Netflix. “During the Cassini space probe's exploration of Saturn, raw data for 180,000 photos were processed on Amazon's computers within five hours, at a cost of less than $200, says Tomas Soderstrom of NASA's Jet Propulsion Lab. Doing the job in-house would have taken 15 days, he says.” (Anders, “Jeff Bezos Gets It” 2012)

Many consumers go for what appears to be cheapest and most convenient. The reality is, Amazon’s increasing dominance comes with high costs. “These consequences have gone largely unnoticed thanks to Amazon’s remarkable invisibility and the way its tentacles have quietly extended their reach” (LaVecchia, 2016). It is vital that consumers are aware of this superpower that is taking over.

Its diversification and low cast strategy will help it build up an image and goodwill which will pay its fruits in near future. The strategy to partner with traditional retail partners in which amazon.com will utilize its retailing technology to build and host the traditional retailer’s online store will also be helpful as it enables Amazon to enable various brick stores to go virtual. IT innovations done in order to provide services like customer service, inventory management, fulfillment and logistics service in its already established state of the art digital infrastructure will also help them in creating a difficult entry barrier for competitors. Use of long-term debt to cover its cash expenses requirement though causes financial stress in short term, in long term economies of scale achieved will generate more benefits than expenses incurred. I would suggest Bezos to maintain its market leadership position both in terms of technological innovation as well as customer

Anderson, K. (2016, April 4). How is amazon able to offer products for much cheaper than a lot of other online retailers? Retrieved September 12, 2017, from https://www.quora.com/How-is-Amazon-able-to-offer-products-for-much-cheaper-than-a-lot-of-other-online-retailers

Abstract—This report presents how globalization has impacted Amazon throughout the years, and how it still does impact it today. In addition, we will show you how through effective management, supply chain and innovation management, Amazon has used globalization as an advantage to become one of the most successful companies of our era.

Amazon.com: The Brink of Bankruptcy Jeffrey Bezos, formerly a senior vice president for D. E. Shaw & Company, founded Amazon.com in 1994. D. E. Shaw is a Wall Street-based investment bank, and Mr. Bezoswas assigned to find good Internet companies in which to invest. During the summer of 1994, he stumbled across a Web site that showed the number of Internet users was growing by 2,300 percent per month. He quickly realized the vast potential of the Internet, and began putting together a list of possible products that he could sell on the World Wide Web. He eventually narrowed his list to music products and books. Although music products and books both had enormous potential, he eventually selected books because he believed that he could

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The company has many strengths. First, Amazon is the world’s leading online retailer. According to the 2016 Annual Report, Amazon had total net sales of US $135, 987 million in 2016. These total net sales include three segments which are North America, International, and AWS. Second, in comparison to many companies, Amazon has a superior logistics and distribution system, which allows the company to actualize improved customer fulfillment. Third, with its prolonged strategic drive on low-cost, differentiation, and focus, Amazon offers a wide range of product at low prices to customers. Fourth, Amazon enjoys global recognition from its customers. As stated earlier, Amazon built a strong brand in very little time. Finally, the

Amazon has grown rapidly since their inception. The company experienced a surge is sales of 313% until 1998, supported by 8.4 million customer accounts in over 150 countries, of