Analyse Research Information

The objectives and scopes of the research are also defined. This chapter also describes the methodology to carry out and accomplish the objectives.

opportunities is the excellent climate and new items. Major threat is competition and the other is the

Industry Changes: Within fitness there is more of a demand and need for group training. The YMCA offers opportunities for instructors to train and work at their company. They mentioned that most of the classes they offer are for larger groups. Personal training seems to be heading toward group training rather than individual training.

Produce a methodology for the chosen area of research, the approach taken and a précis of findings.

The Company operates four separate fitness brands: “Equinox Fitness” (luxury brand, and the focus of this paper), “PURE Yoga,” “Blink Fitness” (economical brand),

What is the purpose of the research? Discuss the type of research being conducted, e.g. applied, quantitative, etc. and explain.

Today, people are focused on living and eating for a healthier lifestyle. One of the fastest growing businesses in the United States is the health industry. Business owners are investing and purchasing fitness franchises that offer low-cost membership as well as convenient hours. Snap Fitness is one of those franchises that have over 1,400 locations worldwide. One of the reasons that Snap Fitness would be beneficial to invest in and also to purchase is because it is a growing industry. “Economically, the health club industry has proven to be recession-proof, as health-minded consumers continue to look for a high-quality workout solution that provides the best value for their buck.” (Snap Fitness, 2015) Snap Fitness provides an in-house

Netherlands’s companies and industries should understand and study the political-legal environment since it is a critical concern of a successful global organization. As stated, Netherlands is a developing country so its government is one of those that exercise control of the businesses and trading by implementing laws and regulations (e.g. tax breaks and tariffs privileges). This could affect the products to be exported in other country/ies. To have a better and fair competition, government established antitrust laws and regulations. One of the factors that could affect the country’s industry, company and trading products are the political risks. These risks could affect the company’s capacity to do productively and profitably. This will lead

Effective and efficient companies will need information on the country and the industry before setting up their operation in the stated area. This report focuses on Fitness First as one of the leading global health club companies and Singapore as the chosen country. The purpose of this report is to provide the PESTLE analysis on Singapore along with the Porter’s 5 forces analysis on fitness industry in the country, to understand how the company entered the industry’s market. The structure of this report will be as following; company background, country background, PESTLE analysis, Porter’s five forces, strategic recommendations, and the conclusion.

Needless to say, the competition from specialty classes such as cycling or Crossfit has been intense, however health clubs still continue to dominate the industry. It is estimated over the past five years, gym memberships have grown 6 percent annually. Besides promoting good health, fitness chains and studios have been a source of increasing employment. The job outlook of personal trainers and instructors in American is projected to grow 24 percent over the next 10 years.

Psychographic profile for customers most likely to use the gym’ s services: (Min. 200 words required)

The health and fitness industry is a continuously growing industry. The fitness industry has doubled in size over the last 10 years, and is a $17.6 billion industry. North America has over 25,000 health clubs currently. Entrepreneur magazine named the fitness category the fifth hottest franchising trend in 2005 and since 2005 has continued to grow. There is also consistent growth of the young-adult population which is our primary target market. Cross-fit falls under the fitness category it is creates a broad desire for many people. Cross-fit creates desire for social activity, which creates a

As I grew up my family did not heavily practice any particular religion. My parents believe in Jesus Christ, but do not attend church every Sunday. My parents informed me as to what religion was and how different people practice different religions but they did not try to influence my decisions regarding religion and left it up to me to decide what religious path, if any, I would want to practice as I got older. During my childhood I was a student of the public school system in New York and Florida so I have had friends of all different ethnic backgrounds and religions, as well as students that were like myself, without any religious affiliation or unsure of the religion they could identify with. I had multiple choices of what type of religious

Reyes Fitness Company must assess internal and external environments while improving performance in their field. Since the company’s services and processes demonstrate its position within the industry, they must respond to the company’s internal and external issues by increasing the company’s strengths, embracing the existing opportunities, reducing its weaknesses and eliminating its threats. With these measures in place, RFC will be able to

Political instability in Somalia disrupted the stream of oil into Mogadishu. As fuels get to be rare, their value goes up. Numerous individuals then call for value controls on these resources. As to this, substitute energy sources replaces diesel used generators. Expense sparing generators, such as ammonia gas generators, and heavy oil, generators may replace diesel generators in a few zones. It demonstrates that 65.6 percent of the Somali populace is in serious poverty, yet when supporting factors, like access to education, health care, and standard of living are considered, a startling 81.2 percent of the populace are thought to be in poverty.