An Organization Change Initiative For The At & T Corporation Formally Known Workforce 2020

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In today’s competitive and fast-paced business environment, change is the only constant and it happens quickly. Change can be strategic, structural or cultural but it is always essential. It is inevitable; it is a way of life and can be as simple as a process change or as complex as a major corporation change due to internal and external pressures. Because of this, the concept of change management was developed as a structured approach for ensuring that change is implemented successfully to move an organization from its present state to the future state. Change is vital and it requires the right combination of the 3 S’s: strategy, structure, and support. The purpose of this paper is to address an organizational change initiative for the AT & T Corporation formally known Workforce 2020. This paper will discuss and analyze a holistic conceptual framework for change by identifying, communicating, organizing, measuring, aligning and tracking this strategic change through the eyes of the leader and the follower. In addition to this, the successes and failures will also be discussed along with organizational change concepts and theories and finally an evaluation of how this change impacted the organization and a discussion on the sustainability of this effort. An identification and description of a professional change initiative personally experienced or researched. In 1876, Alexander Graham Bell invented the telephone (att.com, n.d.). That was the foundation of the

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