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American Airlines Swot Analysis

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Dallas/Fort Worth, Chicago, Miami and New York, more than three thousand four hundred flights daily (Business Model Canvas And Generation Marketing Essay, 2015). American Airlines severs over 275,000 customers domestically and internationally to and from the destinations in which they service (Business Model Canvas And Generation Marketing Essay, 2015). The airline handles more than 300,000 pieces of luggage during flight or cargo deliveries. They have been able to use catchy statements that have work well with the airline to use as slogans for marketing purposes. Therefore, travelers and businesses have the ability to make changes online to travel or cargo purchases.
Value Proposition:
American Airlines provides value to its customers by being one of the top United States travel transporters both domestically and internationally. Offering great destinations to visit for their customers, and offering a loyalty program. American Airlines providing new upgraded and improved flight service for all customers to enjoy (Thomson, 2014). Additionally, American Airlines have over 3,500 flights that depart daily to ensure travels have the best schedule available to reach their destination. Therefore, American Airlines ensures that they uphold their character and reputation, customer service, system of worldwide and domestic amenities, …show more content…

The fuel cost that is accrued by mainline and regional expenses come to $7.5 billion dollars. In December 2015, American Airlines operated a mainline fleet of 946 aircraft, comprising Airbus, Boeing, Embraer, and McDonnel Douglas planes, and a regional fleet of 586 aircraft, comprising Bombardier, De Havilland Dash, Embraer, and Saab planes (Careers at American Airlines, n.d.). Moreover, incomes come from employees, partners, sales, distribution and facilities (Careers at American Airlines,

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